Chedi Boubakri

UX/UI Designer

Salary / Daily rate

Paris, France

Freelance, open to permanent contract

Can come onsite

Skills

Web DesignUX Product DesignA/B TestingUI Product DesignJiraUser ResearchVisual Identity

Languages

Arabic (Native)FrenchEnglish

About me

Intro

Hello 👋, I’m Chedi With 12+ years of experience, I help startups and software teams turn ideas into intuitive, high-impact digital products. From user research to high-fidelity prototyping, I craft experiences that feel natural, effortless, & scalable. Adept at product discovery, information architecture, and design systems, with a passion for combining aesthetics, usability, and performance. Let’s create something great together! 🚀

Links

Work experience

UX / UI Designer

Luna For Health

Sep 2022 - Present

4 years 2 months

Paris, France

1. Key Contributions • Conducted user research & usability testing to identify pain points and enhance the user experience. • Collaborated with cross-functional teams to align design goals with business objectives. 2. Design & Execution • Created wireframes, prototypes, and high-fidelity designs using Adobe XD. • Developed a mini design system to ensure brand consistency. 3. Results & Impact • Redesigned the mobile app, increasing user engagement and conversion rates. • Optimized website structure & user flows, reducing bounce rates and improving satisfaction. • Strengthened brand identity, boosting recognition across digital platforms. Visit the web site : https://www.lunaforhealth.com/ Get the mobie App : https://apps.apple.com/fr/app/luna-for-health-endom%C3%A9triose/id1585942826

UX / UI Designer

Bridge Funding GlobalFreelance

Jan 2022 - Jul 2022

7 months

Remote

1. Key Contributions • Conducted user interviews & competitor analysis to enhance event management and document handling. • Led stakeholder workshops to brainstorm solutions and prioritize features. 2. Design & Execution • Created wireframes, user flows & high-fidelity prototypes using Adobe XD. • Developed a mini design system to ensure consistency across the platform. 3. Results & Impact • Reduced manual workload, saving significant time per event for admins. • Eliminated data entry errors and improved workflow efficiency (90% positive feedback). • Faster and more accurate funding matches, securing 54+ LP commitments. Visit the web site : https://bridgefundingglobal.com/ See case study : https://chediboubakri.myportfolio.com/bridge-fuding-global

UX / UI Designer

VeamlyFreelance

Jul 2020 - Jun 2021

1 year

Remote

1. Key Contributions • Enhance usability:Transform Veamly from a rough MVP into a polished, user-centered product. • Simplify complexity: Make advanced features like app integration & notification management, intuitive and accessible. 2. Design & Execution • User research: Conducted interviews, surveys, and usability testing to identify pain points and user needs. • Wireframing & Prototyping: Created low-fidelity wireframes and high-fidelity prototypes for new features. • Usability testing: IIterated on designs based on user feedback to ensure intuitive experiences. • Collaboration: Worked closely with devs & product team to align design with technical and business requirements. 3. Impact • Enhanced communication prioritization, reducing missed critical updates. • Boosted user focus, with features like focus modes & wellbeing nudges. • Streamlined app integrations, making tool connections seamless. Visit the web site : https://flowfinitee.com/ See case study : https://chediboubakri.myportfolio.com/veamly

UX / UI Designer

UMotorsports

Mar 2020 - May 2021

1 year 3 months

Tunis, Tunisia

1. Key Contributions • Led the redesign of the Ukart platform, shifting focus from UI refresh to usability improvements. • Shifted the team’s focus from a UI refresh to addressing usability issues, eg complex navigation & information overload. • Advocated for a user-centered design approach, balancing user needs with business goals. 2 . Design & Execution • Conducted user research (card sorting, surveys, interviews) to identify pain points and user needs. • Redesigned the platform’s navigation and information architecture to simplify user flows. • Created wireframes and high-fidelity prototypes using Adobe XD. 3. Impact • Reduced platform drop-off rates by 25% through improved navigation and usability. • Increased user engagement with post-race data analysis by 40% by simplifying data visualization. • Developed a cohesive visual identity and branding strategy, resulting an increase in brand recognition. Visit the web site : https://www.umotorsports.io/ See case study : https://chediboubakri.myportfolio.com/umotorsports

Ux/Ui Designer

Friendly CaresFreelance

Mar 2020 - Jun 2020

4 months

Remote

1. Key Contributions • Usability audit: Enhance the user experience of Friendly’s platform by addressing inconsistencies and pain points identified during the usability audit. • Build a mini design system: Create a mini design system to ensure consistency and scalability across the product. • Support business goals: Align design improvements with Friendly’s business objectives, such as reducing development time and improving user satisfaction. 2. Design & Execution • Created reusable master components with variants and logic properties. • Designed template structured layouts to streamline page creation and reduce development effort. • Created wireframes and high-fidelity prototypes. 3. Impact • Reduced development effort: Cut development time by 30% through reusable components and templates. • Scalable foundation: Laid the groundwork for future design system expansion, supporting product growth & scalability. See case study : https://chediboubakri.myportfolio.com/friendly-saas-platform

UX/UI Designer

Mobelite Tunisie

Dec 2018 - Jun 2020

1 year 7 months

Tunis, Tunisia

1. Tasks & Responsibilities • Designed & optimized mobile apps and websites, focusing on usability and visual appeal to enhance user experience. • Collaborated with clients to understand their needs and translated them into user-centered designs. • Improved internal tools and platforms to streamline workflows and enhance scalability. • Worked closely with cross-functional teams to deliver innovative and ergonomic solutions.

Graphic designer

Best Web (Belganet Services)

Sep 2016 - Nov 2018

2 years 3 months

Gouvernorat Tunis, Tunisie

1. Tasks & Responsibilities: • Managed B2C and B2B projects, including mobile apps for transport, delivery, medical, and security sectors. • Led the design of promotional materials, branding, and print communication for client campaigns. • Collaborated with clients to define project requirements and deliver tailored solutions. • Oversaw the entire design process, from wireframing to final implementation, ensuring high-quality deliverables. • Coordinated with development teams to ensure seamless integration of designs.

Graphic designer

Infinity It

Apr 2014 - Sep 2016

2 years 6 months

Gouvernorat Tunis, Tunisie

1. Tasks & Responsibilities: • Designed mobile apps for transport, delivery, booking, and security sectors, focusing on visual design. • Created promotional materials and branding for B2C and B2B clients. • Assisted in the development of print communication materials, ensuring brand consistency. • Oversaw the entire design process, from wireframing to final implementation, ensuring high-quality deliverables. • Oversaw the entire design process, from wireframing to final implementation, ensuring high-quality deliverables.

Graphic designer

Pixels Trade S.A.

Sep 2013 - Apr 2014

8 months

Gouvernorat Tunis, Tunisie

1. Tasks & Responsibilities: • Designed web and mobile apps for transport, healthcare, and finance sectors, focusing on visual appeal. • Developed promotional materials and print communication for B2C and B2B clients. • Coordinated with development teams to ensure seamless integration of designs. • Assisted in the creation of branding materials, ensuring consistency across all platforms.

Graphic Designer

Best Web

Jan 2013 - Jun 2013

6 months

Gouvernorat Tunis, Tunisie

1. Tasks & Responsibilities: • Created visual designs for mobile apps, digital communication, and print materials. • Assisted in the development of branding and promotional campaigns for clients. • Ensured brand consistency across all communication channels. • Supported the design team in various projects, including UI design and print communication

Graphic Designer Junior

Astrolab TV

Sep 2012 - Nov 2012

3 months

Gouvernorat Tunis, Tunisie

1. Tasks & Responsibilities: • Designed visual content for digital TV support, including graphics and animations. • Created print communication materials for promotional campaigns. • Collaborated with the creative team to ensure consistency in visual storytelling. • Supported the design team in various projects, ensuring high-quality deliverables.

Graphic Designer Junior

Danzel Edwardson Group

Jun 2011 - Aug 2011

3 months

Gouvernorat Tunis, Tunisie

1. Tasks & Responsibilities: • Created visual designs for print communication materials, including brochures, posters, and advertisements. • Collaborated with the design team to deliver high-quality designs on time. • Supported various design projects, focusing on visual appeal and brand consistency.


Education

Ecole Supérieure Privée d'Ingénierie et de Technologies - ESPRIT

Google UX Masterclass

2016 - 2016

1 year

La Masterclass vise les jeunes designers/développeurs tunisiens pour leur apprendre à organiser de futures Masterclasses locales en Tunisie et comment être des instructeurs pour une session de deux jours avec quelques startups locales. La classe a introduit des fondamentaux techniques et pédagogiques à suivre afin de réussir les futures UX Masterclasses.

Institut supérieur beaux art nabeul

License Appliquée en Publicité Graphique

2010 - 2012

1 year 9 months

La Licence Appliquée en Publicité Graphique, obtenue à l'Institut Supérieur des Beaux-Arts, est un diplôme qui forme les étudiants à la création visuelle et à la communication graphique dans le domaine de la publicité. Au cours de ce programme, les étudiants acquièrent des compétences pratiques et théoriques en conception graphique, en communication visuelle, en marketing et en techniques publicitaires. Grâce à un mélange équilibré de cours théoriques et de projets pratiques, les diplômés sont préparés à relever les défis créatifs de l'industrie publicitaire et à apporter des solutions visuelles innovantes aux besoins de communication des clients.

Portfolio

Friendly

Bridge Funding Global

Veamly

Umotorsports

World Cup "Blue Salon"

Citizen Beam

EventBot

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