
Antoine Cheng
Senior Product Manager — Mobile & Consumer Apps | B2B & B2C | Conversion, Retention & Growth
Salary / Daily rate
Paris, France
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Work experience
First Senior Product Manager (B2B)
Veesion
Mar 2025 - Present
1 year 8 months
Paris, France
– First PM hire at Veesion, an AI-powered retail security startup. Owned the full mobile product end-to-end on strategy, roadmap, discovery and delivery in a resource-constrained, early-stage environment. – Key results: – Alert engagement: Seen rate 70.5% → 83.6% / Same-hour response rate 42.4% → 54.4% – CSAT 4.37 (+9.5%) by redesigning core user flows and onboarding – Delivery cycle cut from 8-9 weeks → 3 weeks through process restructuring – Key initiatives: – Alert feed revamp, onboarding redesign, reseller persona rollout, invitation flow optimization.
Senior Product Manager (B2C)
Virtuo
May 2021 - Feb 2025
3 years 10 months
25040 Europa, Province of Brescia, Italy
– Owned the full booking and rental journey at Virtuo, a B2C car-rental app operating across 6 European countries — 100k+ monthly users, 5,100 weekly rentals. – Led the Core Experience squad (engineering, design, data) with full roadmap ownership from discovery to delivery. – Key results: – Customer service contact -42% by redesigning the end-to-end customer journey – NPS +22% through data-driven feature rollouts – Booking conversion +3.2% & ancillary revenue +15.4% by optimizing the booking funnel
Mobile Product Manager (B2B2C)
FABERNOVEL
May 2018 - Apr 2021
3 years
Paris, France
– Mobile PM at a digital product agency in Paris — shipped 4 native apps across healthcare, enterprise, and entertainment for clients including Urgo, Hermès, and CAC 40 companies. – Key projects: – Gamification / quiz app - peer-to-peer challenge platform deployable across companies and departments, with individual and team leaderboards by theme (data, culture, etc.). Core mechanic: inter-department competition loops driving recurring engagement. – Encrypted messaging app - secure B2B communication tool targeting CAC 40 enterprises, with end-to-end encryption and enterprise-grade access control. – Hermès workshop tracker - mobile app to monitor the confection of leather goods across Hermès ateliers, giving real-time visibility on craftsman workflows and production stages. – Emergency geolocation map - real-time situational awareness tool for first responders, tracking helicopters, vehicles, pedestrians and motorcycles on intervention sites during fires and accidents. – Clinical decision-support tool (Urgo) - wound-care decision tree deployed across multiple hospitals, with multi-role validation workflows and hospital-level configuration. – Stack: Agile / Scrum (PSM I certified), Figma, native iOS & Android – 50% win rate on 8 commercial proposals.
Supply Chain Consultant
Forizons - The end-to-end flow specialist
Nov 2015 - May 2018
2 years 7 months
Région de Lyon, France
– Main scope: – Delivered Power Query/BI tools, streamlining data processes over 150+ hours. – Managed €1M+ logistics tender and 25-person operations team. – Led PMO project, improving OTD from 5% to 95% for aerospace supplier. – Main Customers: Airbus / Safran / Tupperware / Decathlon / Amersport / Ford / Rolls-Royce /LSP (XPO Logistics, Ceva, Kühne + Nagel, Daher) in France, UK & USA
Junior Transport Organizer
Decathlon International
Mar 2015 - Aug 2015
6 months
– Project leader for supplier-warehouse flow innovations – In charge of invoices between warehouses and stores – In charge of a continuous improvement transportation project for global Decathlon China – Work in Chinese, English and French
Logistics assistant engineer
L'Oréal
Sep 2013 - Feb 2014
6 months
60310 Lassigny, France
– Steering of 1200 pallets of thermoformed between the suppliers, the logistics department and production – Creating a database of the blocking horizons with the 100 suppliers – Development of a VBA Excel file for the follow-up of pallets inflows with forklift operators – Inventory control via the logistics indicators (stock coverage, stock valuation, purchasers)
Education
Université de Technologie de Compiègne
Master of Engineering, Mechanical System Engineering specialized in Logistics
2012 - 2015
3 years 1 month
Licenses & certifications
Professional Scrum Product Owner 1 (PSPO1)
Issued: –
Professional Scrum Master 1 (PSM 1)
Issued: –