Anne-Sophie Robert

Mes tâches quotidiennes (entre autres) : BRAND & COMMUNICATION POSITIONING CONSUMER INSIGHT CREATIVE & CONTENT PLANNING DIGITAL STRATEGY &... COPYWRITING Quelques exemples d'agences avec lesquelles j'ai (eu) le plaisir de travailler : SIGNATURE CREATIVE (Los Angeles) HELMUT, OMEDIA, ANY.PARIS, LES TETES DE PUB, SWEET PUNK, STORNER PROD., ADR, COSA VOSTRA, PUBLICIS ETO, PUBLICIS LMA, INTERBRAND, DDB NOUVEAU MONDE, FCINQ SAATCHi, WILLIE BEAMEN, LIMITE, ST JOHN'S, GROUEK, LES COMPTOIRS, MOUTON NOIR, ROXANE, ADYAX, AGENCE BASTILLE, BESPOKE, 148, PROTEINES, ALTIMA, ZORBA, SERVAIRE&CO, STINKDIGITAL, KRBO, UBI BENE, HUNGRY&FOOLISH, BRONSON, VICTOR! PARIS, LA NOUVELLE, STORNER PROD., LA CRÈME FRENCH, FLYING SAUCER, M.O.M, LES POUPÉES RUSSES, WAKE, LA FORCE, ORES, MARIANNE, AUDITOIRE, 148, MAGIC GARDEN, ST JOHNS... Le petit "plus" : Intervenante à Sup de Pub Paris et Bordeaux pour les SP4 et SP5

#WUNDERMAN Strategic support on : Kaporal, Microsoft, Swarovski #KASSIUS / BLAST RADIUS Strategic support on : Sandro, Issey Miyake, Elie Saab, Danone, Opel #NEW BUSINESS for Wunderman, Kassius & Blast Radius

- Marketing account in charge : La Poste (The french Post Office Group) Define the new BtC strategic positioning & Develop a new cartography of products and services. - Business development : Creation of a political barometer (during the french presidential elections) to promote the Commitment Marketing© methodology of XL agency, and a matrix tool for this one.

- Advertising accounts in charge : BMW, Kit Kat, Actifed, Hydralin, Nestlé Dessert, Mövenpick... - Additional missions : Supervisory control of the “Gender Digital” study (behaviors of men and women on the internet), Participation in the “The F-Word” study, Advertising Contests, Digital watching

Advertising accounts in charge : SFR, Eurostar, Aberlour, INPES Contraception, Ligne Roset Ads contests : Game One, a TV channel dedicated to video games (strategic recommendation writing) Additional missions : Weekly copy reviews for Vodafone FR (SFR), Benchmarks, Focus group, Client presentations, Trends watching, Store checking