
Camille Bonnifay
Senior Product Designer | Consumer & Social Apps
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New York, État de New York, États-Unis
Freelance
À distance uniquement
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À propos
Introduction
Senior Product Designer with 6+ years driving consumer & fintech products from 0 to launch. Led teams at MYM generating €406K/week through PPV features & 2x creator discovery engagement. Expert in user research, design systems, and product strategy for high-growth startups. Ready to transform your product vision into measurable business results.
Expérience de travail
MYM
août 2022 - oct. 2024
2 ans 3 mois
Paris, France
Lead Product Designer
mars 2024 - oct. 2024
8 mois
Paris, France
🥇 Onlyfans’ biggest European competitor Vertical Launch: Astrology & Voyance - Conducted comprehensive market analysis to identify opportunities in the Astrology & Voyance sector. - Engaged with industry experts and astrologers to understand their needs and align our product offerings. - Drove the product market fit through ideation, conception workshops, and wireframe testing. - Oversaw product management tasks, including writing specifications, organizing sprints, and conducting thorough testing. 📈 Grew from 0 to 150 private consultations /month and reached 1,000 registered creators for the launch of the "Astrology" vertical in April Market Expansion: LATAM - Successfully launched our product in the LATAM market through extensive market research and product adaptation. - Applied the same rigorous processes and methodologies to ensure a smooth and effective entry into the new market. Website Optimization - Identified and implemented quick-win opportunities to enhance user experience and boost key metrics, such as increasing creator certification rates and tip revenue. - Led the revamp of core features to eliminate pain points, including improved content upload processes and enhanced chat experiences. 📈 Doubled the number of creator certifications through improvements to the user journey 📈 Up to €406K / week generated through the launch of PPV content 📈 Optimized the discovery page: 2x increase in page views for featured creators Team Leadership and Development - Led two squads, each consisting of a Product Manager, Tech Lead, and Designer, to drive product development and innovation. - Managed and mentored a design team of two, while also recruiting senior and junior designers to strengthen our capabilities. - Initiated and facilitated workshops and interviews to deeply understand the user journeys of both creators and users, identifying pain points and opportunities for improvement.
Senior Product Designer
août 2022 - mars 2024
1 an 8 mois
Paris, France
Founding Product Designer
Pixpay
sept. 2020 - août 2022
2 ans
Paris, France
🌍 Now part of Acorns’ group 📈 Boosted feature adoption: 80% of parents activated the allowance automation feature, accounting for 40% of all monthly money transfers. 📈 Improved user retention: Increased average cancellation age from 16 to 16.7 years old (+7 months), with a CSAT of 8 for users aged 16+. Implementation of various methodologies to enhance quality and velocity: Design Critics Interns, External Testing, Users Workshops, ShapeUp methodology
Product Brand Designer
L'atelier des Chefs
mai 2018 - oct. 2020
2 ans 6 mois
Région de Paris, France
Revamped the visual identity and logo, serving as the guardian of the brand image and ensuring consistency through graphic design guidelines. Provided graphic design expertise and strategic input for advertising and communication content, including styling for culinary shoots.
Junior Art Director
FC2
oct. 2016 - mai 2018
1 an 8 mois
Région de Paris, France
Formation
Ironhack
UX / UI Bootcamp
2019 - 2019
1 an
Sup de Pub
Master 2 (M2)
2016 - 2017
2 ans
OMNES Education
Master of Science (MSc)
2015 - 2017
3 ans
Nantes Université
Licence Professionnelle
2014 - 2015
2 ans
University of the West of Scotland
BA Business
2014 - 2015
2 ans
Nantes Université
DUT information communication
2012 - 2014
3 ans
Portfolio
