charlotte Marchal

Expert in Communication (Ex Coms & Brand Director)

5 recommendations

Salary / Daily rate

5 people recommend

Paris, France

Freelance

Can come onsite

Skills

Communication CampaignBranding StrategyPress RelationsCoachingArtistic DirectionEvent ManagementCopywritingGraphic Design

Languages

EnglishSpanishFrench

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And 2 other people

About me

Intro

Ex Brand & Comms Director with extensive xp in tech & luxury sectors, specializing in strategic communications, crisis management (internal & external) and Brand development. Led global communications for SaaS and scale-up companies, managing comprehensive brand strategies, PR, and thought leadership initiatives. Expert in building and scaling brand presence across multiple markets, with a proven track record of managing high-stake corporate communications and crisis management.

Links

Work experience

Brand & Communications Director

LumApps

Aug 2023 - Present

3 years 3 months

Hybrid

LumApps is a pure b2b SaaS that allows employees to feel connected to their company and engaged in their work, from anywhere, by delivering a smart, modern digital headquarters where they can design their ideal work experience. Integrated with Google Workspace and Microsoft 365, LumApps intelligently connects people, information, and business applications to empower employees and enhance productivity. Team covers Brand, PR, social media, advertising offline and mediatrainings/thought leadership.

Head of Brand & Communications

papernest

Oct 2020 - Oct 2023

3 years 1 month

Barcelona, Spain

papernest is a French Tech 120 scale-up building a solution to make subscriptions easier to manage for people. Founded in 2015, it already reached key milestones: 1000 collaborators, 5 markets in Europe, 10 000 b2b partners, over a million clients. My team covers Brand, Designs, PR, Content & social media. Member of CODIR.

PR & Corporate communication Officer

Kering

Jun 2018 - Oct 2019

1 year 5 months

Région de Paris, France

Kering is a Luxury holding managing the development of a series of renowned Houses in Fashion (Gucci, Balenciaga, Saint Laurent, Boucheron etc). Our team was in charge of PR, Corporate Comms and Crisis Management. Also contributing to Content, Events & Digital communications.

Co founder

FivrFreelance

Oct 2017 - Oct 2018

1 year 1 month

FIVR is lifestyle/culture recommendation platform I worked on this project with Matthias Cure & Benjamin Karila in the context of a one year entrepreneurship course. We learnt how to put together a business, pitch & sell a project & build a product

Corporate communication and crisis management

Image 7

May 2016 - Dec 2016

8 months

Région de Paris, France

Created by Communication figure Anne Meaux, Image Sept is the leading agency in communication consultancy in France. It is today a key actor in strategic communication and institutional relations in France and abroad. This experience taught me the basics of PR, image strategy & crisis management.


Education

Ecole normale supérieure

Master "Littératures"

2015 - 2019

4 years 2 months

HEC Paris

Grande École

2014 - 2018

4 years 2 months

Classe Préparatoire - Littéraire

(Hypokhâgne - Khâgne)

2012 - 2014

2 years 2 months

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