Andrea Orozco
Digital Marketing Consultant | Paid Acquisition
Salary / Daily rate
Lille, France
Freelance
Skills
Languages
About me
Intro
Digital marketing specialist with 3+ years driving measurable growth through data-driven strategies and creative content. Achieved 50% brand awareness increase and 40% conversion rate improvements for multiple clients. Trilingual expert in paid acquisition, analytics implementation, and performance optimization to accelerate your business growth.
Work experience
Junior Consultant
Optimal Ways
Jan 2025 - Jul 2025
7 months
Wasquehal, France
Implementation of dashboards and digital optimization for various clients in France using GA4, Piano Analytics, Contentsquare, GTM, and Looker Studio. Design of tagging plans and configuration of KPIs for accurate tracking of digital performance. Collection, interpretation, and management of data to formulate high-value-added digital strategies. Data analysis for decision-making.
Data Capture Specialist
macami.ai
Apr 2023 - Jul 2023
4 months
Guadalajara, Jalisco, Mexico
Collected and structured AI training data to support a carbon footprint verification platform for companies.
Community Manager and Content Strategist
Arketing Studio
Jan 2022 - Mar 2023
1 year 3 months
Guadalajara, Jalisco, Mexico
Implementation of an effective content strategy that generated +30% visibility and a 20% increase in sales for several client brands. Increased client brand awareness by 50% through innovative ideas, advertising (ads), and content marketing strategies. Managed the company's social media accounts, including planning and content creation.
Freelance Photographer
Jul 2016 - Jan 2023
6 years 7 months
Guadalajara, Jalisco, Mexico
Artistic photography, portraits, and events. Editing with Photoshop and specialized photographic tools. @aeli.photography
Community Manager and Content Strategist
Vapemex
Mar 2021 - Oct 2022
1 year 8 months
Guadalajara, Jalisco, Mexico
30% increase in engagement, 55% increase in follower base, and organic traffic. Effective use of WordPress and copywriting, with a 40% increase in conversion rates. Social media management and content planning. SEO, strengthening customer retention, and generating sustainable growth in the digital audience
Bilingual Operations Manager
Teleperformance
Jun 2020 - Mar 2021
10 months
Guadalajara, Jalisco, Mexico
Providing expert chat support to Comcast campaign agents and customer service. Effectively resolving issues and improving overall customer satisfaction in the United States. Collaborating with international teams to develop new customer service strategies.
General store assistant
Forever 21
Nov 2017 - Mar 2018
5 months
Guadalajara, Jalisco, Mexico
Provided customer service, operated the cash register, and managed the women’s clothing section during a temporary holiday contract.
Sales Executive
I call center
Feb 2017 - Oct 2017
9 months
Guadalajara, Jalisco, Mexico
Conducted credit card sales for Banamex via outbound calls, overseeing the entire process from initial contact to final approval.
Education
SKEMA Business School
Master of Science - MS
2024 - 2025
1 year 8 months
ITESO Universidad Jesuita de Guadalajara
Licenciatura
2018 - 2023
5 years 5 months
IÉSEG School of Management
Exchange
2022 - 2022
5 months
Portfolio
