
Bahaâ KENFAOUI
Certified Coach | Psychotherapist
Salaire / Taux journalier
Casablanca, Maroc
Freelance
Peut venir sur site
Expertises
Langues
À propos
Introduction
ICF-certified coach and psychotherapist with 15+ years of corporate leadership experience spanning Fortune 500 companies. Founder of KOON, Morocco's first community space for coaches & therapists, specializing in executive coaching, organizational transformation, and corporate wellbeing programs. I partner with leaders and teams to unlock sustainable performance through person-centered approaches, blending strategic business acumen with deep psychological expertise.
Expérience de travail
Founder of KOON, Au Centre de Soi
KOON, Au Centre de SoiFreelance
sept. 2023 - Présent
3 ans 2 mois
Casablanca Metropolitan Area
KOON, Community Space for Coaches & Therapists ✨ The very first space of its kind in Morocco, designed exclusively for professionals in the helping fields. At KOON, we provide flexible and turnkey workspace solutions for coaches, therapists, and practitioners who are looking for a welcoming, professional, and inspiring environment, whether for occasional sessions or a regular practice. A place to connect, grow, and support those who support others 💫
Certified Professional Coach | Counselor | Organizational Transformation Consultant
LeadingEdge Counseling & Coaching
janv. 2022 - Présent
4 ans 10 mois
Casablanca Metropolitan Area
I partner with clients through thought-provoking, co-creative processes to support individual, team, and organizational transformation, and to unlock sustainable personal and professional performance. Executive Coaching | Individual & Team Coaching | Team Building Leadership & Management Facilitation and Training Advisory on Transformation Projects | Change Management | Project & Program Coordination Organizational Effectiveness & Human Capital Development Corporate Health & Wellbeing Programs Encounter Groups | Group Therapy | Counseling Units
Fresenius Medical Care
juin 2021 - oct. 2024
3 ans 5 mois
Casablanca Metropolitan Area
Regional Head of Financial Planning & Analysis EMEA SouthEast
avr. 2023 - oct. 2024
1 an 7 mois
Casablanca Metropolitan Area
• Ensures preparation of periodic management reporting for local, regional and group purposes for EMEA South (80 countries) • Provides direction, oversight and support needed for planning and analysis for countries in EMEA South region • Oversee the Preparation of the FP&A management reports in alignment with local and global stakeholders • Develop and continuously implement FP&A reporting improvements • Act as the key FP&A contact to regional management, global and local stakeholders • Coordinate with all finance stakeholders to deliver value-adding and transparent reporting and to ensure country reporting delivery in time and quality • Analyze the profitability of the business segments and organizational units in the EMEA South Region in alignment with local and global stakeholders • Oversee Budget preparation, forecasts and estimates on regional, country, segment and functional levels • Foster efficiency initiatives, prepares action plans to achieve efficiencies and monitors their implementation • Drive the standardization and optimization of local FP&A processes in a global FP&A process framework • Supports on demand international and regional projects with FP&A Know-How • Lead & manage the FP&A team in the region (10 locations) • Acts as primary contact person for the transformation of FP&A processes in the EMEA Region with regular reporting to the Global Finance leadership
CFO - Head of Finance, IT & Purchasing North West Central Africa - Board Member
juin 2021 - mars 2023
1 an 10 mois
Casablanca Metropolitan Area
• In charge of all cash management, investments, budgeting, and financial reporting while driving the company’s financial strategy • Coordinate development of annual operating, capital & budgets, as well as reporting for the same • Work with senior managers to efficiently develop budget proposals, provide access to project finance information, and ensure contract compliance and reporting • Ensure cash flow is compatible with operations by overseeing day-to-day accounting, recording, reporting, and internal-control activities of the organization • Develop and implement best practices and tools to ensure a well-controlled yet flexible organization that has strong fiscal management, project coordination, cross-team communications and workflows • Comply with company & local financial requirements by studying existing and new legislation and taking appropriate action • Research revenue opportunities and economic trends, analyze internal operations, and identify areas for cost reduction and process enhancement • Monitor business performance with tracking tools, establish corrective measures as needed, and prepare detailed reports for earnings calls, management team, and rest of company • Manage finance, procurement & IT team and oversee financial IT systems, ensuring compliance with relevant regulatory entities
Philip Morris International
déc. 2015 - mai 2021
5 ans 6 mois
Casablanca, Maroc
Finance & Services Manager Maghreb
janv. 2019 - mai 2021
2 ans 5 mois
Casablanca, Maroc
• Ensure timeliness, accuracy, and usefulness of financial reporting, oversee the preparation and communication of monthly and yearly financial statements according to both local GAAPs and US GAAP in the 3 Maghreb markets • Play an advisory role to the organization as subject matter expert, leveraging on external insights to proactively identify strategic opportunities • Ensure compliance with internal controls requirements and local tax and legal regulations, coordinate internal and external audits • Maintain flawless communication and strong relationships with public officials, local partners and financial institutions • Participate to the financial strategic planning and forecasting process, results analysis, to help drive cross functional decisions and deliver business commitments • Continuously optimize working capital performance and drive the cash flow forecasting • Proactively provide proposals to improve profitability and reduce spend across business functions • Lead and develop the Finance and General services team in the 3 Maghreb locations • Develop and implement continuous improvement initiatives to standardize, simplify and strengthen processes and procedures • Take the Finance lead on various strategic projects (SAP implementation, legal entity set-up…) • Ensures that the 3 Maghreb offices facilities present a professional and functioning atmosphere at all times (workplace experience, security, cleaning, equipment leases, car fleet, maintenance…)
Internal Controls & Compliance Manager Maghreb
déc. 2015 - déc. 2018
3 ans 1 mois
Morocco, Indiana 47963, États-Unis
Responsible of the Annual Risk Assessment exercise in the cluster Responsible for evaluating risks in the Cluster and implementing and enforcing Compliance protocols to address those risks Conducting and directing investigations of compliance violations and fraud Preparing and conducting training programs on Compliance policies and standards In Charge of the annual plan of internal reviews and advisories to provide assurance over the financial & operational controls, compliance with internal policies and local laws Coordinating activities related to external and corporate audits, follow-up on the implementation of audit recommendations in line with agreed management action plans Leading special project assignments (SAP, Concur, Procurement interface…) Standardizing and improving processes and practices, focus on time and cost savings Building and integrating the IC & Compliance team into the Maghreb organization Supporting the Managing Directors of the cluster in the implementation of PMI Compliance program and promoting Ethic's Culture Playing an advisory role to the management team on the Controls and Compliance aspects Participating to appropriate executive leadership, and/or operating committees, so as to ensure the Compliance function is properly integrated within the Cluster’s operations
Internal Controls Manager
Mondelēz International
juin 2014 - déc. 2015
1 an 7 mois
Casablanca, Maroc
Strengthen the internal control environment and establish a culture of risk management Support the operating systems by enabling to respond appropriately to significant business risks Increase the Financial and management reports reliability Preparing, enforcing and updating all relevant Company procedures Perform integrated internal audits to assess the existence and effectiveness of financial and operational internal controls Develop, train and coach Internal control team members Enhance Company compliance with applicable laws and regulations Lead Sarbanes-Oxley compliance activities Improve the Company compliance with Mondelēz Code of conduct Perform special assignments and fraud investigations Advise the entire organization in the area of internal controls, risk mitigation and compliance
Internal Auditor & Risk Officer Maghreb
Unilever
janv. 2010 - juil. 2014
4 ans 7 mois
Casablanca, Maroc
Lead internal audit jobs in the three Maghreb countries, for all the departments Develop Annual Audit plan and oversee Audit & Risk agenda for Maghreb Carry out fraud audit and ensure results reporting to the Group Verification of SOX controls compliance through Risk assessment exercises Participation to Corporate audits and follow-up of action plans implementation Supporting Maghreb leadership team in governance activities and Crisis management plans Involvment is various organisation projects (SAP, procurement system, process review...)
Senior Auditor
PwC
sept. 2007 - janv. 2010
2 ans 5 mois
Legal auditing missions for various companies, from different sectors and sizes Main jobs: Castorama, Décathlon, Toyota, Caterpillar, Visteon... Accountant expert trainee registered at the « Ordre des Experts Comptables de Lille »
Financial consultant, National Oracle center
Capgemini
mars 2007 - oct. 2007
8 mois
Capgemini Consulting firm, Technology and Outsourcing, Lille
Member of an international team project in charge of the running of the ERP Oracle Using project management tools: planning, accountancy, risk management, quality audit
Formation
ARCHE FORMATION
Hypnothérapeute, Hypnotherapy/Hypnotherapist
2024 - 2025
2 ans
IMPR (Institut Marocain de Psychothérapie Relationnelle)
Psychothérapeute ACP, Approche Centrée sur la Personne
2020 - 2024
5 ans
INTERNATIONAL MOZAIK
Associate Certified Coach (ACC)
2021 - 2022
2 ans
emlyon business school
Executive Master of Business Administration - MBA, Business Administration and Management, General
2017 - 2019
3 ans
SKEMA Business School
Master's Degree, Project and Program management
2007 - 2008
2 ans
University of Lille 1 Sciences and Technology
Master's degree, Audit, Accountancy & Management Control
2005 - 2007
3 ans
SKEMA Business School
Master's degree, Audit and Management Control
2004 - 2007
4 ans
University of Lille 1 Sciences and Technology
Bachelor of Business Administration (BBA)
2004 - 2005
2 ans
Paul Valery University, Montpellier, France
Two year University Diploma (DEUG), Mathematics & Management
2002 - 2004
3 ans
French School of Cairo, Egypt
High School, Sciences, Mathematics option
1997 - 2002
6 ans
Licences et certifications
Associate Certified Coach (ACC)
Délivré le : déc. 2025
Professional Coach
Délivré le : mars 2023