
Ayoub Frem
Product & UX/UI Designer
Salary / Daily rate
Marrakesh, Morocco
Freelance, open to permanent contract
Languages
About me
Intro
I'm Ayoub Frem, a passionate UX/UI & Product Designer certified by Google UX Design. With a background in visual arts and digital creativity, I love turning ideas into intuitive, emotional, and user-focused experiences. I've worked with Hotel Intelligence and Wikhotel 360, designing SaaS platforms, mobile apps, and brand systems that combine beauty, functionality, and business impact. My work spans interaction design, motion, and product storytelling, always centered on people and purpose. I'm now seeking to collaborate with tech-driven startups and innovative teams to craft meaningful, future-ready digital products — especially in AI and Web3. Let's connect and build what's next.
Work experience
Product Designer - UI/UX Designer
Rate Match
Oct 2023 - Jan 2026
2 years 4 months
– At Rate Match, I design user-friendly interfaces for innovative hotel pricing solutions. My work includes designing mobile apps, responsive websites, SASS systems, and hotel homepages. I collaborate with cross-functional teams to create seamless digital experiences that improve user engagement and drive business results.
Product Designer - UI/UX Designer
Hotel Intelligence
Oct 2019 - Sep 2023
4 years
Marrakesh, Morocco
Product Graphic Designer
WIKHOTEL
Jan 2018 - Oct 2019
1 year 10 months
Marrakesh, Morocco
– Graphic Designer et responsable de la communication visuel
Graphiste et Photographe
Domaine Villate Limoune
Jun 2017 - Jan 2018
8 months
Imouzzer Ida Ou Tanane, Morocco
Concepteur interfaces utilisateur
Rue Tech
Jul 2016 - May 2017
11 months
Essaouira, Morocco
Graphiste
Indépendant
Sep 2015 - Jun 2016
10 months
Imouzzer Ida Ou Tanane, Morocco
Education
Centre Mixte de la formation professionnelle Agadir
DTS infographie, Infographie
2015 - 2017
2 years 1 month
Lycée Mohamed V d'Essaouira
Baccalauréat arts appliqués, Art, études d'art, général
2013 - 2015
1 year 11 months
Licenses & certifications
Start the UX Design Process: Empathize, Define, and Ideate
Issued: –
Foundations of User Experience (UX) Design
Issued: –
Build Wireframes and Low-Fidelity Prototypes
Issued: –