Anne-marie WILLI Bueno

International Marketing Professor | Brand Consultant

Salaire / Taux journalier

Paris, France

Mobilité : Paris

Freelance

Peut venir sur site

Expertises

Stratégie de marqueStratégie ProduitProduct MarketingProduct ManagementStratégie & ConsultingStratégie MarketingUser ResearchRSE

Langues

AnglaisEspagnol

À propos

Introduction

International Marketing Professor & Brand Consultant with 12+ years experience building and redesigning brands across cosmetics, fashion, and consumer goods. Expert in strategic marketing, brand identity, and innovation - teaching at top French business schools while consulting for companies like Quitoque and Denovo Paris. Specialized in sustainable marketing strategies and international market development.

Liens

Expérience de travail

International Professor | Communication strategy

EMLV: Leonard de Vinci Management Business SchoolFreelance

sept. 2023 - Présent

3 ans 2 mois

Paris, France

EMLV ranks as the 4th post-baccalaureate business school in the 2024-2025 rankings published by L’Etudiant, Le Figaro, Le Point, and Le Parisien. International recognition: AACSB, EQUIS, AMBA, EFMD Master. Teaching French and international students at the master’s level in Communication Strategy.

Professor | International Marketing - Digital Brand Content - Corporate Communication - CMO

Euridis Business SchoolFreelance

mars 2023 - Présent

3 ans 8 mois

Paris, France

Euridis is the School specialized in B2B Sales and Negotiation. I work with Bachelor and Master students on International Marketing, Digital Brand Content, Corporate Communication, and a "Understanding the job challenges of a CMO" module.

Climate Fresk animator

Climate FreskFreelance

févr. 2023 - Présent

3 ans 9 mois

69340 Francheville, France

Do you want to act for the climate but do not have time to become a climatologist? In 3 hours, the collaborative workshop "La Fresque du Climat" allows you to understand the essentials of climate issues in order to take action. https://climatefresk.org/ I lead this awareness workshop, either for companies (team-building) or for students. It is recommended to follow this workshop with a practical session (such as creating a cosmetic or household product that you can organise with Les Ateliers Do-It-Yourself Zéro Déchet, link below)

2tons workshop animator

2tonnesFreelance

janv. 2023 - Présent

3 ans 10 mois

69340 Francheville, France

2tons is an immersive workshop to explore the future and act together for the climate. In 2 to 3 hours, a group of about 10 participants will reflect individually and collectively, and take actions that will directly change greenhouse gas emissions with one mission: to get closer to the objective of the Agreement. of Paris on the climate. The project is supported by an SSE company, which develops and deploys the tool to companies and schools, as well as by an association, which organizes workshops for the general public and leads the community of volunteer facilitators. To organize a workshop in its organization, participate in a general public workshop or learn more about the project, a single address: www.2tonnes.org/english I lead this awareness workshop, either for companies (team-building) or for students. It is recommended to follow this workshop with a practical session (such as creating a cosmetic or household product that you can organise with Les Ateliers Do-It-Yourself Zéro Déchet, link below)

Professor | Strategic Marketing - Marché Studies - Responsable Marketing

ESI GREEN & SOCIAL BUSINESS SCHOOLFreelance

sept. 2021 - Présent

5 ans 2 mois

69340 Francheville, France

ESI Business School is a business and management school specialized in sustainable development. I teach to M1, M2 or B2 students the following disciplines: - Marketing strategy - Market studies - Responsible Marketing

Professor | Strategic Marketing - Market Studies - Responsible Marketing

IA SchoolFreelance

mars 2021 - Présent

5 ans 8 mois

69340 Francheville, France

IA School is the Grande Ecole of Artificial Intelligence and Management. I teach to master and bachelor students the following disciplines: - Marketing strategy - Market studies - Responsible marketing

Professor | Brand Strategy & Management - Responsible Communication - International Marketing

PPA Business SchoolFreelance

août 2020 - Présent

6 ans 3 mois

Paris, France

1st Grande Ecole of Business and Management exclusively in work-study. No. 1 of 100% work-study Bachelors in 2019 according to Le Parisien Etudiant. In the top 20 post-baccalaureate business schools in the Challenges work-study program. I teach the following disciplines, in French and in English, with students in M2 or B3: - Brand Strategy - Brand Marketing - International Marketing - Marketing Audit - Responsible Communication

Founder and animator of DIY Zero-Waste workshops 🌱

Ateliers Do-It-Yourself Zéro DéchetFreelance

juin 2020 - Présent

6 ans 5 mois

Paris, France

"Ateliers Do-It-Yourself Zéro Déchet" are workshops that I created to share in a fun way how to make your own beauty or household products. After several years working for major cosmetics brands, I decided to share my knowledge with you through friendly workshops. My goal is simple: to teach you how to make your own products, so that together we can take another step towards respecting our beautiful planet. Whether you are looking for a useful gift, whether you need to organize a team building within your company, whether you want to experience a moment of sharing, or whether you are just curious to learn, contact me, I look forward to meeting you ! To learn more, visit my website (French speaking only - link below)

Strategic marketing expert | Brand Identity | Naming | Branding

AMW Brands

mars 2020 - Présent

6 ans 8 mois

Paris, France

After more than 12 years evolving within the marketing departments of various companies, I now put my skills to support structures on my marketing expertise, in particular: brand building or redesign, strategic audit, marketing plan, innovation and product development. 💪STRENGTHS: Strategic marketing, Brand management, Product development, Communication, Team management, Business vision, International environment. 🧘‍♀️ KNOW-BEING: - Problem solver / Decision maker: optimism, spirit of synthesis, determination - Strong emotional intelligence: listening , understanding of human issues, transparency, permanent learning / improvement process At the same time, I work with students in business schools, in French and in English, to train them in the following subjects: Brand strategies, Brand Marketing, Strategic Marketing, Marketing Audit and recommendations, Market studies, or Communication strategies. 👩‍🎓 Permanent monitoring of the cosmetics, agri-food, fashion, distribution, consumer goods, studies, communication, services to businesses or individuals sectors. Thank you to those who already trust me: Quitoque, EISF, 7 Collines, Denovo Paris, ISC, PPA, EIML, ESI

International Professor | Strategic Marketing - Communication - Distribution Strategy - Panels

ISC ParisFreelance

sept. 2019 - Présent

7 ans 2 mois

Paris, France

Created in 1963, ISC Paris is a Management and Business School based in Paris, recognized by the State and quadruple accredited AACSB, AMBA, EPAS and BGA. ISC Paris is a member of the Conference of "Grandes Ecoles". Teaching to French and International students (B3, MSc, or MBA level), either in French or English, in the following disciplines: - Strategic Marketing - Marketing Management - Communication Management - Distribution Strategy - Panels & big data


Formation

Cegos

Manage a profit center, a business unit

2018 - 2019

2 ans

KRAUTHAMMER

Krauthammer

2013 - 2013

1 an

EDHEC Business School

Master's degree

2004 - 2008

5 ans

Universidad ESAN

International Business

2007 - 2007

1 an

Fudan University

2005 - 2005

1 an

Schulich School of Business, York University

2004 - 2004

1 an

Université Paris Dauphine - PSL

DEUG MASS

2002 - 2004

3 ans

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