Carlo Ricchiuti

CR Consulting Lab is a consulting company specialized in Salesforce Marketing Cloud (SFMC). Every project is handled by an expert consultant, ensuring an effective and scalable implementation, development and optimization. CR Consulting Lab works with companies and agencies who wants take full advantage of SFMC.

– Analyze requirements and proactively propose scalable Salesforce Marketing Cloud solutions tailored to business needs. – Plan activities, define roadmaps, and coordinate project timelines to ensure successful delivery of solutions. – Develop and implement journeys, automations, and integrations, including abandoned cart workflows, email recommendations and IP warm-up setups. – Work independently on development tasks while coordinating teams, ensuring smooth collaboration, testing and project release. – Utilize SFMC modules including Journey Builder, Automation Studio, Email Studio, Data Extensions, AMPscript and SQL to build professional, clean and efficient solutions. – Consistently deliver projects on time and maintain high-quality standards, overcoming dependencies and external delays. – Enable teams to work efficiently through structured processes and clear coordination. Working also as part of an Agile team, contributing to iterative development, sprints, and collaborative delivery of Salesforce Marketing Cloud solutions.

– Develop and execute email campaigns, customer journeys, and automations in Salesforce Marketing Cloud. – Manage multiple small-scale projects, ensuring timely and high-quality delivery of operational tasks. – Create and maintain Data Extensions, segmentation and personalized email content using SQL and AMPscript. – Collaborate within small teams to coordinate development, testing and deployment of SFMC solutions. – Applied SFMC best practices to ensure clean, efficient and reliable implementations.

– Develop and execute email campaigns, customer journeys, and automations in Salesforce Marketing Cloud. – Manage multiple small-scale projects, ensuring timely and high-quality delivery of operational tasks. – Create and maintain Data Extensions, segmentation and personalized email content using SQL and AMPscript. – Collaborate within small teams to coordinate development, testing and deployment of SFMC solutions. – Applied SFMC best practices to ensure clean, efficient and reliable implementations.

– Develop and execute email campaigns, customer journeys, and automations in Salesforce Marketing Cloud. – Manage multiple small-scale projects, ensuring timely and high-quality delivery of operational tasks. – Create and maintain Data Extensions, segmentation and personalized email content using SQL and AMPscript. – Collaborate within small teams to coordinate development, testing and deployment of SFMC solutions. – Applied SFMC best practices to ensure clean, efficient and reliable implementations.

– Handle product pages: registry information verification, insert new products in the catalog through bulk excel files – Reporting creation to analyze selling – Handle orders on the most important marketplaces using Qapla' tool – Automation rules setting to control products pricing using NetRivals tool