
Charles LUCAS
Senior Strategy and M&A Advisor
Salary / Daily rate
Paris, France
Freelance
Can come onsite
Skills
Languages
About me
Intro
M&A and strategy advisor with 8+ years experience from Lazard and Rothschild&Co, now directing independent boutique firm CDM Advisory. Specialized in tech-focused transactions, alternative protein investments, and data-driven strategic consulting. Delivering confidential, hands-on M&A execution and growth strategies for entrepreneurs and investors across international markets.
Work experience
Advisor & Investor
Sophie's BioNutrients
Jun 2023 - Present
3 years 5 months
Skills: Alternative Protein · Food Manufacturing · International Business · Investor Relations
Director
CDM Advisory
Jan 2023 - Present
3 years 10 months
Based in Paris, CDM Advisory is an independent boutique firm specializing in M&A transactions. Drawing on experience from leading institutions such as Lazard and Rothschild&Co, our team provides strategic, hands-on support tailored to each client’s needs. We place a strong emphasis on confidentiality and execution, and selectively engage on mandates where our sector expertise and transactional insight can generate tangible value. With a solid understanding of market dynamics and a pragmatic approach, we strive to deliver thoughtful, effective solutions that drive our clients’ growth and long-term objectives.
Partner
Mast.
Oct 2022 - Present
4 years 1 month
Mast. is an independent advisory firm specialized in Strategy and Finance with a Tech. focus. We offer comprehensive services to ensure entrepreneurs & investors have all the required answers for a clear picture of their next investment round or strategic move.
Co-founder
Neoddity
Feb 2021 - Oct 2022
1 year 9 months
Paris, France
Neoddity is the first French platform dedicated to Tech and Data, created by a team of geeks and enthusiasts, with years of experience, to help people to successfully transition to a career in tech. and keep up with the new techno.
Artefact
Jan 2016 - Mar 2021
5 years 3 months
Consulting Manager
Dec 2019 - Mar 2021
1 year 4 months
Senior Consultant
May 2017 - Dec 2019
2 years 8 months
7620 Paris, Denmark
• Data marketing deployment plan into client’s subsidiaries — Identify, create, and deploy data marketing into subsidiaries based on their maturity and business potential to achieve measurable business results — Measure profitability of the deployment with a benefit case — Ability to work cross-regionally and cross-culturally with all subsidiaries • Advanced multi-channel campaign : — Orchestration campaign between display, Facebook, emailing and SEA strategy definition and methodology — Campaign set-up manually using the DMP or using and AI and a data lake — Campaign reporting consolidation using multiple sources (DSP, Adserver, Analytics) and Tableau
Data Marketing Consultant
Jan 2016 - May 2017
1 year 5 months
Paris, France
• Strat & orga — Audit and build a vision around data, tools and organisation to reach business objectives — Measure profitability of the vision with a benefit case — C-level restitution • 2nd party partnership methodology : — 6 steps methodology building to help companies set-up 2nd party partnership — Partnership set-up between 2 companies • Display and Facebook campaign monitoring : — Build and manage relationships with agency partners (media, creative) and internal marketing partners — Manage planning, execution, ongoing reporting and optimization of campaigns — Analyse data and insights to guide optimisations and recommendation (implementation of relevant use case)
Co Founder
Uni-CE
Sep 2014 - May 2017
2 years 9 months
Paris, France
"Le bonheur de vos salariés en toute simplicité" • Creation of the company (BP, benchmark, commercial strategy) • Traffic and client acquisition (employees and SMEs) using growth hacking and sales workforce • Measurement and analysis of our users beahvior with Analytics, Mixpanel and Hotjar Skills : web analytics, digital marketing, adwords, growth hacking
Internship - Business Intelligence
Pernod Ricard
Jun 2014 - Dec 2014
7 months
Paris, France
• Contribute to build a strategic marketing plan for the group's Market Companies • BIS application project management • User Support on statistical calculation Skills: Strategic Marketing, OBIEE, BI
Internship - Consultant
Sopra Group
Feb 2013 - Aug 2013
7 months
Paris, France
Consulting in the field of banking regulation and reporting, at the Banque de France.
Education
University of Paris I: Panthéon-Sorbonne
Master's degree
2013 - 2014
1 year 1 month
Télécom SudParis
Master's degree
2010 - 2013
3 years 1 month
Nanyang Technological University Singapore
Exchange student
2012 - 2012
1 month
Lycée Sainte-Marie
Classe Préparatoire aux Grandes Ecoles
2008 - 2010
2 years 1 month
Lycée Stanislas
Baccalauréat S
2005 - 2008
3 years 1 month