Anastasiia Mizerna

- Led the coordination of 8–12 monthly Meta Ads campaigns for international clients, working on both product-based and project-based initiatives (e.g. online course launches). - Acted as the primary contact between clients and internal teams, managing communication in English and translating client goals into actionable tasks. - Monitored key performance metrics (CTR, CPA, ROAS), flagged issues early, and collaborated with media buyers to troubleshoot underperformance. - Ran weekly planning meetings, tracked deadlines, prioritized tasks, and ensured timely execution across cross-functional teams (designers, copywriters, ad buyers). - Collaborated directly with the agency founder to improve workflows, restructure team processes, and create SOPs that boosted operational efficiency.

- Managed internal and external communications, ensuring smooth collaboration between media buyers, designers, and clients. - Supervised campaign performance using key metrics (CTR, CPC, ROAS), providing weekly updates and actionable insights. - Handled onboarding processes for new team members, including product knowledge transfer and workflow integration. - Proactively solved cross-team blockers, optimizing timelines and delivery quality. - Took part in client strategy calls, helping shape ad structures and budget allocation. - Collaborated on internal process improvements to boost efficiency across ad operations.

- Developing of the marketing strategy for Miss Dolla brand - Working on developing a training manual for the future training courses - Setting up and preparing newsletter campaigns - Social media marketing - content planning, creation and posting. - Tracking the followers count. - Analyzing the effectiveness of social media campaigns. - Getting in touch with industry influencers and training academies with PR offers - Planning and running Black Friday and other seasonal campaigns - Working on website SEO optimisation, writing the blog posts incorporating relevant keywords. - Analyze the position of the website on Google for different relevant keywords. - Facebook groups brand mentioning - Developing and executing reviews strategy (Google, website, trustpilot) - Optimizing the website customer’s journey, updating banners, product images etc. - Other relevant marketing activities.