Camille Lucas RACZKA
Head of SEA | Google Ads & Performance Marketing
1 recommandation
Salaire / Taux journalier
1 personne recommande
Barcelone, Espagne
Mobilité : Madrid, 26000 Valence, ...
Freelance
À distance uniquement
Expertises
Langues
À propos
Introduction
Performance marketing specialist with 6+ years driving 50% yearly revenue growth through Google Ads, Facebook, and TikTok campaigns. Expert in managing high-spend portfolios (€500+ daily) and scaling teams across multiple platforms. Ready to optimize your campaigns and maximize ROI with data-driven strategies and cutting-edge AI tools.
Expérience de travail
Head of Media Buying
Leads4HomeFreelance
juin 2025 - Présent
1 an 5 mois
Vertigo Media
févr. 2022 - juil. 2025
3 ans 6 mois
Barcelone, Espagne
Team Leader Production
sept. 2022 - juil. 2025
2 ans 11 mois
Barcelone, Espagne
● Growth Revenue by 50% each year ● Management of a Media Buy Team (3 to 5 people) ● Management and opening of new Media Plateforms/campaigns ( Tiktok, Snapchat, Pinterest or Performance Max/Demand Gen) and implementation of new strategies ● Supervision of the Design Team (Banners and videos ) ● Project Management in coordination of CRO and Web Analyst ( Cookie banner, GTM, Server Side tracking , Captcha, API Verification, ...) ● Up-to-date with the latest trends ( AI Tools, Landbots, ...)
SEA and Social Media Buyer
févr. 2022 - août 2022
7 mois
Barcelone, Espagne
● Set up the Strategy for new Verticals/Countries ● Increase volume beyond 100% on 2 main Verticals ( Health Insurance, Telecom) ● Analyze the Data on Google Analytics, AB Test of Custom Audiences, Customer Match Lists ● Benchmark of Competitors on all Media Platforms ( banners/videos, LP/Landbots)
Teleperformance
août 2019 - mai 2023
3 ans 10 mois
Barcelone, Espagne
Account strategist
juil. 2021 - mai 2023
1 an 11 mois
Barcelone, Espagne
● Manage Portefolio of clients with a daily spend of 500 euros per day or more ( both E-commerce and Leadgen) ● Analyze Funnel and Data to Maximize revenue ● Recommendations based on Google Universal Analytics
Digital Account Manager for Google Ads
août 2019 - janv. 2022
2 ans 6 mois
Barcelone, Espagne
● Managed more than 1000 accounts ( Search, Display, Youtube, Application) ● Creation of Adwords campaigns ( daily spend between 30 to 200 euros per day) ● Optimization and scaling of the existing campaigns ● Recommendations on the offers, website, content
Freelance SEM/PPC
Self EmployedFreelance
janv. 2022 - mars 2022
3 mois
32110 Caupenne-d'Armagnac, France
● Increase number of leads by 10% ● Focus on Plummers, electricians , taxi drivers ● Exclusion of IP Adresses based on Clickcease