Audrey Pogu
Experte Go-to-Market et Growth đ
Salaire / Taux journalier
Barcelone, Espagne
Freelance
Peut venir sur site
Expertises
Langues
Expérience de travail
Digital Communication Freelance
Audrey Pogu
mai 2019 - Présent
7 ans 6 mois
69340 Francheville, France
I help companies understand their targets, optimize their positioning and implement tools and processes to reach their objectives. Collaborating across various industries and targets, I juggle multiple channels, deploy optimum tactics and define key performance indicators.
rzilient
oct. 2021 - Présent
5 ans 1 mois
Hybrid
Head of Marketing
août 2023 - Présent
3 ans 3 mois
Hybrid
By joining the startup in an early stage, I proactively ensure the project and productâs market fit by leading tactical strategies. I quickly built a team as rapid growth occurred and participate in the recruiting process. âą Close work with Sales, CSM and Product teams to align ourselves and create a successful synergy âą Building a 360 B2B marketing strategy to meet ambitious objectives âą UX/UI takeovers and thinkings with internal and externals parties âą Data and funnels deep analysis and corrective actions âą Steer product marketing vision towards targeted prospects âą Management of a team and OKRs follow-ups âą Development and maintenance of external partnersâ deliverability over specific expertise
Marketing Manager
oct. 2021 - août 2023
1 an 11 mois
Barcelone, Espagne
Digital Marketing Manager
Boatim
sept. 2020 - oct. 2021
1 an 2 mois
Barcelone, Espagne
As a Digital Marketing Manager, I got to develop a content strategy to increase our visibility among our B2C and B2B targets as well as generate leads. With a relatively low budget, I analyzed and optimized every marketing action â from direct acquisition to on-site traffic and media engagement â to ensure a sustainable ROI.
Digital Marketing & Communication Specialist
Stud&Globe
sept. 2019 - sept. 2020
1 an 1 mois
RĂ©gion de Barcelone, Espagne
Building the marketing strategy from scratch, I juggle between web-mastering, developing an emailing strategy and managing how weekly community management. To support our organic actions, Iâve run campaigns Google Ads campaigns. Iâve had the chance to collaborate with the business development team to process and create powerful reporting on Data-studio.
Assistante communication digitale
Jeanneau
sept. 2018 - sept. 2019
1 an 1 mois
85500 Les Herbiers, France
During this apprenticeship, I was in charge of the web-content â from creation to publication and broadcasting. Iâve also enjoyed implementing a series of editorial calendars to cover our attendance during events.
Fondation de l'HĂŽpital Maisonneuve-Rosemont
avr. 2017 - déc. 2017
9 mois
Région de Montréal, Canada
Coordinatrice aux communications
sept. 2017 - déc. 2017
4 mois
Région de Montréal, Canada
This very first experience in Communications taught me a lot about the art of copywriting and carefully choosing your messages to convince. Paced by the 4 yearly events organized by the foundation, I had the chance to oversee every aspect of B2C communications. I also actively participated in the rebranding process with external parties.
Stagiaire aux communications
avr. 2017 - sept. 2017
6 mois
Région de Montréal, Canada
Formation
WIS - LâĂ©cole [tech] de lâexpertise digitale
Bachelor Chef de projet digital , Communication digitale
2018 - 2019
2 ans
Nantes Université
DUT, Ătude de la communication et des mĂ©dias, Marketing
2015 - 2017
3 ans
DiplĂŽme Universitaire de Technologie en Information et Communication #IC Option Communication des Organisations #CO
Lycée Léonard de vinci Montaigu
BaccalaurĂ©at ES, Ăconomie et Sociale
2012 - 2015
4 ans
BaccalaurĂ©at Ăconomique et Social option Sciences Sociales et Politiques
Portfolio
