Carola Antelme
Senior Communication & Marketing Consultant
4 recommendations
Salary / Daily rate
4 people recommend
Neuilly-sur-Seine, France
Freelance
Can come onsite
Skills
Languages
About me
Intro
Marketing & Communication Director with 20+ years specializing in DACH market expansion for startups and scale-ups. Successfully launched international campaigns for Sony Music, Deezer, and major brands with proven go-to-market strategies. Expert in B2B/B2C communication, content strategy, and media relations to accelerate your German market entry.
Work experience
Consultant Communication, Marketing & Branding Strategies
Self-employedFreelance
Sep 2020 - Present
6 years 2 months
Paris, France
Are you a start-up or a scale-up and you want to conquer the German-speaking market with your ingenious product or service, but can't afford an in-house expert for communication, content and marketing? Well, here I am! Bookable for days, weeks, months until your project is so firmly in the German saddle that you can afford a real racehorse. Happy customers of mine: @l`ateliers des Chefs @SonyMusic @Deezer @Evaneos @RATP Tootbus @Rewind and many more
Director DACH Market (Germany,Austria, Switzerland)
Meetic
Mar 2018 - Oct 2020
2 years 8 months
Paris, France
Meetic is a pioneer in online dating for over 20 years and is operating in 16 countries. Meetic is part of the Match group, the world's leading dating service, which brings also together the biggest dating services such as Tinder, Match, OkCupid, LoveScout24, DisonsDemain, Ourtime and Zweisam.
Editor in chief Local B.Z. and BILD Berlin & Brandenburg
Axel Springer SE
Nov 2014 - Dec 2017
3 years 2 months
Berlin Metropolitan Area
Leading and managing the local journalist team of Bild and BZ in Berlin Correcting and re-writing articles of the politics, police, entertainment and local news Picking the topics of the next day Planning daily journalist schedule Deciding future topics
Program Director Radio PSR
REGIOCAST GmbH & Co. KG
Mar 2012 - Jul 2014
2 years 5 months
Greater Leipzig Area
Definition of the general program strategy Management of the program department Daily coaching of the primetime hosts Definition and implementation of the music strategy Relaunch of the radio station´s homepage Development and implementation of special operations and sales concepts Coordination with media buying agencies
ENERGY (Deutschland)
Jan 1999 - Mar 2012
13 years 3 months
Greater Leipzig Area
Program Director NRJ Leipzig
Apr 2009 - Mar 2012
3 years
Greater Leipzig Area
Definition of the general program strategy Management of the program and promotion teams Conception of a new morning show and relaunch of all other day part programs and content benchmarks Budget assessment and control Management of the digital and social media activities (development of a new corporate identity for the Energy Sachsen website, creation of the brand´s homepage) Creation of a new station corporate identity and management of the advertising campaigns
Radio Show Host
Jan 1999 - Mar 2012
13 years 3 months
Diverse radio shows on 104.6 RTL & NRJ Berlin
Program Director NRJ Berlin
Jul 2005 - Jan 2009
3 years 7 months
Berlin Metropolitan Area
Definition of the program strategy and implementation of program elements Management of the program and promotion departments Implementation of the music strategy and selection of the music playlist Analysis and interpretation of the market studies and strategic research Definition and control of the radio station´s sound design Coaching of the hosts and personalities Development of a promotion strategy Host of a daily show Conception and approval of sales concepts
TV-Presenter
ProSiebenSat.1 Media SE
Jul 2000 - Oct 2006
6 years 4 months
Berlin, Germany
2006 TV Host - BIZZ (PROSIEBEN) - Host of “Bizz Checks“ 2000 – 2005 TV Host - SAT.1 NEWS (PROSIEBEN, SAT.1, N24) - Live and recorded hosting of the weather reports on the national news of Sat1