Bénédicte FIELDING

Digital Specialist

Salaire / Taux journalier

73700 Bourg-Saint-Maurice, France

Freelance

À distance uniquement

Expertises

Gestion de projet - PMOStratégie de ContenuWordPressSEOCampagne de CommunicationRédaction d'articlesHotjarConfluenceJiraMarketing OpsStratégie de marqueFigmaCommunity managementActive CampaignCopywritingUser ResearchIA

Langues

AnglaisFrançais

À propos

Introduction

Digital Content Specialist with 15+ years crafting strategies for luxury brands like Cartier and diverse clients. Expert in WordPress/Elementor, SEO optimization, social media management, and project leadership across international markets. I deliver measurable results through strategic content creation and cross-platform campaign execution.

Liens

Expérience de travail

Digital project leader

Expleo GroupFreelance

nov. 2021 - Présent

5 ans

Paris - Remote · Remote

- Planning and coordinating all stages of digital projects - Website redesign (Elementor/Wordpress) - Developer support - UX/UI testing and validation - New feature development - Campaign creation and integration - Cross-functional team collaboration - KPI monitoring and analysis

Digital Content Specialist

FreelanceFreelance

janv. 2021 - Présent

5 ans 10 mois

Remote, Oregon 97458, États-Unis

As a freelance Digital Content Manager, I'm passionnate about crafting and building content strategies across digital platforms and in an international environment. With a strong creativity aspect, SEO expertise, and strong project management skills, I drive engagement and results for clients. ▪️ Digital Visibility Strategy: Monitoring, planning, launches, content creation, and distribution plans. ▪️ Editorial Guidelines: Crafting content strategies for the web and social media. ▪️ Creative Concept Development: Ideation, production oversight (design, execution, shoots, filming, printing, delivery). ▪️ Project Management: Scheduling and budgeting. ▪️ Website Revamp: Proficient in WordPress/Elementor. ▪️ SEO-Optimized Writing: Articles tailored for search engine performance. ▪️ Corporate Content: White papers, guidelines, reports. ▪️ Results Analysis: Reporting and strategic recommendations. 👍 Trusted by: Expleo, Crème de la Crème, La Bande à Mandrin, Symétrie Editions, Citycle, Alan, Livres à Vous Festival.

Brand Content & CRM Manager

Les Arcs Bourg-Saint-Maurice Tourisme

déc. 2017 - déc. 2020

3 ans 1 mois

Skills: Anglais parlé · Polyvalence · Notoriété de la marque · Gestion des réseaux sociaux · Communication · Synthèse

Cartier

mai 2012 - déc. 2017

5 ans 8 mois

Paris, France

Senior Digital content manager

juil. 2014 - déc. 2017

3 ans 6 mois

Paris, France

Project management // Agency Management (Creatives and IT) // Budget and planning Follow-up // Art buying and research of new suppliers - Display / Medias * Production coordination of media campaigns including: Christmas, Gifting, Paris Nouvelle Vague, Love * Toolbox production according to the guidelines - Social media * Social media strategy & execution across 9 channels (Instagram, Twitter, Facebook, YouTube, Pinterest, LinkedIn, Weibo, WeChat, Whatsapp). * Content creation coordination (copy, production, photography, shoots, scheduling). * Writing and translation follow up. * Market coordination for Facebook content across multiple regions. - Ecrm * Content creation, coordination for international plan, special programs (welcome program, post purchase) and local requests. - Website * Production of content (photos, videos and text) with creative team to editorialize and add to the client experience

Print project leader

mai 2012 - juil. 2014

2 ans 3 mois

Paris et périphérie

Project management: Brief, art direction, photo production, retouching and graphic chain follow up. Text editing and translation coordination into 9 languages. Budget and legal negotiations. Local markets coordination (Asia, Middle East, US, Europe). Research for new suppliers (creatives, photographers, printers).

Research and web editor

LE BOOK

févr. 2009 - mai 2012

3 ans 4 mois

Paris, France

* Editing of lebook.com : Content editing, media partnerships, creation of new processes, contents and themes of the newsletters. * Production of LE BOOK Paris, New York and Europe : Production planning management, client follow up, listings editing and layouts, update and enrichment of the database, printer follow up, distribution. * Events Organization : CONNECTIONS Paris, New York, London and Hamburg - Production and communication - press supports, partnerships, press - guests list. * Communication : editor of the weekly newsletter, cultural and press partnerships.

Freelance publishing project leader

Symétrie

avr. 2006 - déc. 2008

2 ans 9 mois

Lyon Area, France

Manuscript transcription on Final (Solo instrument and orchestral music score) Proof reading/editing of music scores and books Website content update

Marketing and promotion

Naïve

févr. 2008 - juil. 2008

6 mois

Paris Area, France

Establishing and maintaining relationships with journalists. Communication material production: press release material, CD leaflets Out of home advertising. Organisation of after show artist signing

Foreign rights

New Holland Publishing

févr. 2007 - juil. 2007

6 mois

Londres, Royaume-Uni

* Prospection des marchés internationaux (présentation de catalogues) * Suivi des contrats de coédition et de cession de droits * Préparation et participation à la Foire du Livre de Londres


Formation

ATELIER DE MUSICOTHERAPIE DE BOURGOGNE (AMB)

Certificat Musicothérapie Clinique

2021 - 2024

3 ans 5 mois

Université Grenoble Alpes

L3

2007 - 2008

1 an 1 mois

Université Lumière Lyon 2

Three-year degree

2001 - 2005

4 ans 1 mois

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