Ashley Musselman
Product Marketing Lead | Go-to-Market Strategy
Salary / Daily rate
Amsterdam, Netherlands
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
Product Marketing Leader with 8+ years of experience spanning tech giants like Snap and Amazon, as well as high-growth B2B SaaS scale-ups. I specialize in go-to-market strategy, positioning, and adoption frameworks that align cross-functional teams and drive business growth. My expertise includes adtech, regtech, emerging tech, social media, and eCommerce, delivering strategic marketing solutions that translate complex products into compelling, customer-centric narratives.
Work experience
Product Marketing Lead
itsme®Freelance
Dec 2024 - Present
1 year 11 months
Amsterdam, Netherlands
Global Product Marketing Lead
Snap Inc.
Jan 2020 - Oct 2024
4 years 10 months
Amsterdam, Netherlands
B2B global brand advertising solutions and organic business products. Santa Monica, CA 2020-2022. Amsterdam, NL Jan 2023 October 2024.
Amazon
May 2016 - Dec 2019
3 years 8 months
Santa Monica, CA, USA
Amazon Advertising - Global Partner Account Manager
Jul 2018 - Dec 2019
1 year 6 months
Santa Monica, CA, USA
Apple + Beats.
Marketing Manager - Alexa
Nov 2017 - Jul 2018
9 months
Seattle, WA, USA
Skills: Content Marketing · Marketing Strategy · Digital Marketing · Influencer Marketing · Digital Media · Online Advertising
Brand Specialist - Grocery/CPG
May 2016 - Dec 2017
1 year 8 months
Seattle, WA, USA
Skills: Presentations · Marketing Strategy · Digital Marketing
Nordstrom
Jul 2013 - May 2016
2 years 11 months
Product Merchandiser
Jun 2015 - May 2016
1 year
Private label home goods.
eCommerce Buy Planner
Aug 2014 - Jul 2015
1 year
Fashion Jewelry.
Assistant Buy Planner
Jul 2013 - Aug 2014
1 year 2 months
Seattle, WA, USA
Trend Accessories and Belts.
Education
Washington State University
Bachelor of Arts
1900 - Present
126 years 10 months