Antoine Boulogne

- Customer service excellence, product knowledge, sales performance, inventory management, teamwork, brand representation according to its values. - Monitoring and analysis of daily and monthly KPIs. - Fashion sport environment.

- Management and coordination of a large portfolio of projects across the EMEA region. - Implementation of action plans to develop and improve customer experience and engagement. - Identification of VIC profiles and potential VICs to further develop their profiles in-store. - Participation in the creation and execution of a gifting and event strategy in EMEA. - Organization and coordination of in-store and out-of-store events (image-related), as well as visiting Parisian stores to brief Retail teams and ensure smooth event execution. - Organization of the Summer 2024 Fashion Show - preparation, invitations, and ROI. - Data analysis and data science (Excel and KAnalytics), preparation and forecasting of events across the EMEA region, in line with market analysis and client/product trend insights.

- Head of Communication and Organization Team. - Managed 28 people for the creation of a 360° experience over the course of one month. - Managed 10 people for content creation and community management – Team Leader Certification in 2023. - Content creation for social media (YouTube, Instagram, TikTok).

- In charge of the omnichannel strategy (and its creation) for Printemps Lille store. - Assistant manager of the sales team, omnichannel sales advisor across various store floors. - Coordination between management, the operations department, and communication teams. - Competitive monitoring of the omnichannel strategy, briefing management, and project management. - Market analysis and client/product trend insights.

Project department, co-working with Vitality. Event manager overseeing a portfolio of projects (ADIDAS, Roland Garros, PUMA, WE ARE YOUNG, FFF...). - Implementation of projects related to e-sports, gaming, and other sectors. - Project management and coordination of weekly live projects. - Welcoming talents and celebrities to brief them on the entire project. - Community management (Instagram, Twitter, and LinkedIn) using communication tools. - Marketing, commercial, and event manager: - Adidas 5 Stars – Managed a team of 10 people during a three-date event for Adidas, featuring e-sports influencers and DJ sets. Created the event and ensured its smooth execution on-site, in line with the values of the partners. - Puma x Neymar 360 Fortnite - Roland Garros E-tennis tournament - Competitive monitoring and analysis, brand influence strategy.