Andrea Lucano
Senior Technical Consultant
Salary / Daily rate
Milan, Metropolitan City of Milan, Italy
Freelance
Can come onsite
Languages
About me
Intro
Marketing Automation & Data Engineering specialist with 6+ years transforming global campaigns across automotive, healthcare, and tech industries. Expert in Adobe Experience Platform, Campaign, and Journey Optimizer with proven results managing EMEA/APAC/Americas data infrastructure. Ready to optimize your marketing automation and deliver scalable data solutions.
Work experience
Lucano's co.Freelance
Jun 2024 - Present
2 years 5 months
Senior Technical Consultant
Jul 2024 - Present
2 years 4 months
Owner
Jun 2024 - Present
2 years 5 months
Milan, Metropolitan City of Milan, Italy
We offer Information Technology professional services in Italy and Europe with a focus on lean processes and effective results.
Tech Lead
Apr 2025 - Jul 2025
4 months
Kick started the integration and implementation of the data solution in support of a multinational consulting firm, including management of Adobe Experience Platform, Real Time-CDP, AJO Adobe Journey Optimizer and Adobe Campaign v8. Acted as data architect in the integration with Azure Data Lake, DataBricks, Power BI, Onetrust.
Global Data and Campaign Automation Operations Specialist
Amplifon
May 2024 - May 2025
1 year 1 month
Milan, Metropolitan City of Milan, Italy
Fixing broken things for EMEA, APAC, North America and LATAM data infrastructure.
MarTech Senior Specialist
Globant
May 2022 - May 2024
2 years 1 month
Milan, Metropolitan City of Milan, Italy
Cooperated with companies in Automotive, Energy, Insurance and Tobacco industries. As platforms' superuser, I'm enabling the adoption of multiple Marketing Automation tools such as: - HCL Unica (Campaign, Deliver, Interact) - Adobe Campaign Standard & Classic - Treasure Data CDP - Oracle Maxymiser In most scenarios, I'll be following the End to End process from definition of SoW to technical integration and execution. Managing databases, ETL. Making use of SQL, HTML, and Python coding. Exploring the benefits of the latest AI technologies.
Digital Marketing Senior Analyst - Marketing Automation
Accenture
Aug 2021 - May 2022
10 months
Milan, Metropolitan City of Milan, Italy
Accenture Interactive practice Cooperated with a multinational tobacco company On SCRUM and Waterfall approached projects led to implement on multiple markets a complete multi-platform Marketing Automation solution both on B2C & B2B segments. Focusing on Treasure Data CDP, Adobe Campaign Standard & Adobe Target platforms. Main responsibilities: • Data architecture, quality, deduplication and Fit/Gap analysis • Gathering, assessment and management of business and technical requirements • Integration study, feasibility evaluation & smoke test definition • Platform Training
Consultant - Campaign Management & Data Analytics
Softlab S.p.A.
Mar 2019 - Jul 2021
2 years 5 months
Milan, Metropolitan City of Milan, Italy
Cooperated with a multinational healthcare company as responsible of technical Campaign Management for US and multiple EMEA CRM divisions with a B2C focus. Adobe Campaign Classic platform. Main responsibilities: • Target Profiling and Customer Base Analysis. Data Quality • Design and Configuration of cross-channel, autonomous marketing campaigns • Email Design refinement and dynamic integration • Reporting • Integration flows build • Direct relationship with clients and stakeholders, onsite and offsite • Incidents and Improvements management • Leading Platform Training
Sales Counselor
LEROY MERLIN Italia
Mar 2016 - May 2018
2 years 3 months
20057 Assago, Metropolitan City of Milan, Italy
Part Time sales counselor in Leroy Merlin store during my studies. Direct and by order Sale. Home and Professional shelf units' design. B2B and B2C orders' and stock management.
Education
Politecnico di Milano
Bachelor's degree
2015 - 2019
4 years 1 month