Bárbara Parente

PR & Social Media Manager

Salary / Daily rate

Lisbon, Portugal

Freelance

Languages

EnglishFrenchItalianPortugueseSpanish

About me

Intro

PR & Social Media Manager with 4+ years of expertise in gaming and tech industry campaigns. Currently managing Xbox Portugal's social presence with proven skills in creative campaign development, performance marketing, and multi-platform strategy. Specialized in driving engagement and growth through data-driven content strategies.

Links

Work experience

PR & Social Media Manager

Keywords Studios

Sep 2022 - Present

4 years 2 months

Skills: Content Marketing · Facebook · Oral Communication · Analytical Skills · Microsoft Word · Communication · Social Media Marketing · Campaigns · Copywriting · Growth Marketing · Campaign Development · Strategy · Content Strategy · Voice of the Customer · Performance Marketing · Social Media Management · Campaign Execution · Key Performance Indicators · Creative Marketing · Performance Appraisal · Creative Campaign Development · Social Media Strategy

PR & Social Media Manager

Jinglebell

Sep 2022 - Present

4 years 2 months

Portugalete, Biscay, Spain

Skills: Content Marketing · Facebook · Oral Communication · Analytical Skills · Microsoft Word · Communication · Social Media Marketing · Campaigns · Copywriting · Growth Marketing · Campaign Development · Strategy · Content Strategy · Voice of the Customer · Performance Marketing · Social Media Management · Campaign Execution · Key Performance Indicators · Creative Marketing · Performance Appraisal · Creative Campaign Development · Social Media Strategy

PR and social Media Manager

Braver Group

Feb 2020 - Oct 2022

2 years 9 months

Lisbon, Portugal

Skills: Content Marketing · Facebook · Oral Communication · Microsoft Word · Communication · Social Media Marketing · Campaigns · Copywriting · Growth Marketing · Campaign Development · Strategy · Content Strategy · Voice of the Customer · Performance Marketing · Social Media Management · Campaign Execution · Key Performance Indicators · Creative Marketing · Performance Appraisal · Creative Campaign Development · Social Media Strategy

PR and Social Media Manager

GOATPixel

Feb 2020 - Oct 2022

2 years 9 months

Lisbon Metropolitan Area

Skills: Content Marketing · Facebook · Oral Communication · Analytical Skills · Microsoft Word · Communication · Social Media Marketing · Campaigns · Copywriting · Growth Marketing · Campaign Development · Strategy · Content Strategy · Voice of the Customer · Performance Marketing · Social Media Management · Campaign Execution · Key Performance Indicators · Creative Marketing · Performance Appraisal · Creative Campaign Development · Social Media Strategy

Marketing Intern

BIRDSONG Press & PR

Jul 2018 - Mar 2019

9 months

Lisbon, Portugal

Skills: Content Marketing · Facebook · Oral Communication · Microsoft Word · Communication · Social Media Marketing · Campaigns · Growth Marketing · Strategy · Content Strategy · Voice of the Customer · Performance Marketing · Social Media Management · Campaign Execution · Creative Marketing · Performance Appraisal · Creative Campaign Development · Social Media Strategy

Customer Service Specialist

CTT - Correios de Portugal

Mar 2018 - Jul 2018

5 months

Lisbon, Portugal

Skills: Oral Communication · Microsoft Word · Voice of the Customer


Education

Universidade Lusófona - Centro Universitário Lisboa

Bachelor's degree

2013 - 2016

3 years 1 month

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