Bonnefoy Laurie
Social Media Manager
Salary / Daily rate
Paris, France
Freelance
Remote only
Skills
Languages
About me
Intro
Je suis Laurie, stratège freelance spécialisée dans le digital : Social Media ↔️ Site Internet ↔️ E-influence 👍 MON QUOTIDIEN Vous êtes directeur d'entreprise, responsable communication ou marketing, directeur commercial, DRH... ⚪️ Développement de stratégies pour le lancement ou le développement de vos marques ⚪️ Formations sur le social media et le digital ⚪️ Accompagnement social et digital en day-to-day 📣 QUELQUES RÉFÉRENCES Netflix / Marmiton / Warner Bros / My Little Paris / AXA
Work experience
Freelande
Jul 2020 - Present
6 years 4 months
Paris, France
Social Media Strategist @Heaven
Jan 2023 - Present
3 years 10 months
Paris, France
Freelance Strategic Planner
Jul 2020 - Present
6 years 4 months
Paris, France
3 years of experience in strategy MAIN CUSTOMERS: Netflix / Warner / Jardiland / Google / TF1 / Nestlé / Garnier MISSIONS 🚀 Strategic planning Brand content / Storytelling / Activation / Launch 🚀 Social Media Strategy Brief taking / Brief creation / Insights / Strategic recommendation 🚀 Brand Strategy Customer relationship / Team Management / Process creation / Budget / Production
Planneur Stratégique @Folks Theory
Jun 2021 - Mar 2023
1 year 10 months
Paris, France
Planneur Stratégique @Socialclub
Jan 2022 - Jun 2022
6 months
Paris, France
Planneur Stratégique @Born Social London
Feb 2022 - Mar 2022
2 months
London, UK
Planneur Stratégique @Publicis Conseil
Nov 2021 - Feb 2022
4 months
Paris, France
Brand Strategist
May 2021 - Oct 2021
6 months
Paris, France
Social Strategist @Raymonde
Apr 2021 - Jun 2021
3 months
Paris, France
Strategic planner
Unify group
Jan 2020 - Jul 2020
7 months
Paris, France
Unify is the digital hub of the TF1 group, made up of brands such as Marmiton, Doctissimo, aufeminin, My Little Paris, etc. At Unify, I had the opportunity to: - Make and present strategic recommendations - Pack commercial offers - Establish mediakits for the group's brands
Junior Strategic Planner
Dare.win Paris - Berlin
Sep 2018 - Sep 2019
1 year 1 month
Paris, France
Dare.win is an advertising agency specializing in entertainment. Present in France and Germany, the agency aims to create more than advertising, create emotions for consumers. As an strategic planner, I performed and participated in the following missions: - Briefing - Writing and briefing of creatives - Strategic thinking - Achievements of customer presentations - Invitation to tender - Participation in Brainstormings and Workshop For brands such as: - Netflix - Google Art and Culture - Sports Betting - Tediber - Disney - Nike - PlayStation ...
Assistant development manager
Serviceplan France
Feb 2018 - Aug 2018
7 months
Lyon Area, France
The Serviceplan Group is made up of 37 branches, present in 25 countries around the world. Supporting and developing brands in an increasingly complex environment in order to reconcile strong emotional added value and strong business performance is the mission of Serviceplan, the leading independent European communications group. This desire to transform brands into exceptional brands, we make our credo day after day at Serviceplan : Building Best Brands. As a trainee, I did and participated in the following missions: - Community management on social networks: Facebook, Twitter, YouTube, and Instagram - Realization of Newsletters - Update of the website and the agency's Intermedia page - Operational research and setting up watches - Realization and translation of articles - Participation in Brainstormings
Account planneur
L'Uzyne
Apr 2017 - Jul 2017
4 months
Lyon Area, France
The Uzyne is an event communication agency composed of three complementary poles: - Malls (Shopper marketing & retail) - Traces Marketing (Sport & Event Marketing) - Field and People (Recruitment Agency) During my internship, I had the opportunity to work for the subsidiary Malls and thus achieve the following missions: - Operational research and implementation of watches - Strategic Recommendations - Realization of PowerPoint and agency presentations - Project monitoring - Customer presentation
Education
Sup de Pub
Master 2 (M2), Planning stratégique, stratégie digitale et brand content
2018 - 2019
2 years
ISCOM
Master, Communication globale des entreprises et des marques
2016 - 2018
3 years
During my two years of Master in Communication, I had the opportunity to follow the following lessons: - Oral Communication - Advertising and editorial design - E-commerce - Internal communication - Marketing and high consumption - UX Design - Budgeting - Consumer's behavior - Product and brand management - The digital brand - Strategic planning - Media Strategy
Universidad de León (MX)
Communication, général
2017 - 2017
1 year
From January 3 to April 5, 2017. During my academic exchange at the University of León (Mexico), partner school of ISCOM, I had the opportunity to take the following courses: - Oral communication - Advertising development - Photography - Linguistics - Sociology - Theories of communication