
Cari Smit
Senior Designer
Salary / Daily rate
Helmond, Netherlands
Freelance
Skills
Languages
About me
Intro
Senior Designer with 6+ years of experience in brand development, multi-channel campaigns, and team mentorship. Proven expertise in wrangling complex design projects across print and digital while mentoring teams and bridging departments at Dorel Juvenile. Specializing in UX/UI, motion design, and strategic brand identity—delivering scroll-stopping visuals that keep your creative chaos beautifully on track.
Work experience
Freelance Designer
Pocketful CreativeFreelance
Jul 2025 - Present
1 year 4 months
25040 Europa, Province of Brescia, Italy
Dorel Juvenile
May 2023 - Present
3 years 6 months
Hybrid
Senior Designer
Jan 2026 - Present
10 months
Hybrid
Graphic Designer
May 2023 - Jan 2026
2 years 9 months
Horn, Netherlands
Cheerfully herding pixels and people. I mentor new team members, untangle tricky design challenges, and help teams play nicely across departments. From brainstorming big campaign ideas to crafting scroll-stopping visuals (print and digital!), I keep the creative chaos on track and the design process running smoother than a freshly kerned headline.
Relocation
Career break
Feb 2023 - May 2023
4 months
Eindhoven, Netherlands
Graphic Designer
Iridium Business Solutions
Apr 2021 - Mar 2023
2 years
Cape Town, South Africa
Juggled content, captions, and campaigns, wrangled everything from social feeds to swag design, keeping internal projects stylish and on-brand. Whether it was ux, docs, merch, or multi-channel ads, I brought consistency, creativity, and just the right amount of flair to every deliverable.
Graphic Designer
postnet south africa
Jun 2020 - Mar 2021
10 months
Beitbridge, South Africa
Gallery Assistant
FYNARTS GALLERY
Jun 2017 - Jul 2018
1 year 2 months
Hermanus, 7200, South Africa
Working at the Fynarts Festival in 2017 and 2018, I was expected to assist curators with setup and take down of festival exhibitions. I was assigned to specific exhibitions and was expected to familiarise myself with the artists who exhibited in the exhibitions. I assisted with communications with potential buyers and I also managed sales during the festival.
Education
Stellenbosch University
Bachelor of Fine Arts - BFA, Fine and Studio Arts
2015 - 2019
4 years 1 month
Activities and societies: Soccer Hockey Squash Wine Society Film Society Gradex
As part of the four-year degree at Stellenbosch University, I planned and executed eight examination exhibitions. I was expected to plan, curate and execute the exhibitions myself. As part of the final year curriculum, I was expected to familiarise myself with digital manipulation programs such as Photoshop and video shop software. As part of our graduation, we were expected to plan, execute and fund a professional graduation exhibition as a final year group. Each person in the group was appointed specific responsibilities. My responsibilities included managing the finances of the committee. The financial manager position offered me the possibility to work closely with different people and think in creative ways to solve problems, as well as manage budgets and expenses.
Midstream College
National Senior Certificate
2010 - 2014
4 years 1 month
Activities and societies: Hockey Art and Craft committees Academic Committee
With fine art and engineering graphics and design as subjects, I learned valuable skills about technical drawing and creative expression through art and design. Computer Application Technology equipped me with valuable skills for the general use of computers and navigating my way through solving problems when working with technology.