Charlène Louesdon

𝗕𝗥𝗔𝗡𝗗𝗦 🥂 : Absolut, Ballantine's, Beefeater, Boukman, Ceder's, Chateau Sainte Marguerite, Cinzano, Havana Club International, Jameson, Italicus, Lillet, Martell, Mumm, Monkey 47, Perrier-Jouët, Ricard, Suze 💄 : Naos Group (Etat Pur, Esthederm) ⚕️ : Adhap Services, La Girandière, Henner 🏦 : BNP Paribas, Nexity, Meilleurtaux.com 👷🏼‍♀️ : Colas, Engie, Safran, Suez 🛍️ : Printemps Haussmann 📞 : Free, Orange 💎 : Pandora 🥖 : Delifrance 🎠 : Futuroscope 🐶 : Reglo.fr 🛌 : Accor Group etc. 𝗣𝗥𝗢𝗝𝗘𝗖𝗧𝗦 - Photoshoot (lifestyle, still life, pack) - Video productions (Clip, advertising, social media, documentary, institutional) - Space design (brand experience / event) - Product design (pack / POS / VAP) 𝗠𝗜𝗦𝗦𝗜𝗢𝗡𝗦 - Project brief analysis & need identification - Strategic intelligence, Trends monitoring & documentation - Set up recommendations - Define the best-matching profiles according to the brief - Source & recruit talents (specialized profiles, creatives, technicals, etc.) - Set up Budget & monitor project financial profitability (expenses, budget negotiations, etc.) - ARPP & TV Networks discussions for TV broadcasting - Project Team management - Plan & lead project key milestones (kick off, clients meeting, reverts, etc.) - Production follow-up & post production verifications - Coordination creation / production while respecting production processes - Remove blocking points, provide feedbacks & solutions - Administrative follow-up (new suppliers, NDA, payslip) - Legal follow-up (contracts, image rights, author rights) - Ensure project ressources centralization - Reporting & KPIs analysis

𝗣𝗥𝗢𝗝𝗘𝗖𝗧𝗦 𝘉𝘙𝘈𝘕𝘋 𝘊𝘖𝘕𝘛𝘌𝘕𝘛: - Editorial Content - Videos production (interview, motion design) - Digital platforms (corporate gaming, newsletters) 𝘊𝘏𝘈𝘕𝘎𝘌 𝘔𝘈𝘕𝘈𝘎𝘌𝘔𝘌𝘕𝘛: - Digital transformation - Managerial transformation 𝗠𝗜𝗦𝗦𝗜𝗢𝗡𝗦 - Project brief analysis - Kick off & operational follow-ups (team management, meetings & clients presentations, meetings reports, plannings) - Production & Post Production Follow-up - Assets delivery - Financial follow-ups

𝗣𝗥𝗢𝗝𝗘𝗧𝗦 𝘉𝘙𝘈𝘕𝘋 𝘊𝘖𝘕𝘛𝘌𝘕𝘛: - Editorial Content: copywriting, interview, voice over - Videos production: documentary, tutorial, webserie 𝘚𝘖𝘊𝘐𝘈𝘓 𝘔𝘌𝘋𝘐𝘈: - Benchmark - Creative & strategic research - Strategic & Editorial recommandations - Editorial planning - Writing & publishing 𝘋𝘐𝘎𝘐𝘛𝘈𝘓: - Website - Social wall 𝗠𝗜𝗦𝗦𝗜𝗢𝗡𝗦 - Project brief analysis - Kick off & operational follow-ups (team management, meetings & clients presentations, meetings reports, plannings) - Production & Post Production Follow-up - Assets delivery - Financial follow-ups

𝗣𝗥𝗢𝗝𝗘𝗖𝗧𝗦 𝘉𝘙𝘈𝘕𝘋 𝘊𝘖𝘕𝘛𝘌𝘕𝘛: - Documentary - Short TV program (France 3 : Objectif Indépendance / Handuo) - Advertising (France TV) 𝘋𝘐𝘎𝘐𝘛𝘈𝘓: - Website - App 𝗙𝗢𝗖𝗨𝗦 : 𝗢𝗕𝗝𝗘𝗖𝗧𝗜𝗙 𝗜𝗡𝗗𝗘𝗣𝗘𝗡𝗗𝗔𝗡𝗖𝗘 𝗣𝗥𝗢𝗚𝗥𝗔𝗠𝗠𝗘 - 𝘗𝘢𝘳𝘯𝘦𝘳𝘴𝘩𝘪𝘱𝘴 𝘮𝘢𝘯𝘢𝘨𝘦𝘮𝘦𝘯𝘵: outreach, negotiations and implementation of partnerships with French regional television stations to set up a second broadcast window for season 1. - 𝘗𝘳𝘰𝘥𝘶𝘤𝘵𝘪𝘰𝘯 𝘢𝘴𝘴𝘪𝘴𝘵𝘢𝘯𝘵: for season 2 broadcast on France 3 (September & October 2014) and France 5 (November & December 2014).

𝗘𝗩𝗘𝗡𝗧𝗦 - Orange Business Ouest Atlantique Kick off (internal seminar / 250 pax) - OBS Roadshow (events BtoB / 30 pax) 𝗠𝗜𝗦𝗦𝗜𝗢𝗡𝗦 - Event organization : catering, transportations, locations & facilities, goodies, communication materials - Guests follow-up (partners, clients, employees) - Design: Internal communication supports

𝗘𝗩𝗘𝗡𝗘𝗠𝗘𝗡𝗧𝗦 - Futuroscope's 25th anniversary (500 pax) - Roadshow 2012 : press conferences (20 journalists / event) 𝗠𝗜𝗦𝗦𝗜𝗢𝗡𝗦 - Daily press reviews - Events organisation: catering, venues & facilities - Journalists follow-up - Press releases writing - Production follow-up: press kits and goodies - Writing of press releases - Creation of journalists listing depending on communication topics

𝗪𝗥𝗜𝗧𝗜𝗡𝗚𝗦 - Short news "𝘖𝘶𝘦𝘴𝘵 𝘦𝘯 𝘣𝘳𝘦𝘧": writings about economics, industry, innovation in the West of France - Dedicated press release "𝘙𝘦𝘢𝘭 𝘌𝘴𝘵𝘢𝘵𝘦 𝘴𝘱𝘦́𝘤𝘪𝘢𝘭 𝘉𝘉𝘊": interviews real estate professionals + writing press release 𝗠𝗜𝗦𝗦𝗜𝗢𝗡𝗦 - Handling press communications for press releases writing - Selection of topics with the editor in chief - Writing & leading of interviews for the dedicated press release