Charles Fauré

Partnering with B2B & E-commerce executives to build sustainable revenue engines. I help SMEs and Scale-ups transition from relying on temporary "growth hacks" to implementing predictable, data-driven acquisition systems. 🚀 Core Services: Audit & Strategy: Deep-dive analysis of current funnels, unit economics (CAC/LTV), and Marketing/Sales alignment. Paid & Organic Acquisition: Steering high-budget campaigns (>€1M/yr) across Google Ads, LinkedIn, and Meta, combined with technical SEO strategies. RevOps & Automation: Building the infrastructure (HubSpot/Salesforce) to automate nurturing and ensure 100% data reliability. 🏆 Selected Impacts (Client Cases): High-Ticket B2B: Built a "Sales Machine" for a medical tech firm, resulting in a predictable pipeline for sales teams. International Scale-up: Harmonized acquisition data across US/EU markets and reduced Global CPA by 30%. E-commerce: Restructured Search strategy (SEO/SEA) to generate a 3x ROAS on a complex catalog. 🛠 Technical Stack: Google Ads, LinkedIn Ads, Semrush, HubSpot, Salesforce, n8n, Looker Studio, GA4.

Mission: Spearhead the global digital strategy across EMEA, NA, and APAC regions, managing a €1M annual budget to maximize channel impact. Coordinate cross-functional teams (10+ stakeholders) to execute strategic product launches and ensure alignment with global business objectives. Results: • +35% brand awareness: optimized digital initiatives to boost global reach significantly. • High efficiency: delivered strong campaign ROI with a 50% conversion rate and 1.19€ CPC. • Sales acceleration: achieved prototype sales targets 4 months ahead of schedule.

Mission: Led the end-to-end digital growth strategy (SEO, SEA, Social, Influence) for the market, overseeing a dedicated team. Designed and executed comprehensive lead generation campaigns (Webinars, Ebooks) to fuel the sales pipeline. Results: • Influence Strategy: Secured partnership with the industry’s #1 influencer (945k TikTok followers) • Lead Gen: Generated 1,800 qualified leads (+80% vs target), directly contributing to revenue growth

Mission: Managed online acquisition and e-commerce performance for both B2C (DTC) and B2B segments. Piloted media agencies with a combined budget of €300K+ and oversaw the strategic redesign of website UX/UI to optimize conversion rates and customer journey. Results • +120% Revenue: Doubled e-commerce turnover via strategic site redesign and CRO. • ROAS of 7: Achieved high profitability on paid campaigns while growing traffic by +50%. • SEO Growth: +30% of non-brand keywords ranked on Page 1 (Top 10).