Chloé Balleix
Senior Communications Consultant | Social Media Strategy
Salaire / Taux journalier
Paris, France
Freelance
À distance uniquement
Expertises
Langues
Expérience de travail
CEO & founder
Corporate Voices
avr. 2023 - Présent
3 ans 7 mois
Nantes - Paris - Genève
Maman
févr. 2020 - Présent
6 ans 9 mois
69340 Francheville, France
Corporate Editorial & Digital Director
L'Oréal
sept. 2020 - avr. 2023
2 ans 8 mois
Paris, France
> Core team management (6 to 8 members) > New corporate social media strategy for the Groupe (Facebook, Instagram, Twitter, YouTube, TikTok (NEW!), LinkedIn) > International coordination (+10 global campaigns) / Métiers coordination / Divisions (36 international brands) coordination > Content creation (always-on & key campaigns) > Leadership advocacy > Paid media campaigns > Social Room development > e-Reputation monitoring > Online crisis management (global scale)
TBWA\Corporate
févr. 2016 - sept. 2020
4 ans 8 mois
Région de Paris, France
Deputy Managing Director
oct. 2019 - sept. 2020
1 an
Région de Paris, France
> 3 main teams: Social Media, New Business, EDF account > Main responsibilities: member of the CODIR, business growth (creation of new offers + increasing agency revenue), strategic recommendations for clients & prospects, key accounts management, team management & contribution to agency management Main performances in +4 years: +10 team members (from 8 members in 2016 to 18 members in 2020) 🧠🥂 + 1 key new offer: corporate e-Influence ☀️💎 + 2M revenue for social media business unit (from 500k in 2016 to 2.5 in 2020)💰🖥 + 1 cute 👶 baby boy ❤️
Head of Social Media & e-influence
mars 2018 - oct. 2019
1 an 8 mois
Région de Paris, France
> Team Management (from 12 to 20 members in 1 year) > Part of the board of directors > Social Media Strategy Lead for 15 clients > e-Influence Strategy Lead for 6 clients > Business Development (In-business, new-business) > Key client account direction (EDF) Agency expertises: employer branding, PR, Crisis communication, e-influence, lifestyle, Social Media, executive committee influence strategy Clients: EDF, Google, McDonald's (employer branding), UIMM, SIG, Eiffage, BNP Paribas, Vaincre la Mucoviscidose, Solvay, SNCF
Social Media Strategist / Account Director
févr. 2017 - févr. 2018
1 an 1 mois
Région de Paris, France
> Team Management (+10 members) > Client Management (5 clients) > Social Media Strategy / Roadmaps > Top Management Consulting on Social Media & e-Influence > Project / Budget Management > New Business Clients: EDF, Disney BS, Castorama (marque employeur), Emirates, Vaincre la Mucoviscidose, CAC40 Top management consulting
Social Media Manager
févr. 2016 - janv. 2017
1 an
Région de Paris, France
> Social Media Strategies > Social Media Analysis (data / reporting) > Team management (+5 members) > Project management Clients : EDF, BNP Paribas Group, Défenseur des Droits, SIG, Axa, Dassault Systèmes
Communications Consultant
Freelance
sept. 2014 - sept. 2020
6 ans 1 mois
Paris, France
> Media strategy (especially online media & social media) > Communications strategy > Community Management Clients : MyCookr, Novastreet, MoonLook, TBS
Digital strategic planner
Louis Vuitton
sept. 2014 - sept. 2015
1 an 1 mois
Paris, France
Communications analysis & environment > Competitive & context analysis > E-reputation analysis > Trend, digital & competitive intelligence > Strategic recommendations Reporting > KPI determination > Post event and campaign reports Project management > With international areas (Japan, China, USA & Europe) > With agencies > Internal projects management
Communications & Webmarketing Consultant
MyCookr
sept. 2012 - août 2015
3 ans
Région de Nantes, France
> Help in the process of creation of a business : consulting in web marketing & branding > Context analysis & positioning creation > Consulting in communications (digital, events, advertising)
Advertising Manager Assistant
The LINKS - G&A
juil. 2014 - sept. 2014
3 mois
Région de Nantes, France
Project & client management > Management of the production process > Customer relationships > Creative briefs Additional tasks > Editorial planning > Community management > Strategic recommendations Clients : tan, Crédit Agricole, MNH, BNP
Webmarketing Manager
Ubudu
mars 2013 - juil. 2013
5 mois
Région de Paris, France
> Creation of digital strategies (website, app and social networks) > Community Management > Brand content > Creation of an advertising campaign > Strategic intelligence Clients : Atol, Morgan
Welcome agent highly qualified
Gaumont
août 2011 - déc. 2012
1 an 5 mois
Région de Nantes, France
Formation
CELSA Paris-Sorbonne
Master 2 Brand Strategy and Branding, Innovation and Creation
2014 - 2015
1 an 2 mois
Résultat : Pass with high honors
Audencia SciencesCom
Master 2, Medias and Communication
2013 - 2014
1 an 2 mois
Résultat : Pass with honors
Universidade Positivo
Master 2, Advertising
2013 - 2013
2 mois
Audencia SciencesCom
Master 1, Medias and Communication
2012 - 2013
1 an 2 mois
Résultat : Pass with honors (Rank : 10/114)
Nantes Université
Master 1, Modern Literature and Philosophy
2011 - 2012
1 an 2 mois
Résultat : Pass with honors
Nantes Université
Bachelor's degree, Modern Literature
2008 - 2011
3 ans 2 mois
Licences et certifications
Social Media For Leadership
Délivré le : juin 2023
Portfolio
Accompagnement "Leadership Advocacy" pour +60 Dirigeants
Social Media Upskilling
Création et mise en œuvre d'un programme d'ambassadeurs sur LinkedIn
