
Chanelle Mapeture
Sales and Marketing Consultant
Salary / Daily rate
Harare, Zimbabwe
Freelance, open to permanent contract
Remote only
Skills
Languages
Work experience
Sales and Marketing Consultant
FreelanceFreelance
Jun 2018 - Present
8 years 5 months
Remote
•Increased product sales by 20% through targeted digital marketing campaigns on social media, improving brand visibility and customer acquisition. •Sold and coordinated delivery of over 500 solar units in a 6-month period and facilitated large-scale bulk fuel supply sales, including orders exceeding 20,000 litres, by building strong supplier-client relationships and managing logistics end-to-end. •Closed high-value commodity deals, such as a 10-ton sugar transaction, by leveraging B2B negotiation strategies and market insight. •Successfully guided 10 startups to strategic product positioning, resulting in an average 30% increase in market entry success. •Conducted comprehensive market and competitor research, enabling clients to launch new offerings, adjust pricing, and expand into new customer segments. •Delivered consistent after-sales service and client support, increasing repeat business and driving referral growth by 30%. •Provided sales consulting to small businesses and startups, offering strategic support in product positioning, digital marketing, and go-to-market execution
Online Store Manager
Hammer & Tongues Online Shopping Mall
Apr 2015 - May 2018
3 years 2 months
Harare, Zimbabwe
•Boosted online sales by 25% through UX improvements and streamlined store operations and enhancing user experience across the digital storefront. •Collaborated with partner brands (groceries, school uniforms, solar products) to introduce new product lines, boosting inventory diversity and customer retention. •Led a team of store and logistics staff, ensuring smooth order fulfilment, high on-time delivery rates, and increased customer satisfaction. •Worked with the marketing team to boost website traffic and online visibility through email campaigns, SEO, and seasonal promotions. •Developed and maintained online promotions and discount campaigns to increase customer engagement and sales conversion rates. •Optimized product listings and category management to enhance product discoverability and increase average order value. •Leveraged analytics tools to optimize product listings, resulting in a 15% increase in sales and improved customer engagement and to monitor customer behaviour and adapted product listings to enhance user experience and sales.
Customer Service Assistant
Edgars Stores Zimbabwe
Nov 2013 - Jan 2015
1 year 3 months
Harare, Zimbabwe
•Consistently exceeded sales targets through tailored service and upselling. •Opened and managed customer accounts, contributing to loyalty-building and expanded revenue through upselling strategies. •Handled customer complaints and inquiries with professionalism, improving in-store satisfaction ratings and repeat customer visits. •Collaborated with team members to improve overall customer experience and boost company reputation. •Processed payments accurately, including cash, credit card, check, or other forms of payment. •Provided excellent customer service by promptly addressing customer inquiries and complaints with a professional and courteous attitude. •Performed administrative tasks such as data entry, filing documents, and updating customer records.
Education
Women's University in Africa
Bsc Management and Entrepreneurial Development Studies specialising in Marketing and Management
2009 - 2012
3 years 1 month
Licenses & certifications
SEMrush SEO Crash Course
Issued: Sep 2025
Digital Marketing Certificate
Issued: Jul 2025
Generative AI and Large Language Models for Beginners
Issued: Jan 2025
Market Research and Consumer Behavior
Issued: Apr 2017