Ayoub Frem

Product & UX/UI Designer

Salary / Daily rate

Marrakesh, Morocco

Freelance, open to permanent contract

Languages

Arabic (Native)English (Fluent)French (Fluent)

About me

Intro

I'm Ayoub Frem, a passionate UX/UI & Product Designer certified by Google UX Design. With a background in visual arts and digital creativity, I love turning ideas into intuitive, emotional, and user-focused experiences. I've worked with Hotel Intelligence and Wikhotel 360, designing SaaS platforms, mobile apps, and brand systems that combine beauty, functionality, and business impact. My work spans interaction design, motion, and product storytelling, always centered on people and purpose. I'm now seeking to collaborate with tech-driven startups and innovative teams to craft meaningful, future-ready digital products — especially in AI and Web3. Let's connect and build what's next.

Links

Work experience

Product Designer - UI/UX Designer

Rate Match

Oct 2023 - Jan 2026

2 years 4 months

– At Rate Match, I design user-friendly interfaces for innovative hotel pricing solutions. My work includes designing mobile apps, responsive websites, SASS systems, and hotel homepages. I collaborate with cross-functional teams to create seamless digital experiences that improve user engagement and drive business results.

Product Designer - UI/UX Designer

Hotel Intelligence

Oct 2019 - Sep 2023

4 years

Marrakesh, Morocco

Product Graphic Designer

WIKHOTEL

Jan 2018 - Oct 2019

1 year 10 months

Marrakesh, Morocco

– Graphic Designer et responsable de la communication visuel

Graphiste et Photographe

Domaine Villate Limoune

Jun 2017 - Jan 2018

8 months

Imouzzer Ida Ou Tanane, Morocco

Concepteur interfaces utilisateur

Rue Tech

Jul 2016 - May 2017

11 months

Essaouira, Morocco

Graphiste

Indépendant

Sep 2015 - Jun 2016

10 months

Imouzzer Ida Ou Tanane, Morocco


Education

Centre Mixte de la formation professionnelle Agadir

DTS infographie, Infographie

2015 - 2017

2 years 1 month

Lycée Mohamed V d'Essaouira

Baccalauréat arts appliqués, Art, études d'art, général

2013 - 2015

1 year 11 months


Licenses & certifications

Start the UX Design Process: Empathize, Define, and Ideate

Issued: –

Certified by Google

Foundations of User Experience (UX) Design

Issued: –

Certified by Google

Build Wireframes and Low-Fidelity Prototypes

Issued: –

Certified by Google

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