
Arnaud Moinard ★
Senior Product Owner | Agile & Business Analysis
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Salaire / Taux journalier
1 personne recommande
Île-de-France, France
Freelance, ouvert au CDI
Peut venir sur site
Expertises
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À propos
Introduction
Senior Product Owner & Business Analyst with 10+ years driving digital transformation for major brands including EDF, Intermarché, and L'Oréal. Led high-impact projects like EDF's web portal redesign and Intermarché's 5M+ downloads mobile app, delivering solutions that generate up to 28K qualified leads annually. Expert in Agile/SAFe methodologies, user story mapping, API integration, and stakeholder facilitation—ready to transform your digital vision into measurable results.
Expérience de travail
Senior Business Analyst on the Mon Compte Formation Program @ Caisse des Dépôts et Consignations
LabSoft
sept. 2023 - Présent
3 ans 2 mois
Paris, France
• Redesign of the Training Providers Portal (EDOF), used by 13,000 training providers to manage their activities (onboarding, course catalog, registrations, invoicing, and support) within a highly integrated information system environment. • Implemented the Training Provider onboarding process, reducing processing times and lowering abandonment rates. • Implemented a secure messaging system, securing communications with Customer Service and reducing the volume of external emails and phone calls. • Implemented a system for training providers to declare and track subcontracting arrangements in compliance with regulatory requirements. ✅ Key achievements • Gathered and analyzed business requirements, assessed impacts, facilitated scoping and functional design workshops, and contributed to decision-making • Facilitated agile ceremonies (backlog refinement, demos, retrospectives) and actively prepared PI Planning sessions, including pitches and dependency management • Broke down features into testable user stories, documented business rules and acceptance criteria, created UML/BPMN diagrams, and maintained documentation in Confluence • Contributed to technical decisions on integration flows with document management and secure messaging systems • Coordinated delivery with teams responsible for other applications within the Mon Compte Formation information system • Performed user acceptance, regression and end-to-end testing; assessed and tracked defects • Improved application quality by analyzing issues and coordinating fixes and enhancements • Reorganized product documentation in Confluence
Publicis Sapient
nov. 2019 - mars 2023
3 ans 5 mois
Product Owner sur OneEDF (site web edf.com) @ EDF
janv. 2021 - mars 2023
2 ans 3 mois
• Designed a customer review platform for EDF partner contractors, processing 8,000+ reviews annually and integrated with the EDF Customer Portal. • Redesigned the EDF Careers portal and integrated it with TalentSoft, streamlining the management of 18,000 annual job applications. • Designed the public information module on the availability of France's 56 nuclear reactors. • Redesigned the online booking platform for visits to 18 nuclear power plants, serving 2,500 visitors annually. • Delivered online configurators and simulators (B2B offers, energy savings, EVs, financial incentives), generating 3,000 to 28,000 qualified leads each annually with completion rates of 40–80%. • Developed new editorial content services (FAQs, surveys, energy transition, renewable energy). • Adapted the EDF portal to the regulatory and business requirements of six EDF SEI territories (Corsica and French Overseas Territories). 👥 Team: 7 members ✅ Key achievements • Prioritized the backlog based on business value, user needs, dependencies and technical constraints. • Gathered business requirements, facilitated workshops, and wrote User Stories with acceptance criteria. • Designed digital solutions including simulators, configurators, back-office applications, dashboards and content management features. • Coordinated API integrations, data migrations, and interoperability with EDF information systems, including implementation of a Digital Asset Management (DAM) solution. • Drove UX improvements through design reviews and user testing. • Defined and executed the testing strategy (functional, API and regression testing), managed defect resolution, and supported production releases. • Supported end users through training, documentation, and change management initiatives to drive successful adoption.
Proxy Product Owner on the Mobile E-commerce App Redesign @ Intermarché
nov. 2019 - déc. 2020
1 an 2 mois
Redesign of the Intermarché mobile e-commerce app (5+ million downloads), covering key customer journeys including Click & Collect, Home Delivery, Loyalty Program, and Personalized Promotions. 👥 Team : 14 members - Framework : SAFe ✅ Key achievements • Facilitated story mapping and roadmap definition workshops, and prioritized the backlog. • Wrote user stories and acceptance criteria for customer accounts, shopping carts, purchase history and promotions • Refined user stories with back-end API teams and native iOS/Android mobile development teams. • Participated in user testing (Testapic), analyzed app usage and in-app feedback. • Organized beta testing phases and implemented an in-app feedback tool (Usabilla).
Razorfish France
avr. 2011 - déc. 2019
8 ans 9 mois
Lead Business Analyst
juil. 2016 - déc. 2019
3 ans 6 mois
• Managed the Business Analysis team (3 to 4 member) : recruitment, objective setting and performance reviews • Scoped projects, recommended methodologies, estimated costs and planned delivery • Defined and continuously improved methodologies and deliverables in collaboration with other group subsidiaries • Jointly managed the French Research Tax Credit (CIR) application: assessed eligible projects, estimated qualifying expenditure, prepared technical documentation with the relevant developers and liaised with external providers (consultancy firm, independent expert, etc.) Major clients : Tag Heuer, Blédina, Compagnie des Alpes, SNCF, Suez, Sodexo, Air Liquide, Universal Music, Surcouf, Sofitel, Louis Vuitton, EDF, and others.
Business analyst on edf.com and EDF travaux websites @ EDF
sept. 2017 - oct. 2019
2 ans 2 mois
Redesign several EDF digital portals, including corporate, local authorities, group, recruitment, and international websites, as well as the creation of the EDF Travaux portal dedicated to energy renovation projects. ✅ Key achievements • Facilitated design and requirements workshops with business stakeholders. • Designed and specified the back-office architecture and administration functionalities. • Authored detailed functional specifications. • Delivered training sessions to end users and administrators on content management and back-office tools.
Proxy Product Owner on the In-Store Self-Service Kiosk Ordering Application @ Burger King
juil. 2016 - oct. 2017
1 an 4 mois
Designed a new in-store self-service kiosk ordering application, deployed across over 200 Burger King restaurants. ✅ Key achievements • Defined the product roadmap and prioritized the backlog. • Wrote detailed functional specifications and business requirements. • Planned and coordinated User Acceptance Testing (UAT). • Participated in Agile ceremonies
Business Analyst e-commerce @ L’Oréal Luxe
sept. 2015 - juil. 2016
11 mois
Created a shared e-commerce platform for Armani, Lancôme, Kiehl’s and Biotherm, integrated with existing enterprise systems. ✅ Key achievements • Facilitated functional design workshops with business stakeholders. • Led UX activities and coordinated the user experience strategy. • Assessed and analyzed feature boxes provided by the client. • Produced detailed front-end functional specifications. • Defined API specifications and conducted API testing. • Organized and coordinated User Acceptance Testing (UAT). • Performed impact assessments for requested custom features and functionalities.
Business Analyst @ INPI
oct. 2014 - oct. 2015
1 an 1 mois
Design and deliver a platform for consulting patents and extracts from the Official Bulletin of Industrial Property (BOPI). ✅ Key achievements • Facilitated functional workshops with business stakeholders. • Conducted design reviews in collaboration with UX/UI teams. • Produced detailed front-end and back-end functional specifications. • Planned and coordinated front-end User Acceptance Testing (UAT). • Defined API specifications and carried out API testing. • Delivered training sessions for key users and business representatives.
Ecommerce Consultant @ Sergent Major & Natalys
janv. 2014 - oct. 2014
10 mois
Design and deliver two Magento-based e-commerce platforms and tablet applications for in-store use. ✅ Key achievements • Facilitated business workshops and gathered stakeholder requirements. • Defined customer journeys and user experience flows. • Produced detailed functional specifications. • Coordinated and managed User Acceptance Testing (UAT) activitie
E-commerce consultant @ Loewe
oct. 2012 - déc. 2013
1 an 3 mois
Design and launch an e-commerce platform for the online sale of luxury leather goods, including the implementation of a dedicated e-commerce warehouse and fulfillment process. ✅ Key achievements • Facilitated design and requirements workshops with business stakeholders. • Configured and customized the Magento e-commerce platform. • Produced detailed functional specifications. • Developed test plans and coordinated User Acceptance Testing (UAT)
QA Manager @ Bouygues Telecom (B&You)
avr. 2011 - oct. 2012
1 an 7 mois
Launch a low-cost, fully digital mobile operator (B & You) for Bouygues Telecom. ✅ Key achievements • Defined and implemented the overall testing strategy. • Automated regression testing using Selenium. • Led User Acceptance Testing (UAT), managed defect tracking and resolution processes, and supported product teams throughout the delivery lifecycle.
Business Analyst Manager
Michael Page
janv. 2010 - mars 2011
1 an 3 mois
• Representative of the business within the IT Department: facilitating the committees to prioritize business requests • Management : hiring of 3 internal BAs & 3 external consultants, framing and supervision of deliverables • Customer recovery & ongoing projects : improvement of customer satisfaction • Management of the accounting system redesign project (CODA software)
UX Consultant
Nurun
oct. 2006 - janv. 2010
3 ans 4 mois
• Diagnosis of websites, benchmarks, definition of personas and customer journeys • Design of user interfaces and animated prototypes • Animation of design workshops based on the user experience
Project manager (CRM / eProcurement)
Capgemini
août 2000 - oct. 2006
6 ans 3 mois
Management of ERP implementation projects (coordination of various participants and expertises, cost analysis, planning, management of the different phases of the project (functional requirements, solution design, specification, configuration, user training, user tests, go-live and warranty period)
Research Executive
Kantar Media
oct. 1997 - mars 2000
2 ans 6 mois
Johannesburg, Afrique du Sud
• Management of marketing research projects (qualitative and quantitative) • Assist marketing leaders into defining, organizing and interpreting their market surveys
Formation
Join Maestro
Product manager
2023 - 2023
3 mois
Intensive bootcamp on full-stack Product Management (20% theory, 80% practice)
Institut Repère
Coach professionnel certifié RNCP , Approche pluridisciplinaire : PNL (certifié praticien), Process Com, analyse systémique
2019 - 2021
2 ans 1 mois
NEOMA Business School
Programme Grande École, International Marketing
1992 - 1996
4 ans 1 mois
Activités et associations : Président de l'association Scandimania ESC Rouen (organisation du raid étudiant de la Translaponie)
Licences et certifications
Certified SAFe Product Owner / Product Manager 6
Délivré le : sept. 2026
Créer des API RESTful
Délivré le : janv. 2023
Certified SAFe® 5 Agilist
Délivré le : déc. 2022
Professional Scrum Product Owner I
Délivré le : juil. 2022
Certifié MBTI (Myers Briggs Indicator Type)
Délivré le : janv. 2020