
Christian Loiseau
Sustainability Consultant | Aviation & Energy
Salaire / Taux journalier
Annecy, France
Freelance, ouvert au CDI
Expertises
Langues
À propos
Introduction
Tech-driven executive with 25+ years in aviation, travel, and digital transformation. Led startup exits, managed €M+ operations, and specialized in sustainable aviation solutions including hydrogen integration and SAF adoption. Delivering strategic growth through data-driven marketing, business development, and decarbonization roadmaps for aviation and mobility sectors.
Expérience de travail
Member
Call Aviation to ActionFreelance
mai 2025 - Présent
1 an 6 mois
Contributing to a global movement of aviation professionals advocating for a courageous, science-aligned transformation of our industry. Supporting efforts to set absolute emission reduction targets, promote responsible regulation, accelerate realistic innovation, and champion fair demand management—ensuring aviation operates within planetary boundaries.
Company Owner | Consultant
GLOBAL MANAGEMENTFreelance
avr. 2017 - Présent
9 ans 7 mois
Genève, Suisse
Areas of Focus: I supports aviation and tourism stakeholders in their transition towards a more sustainable energy mix, with a specific focus on integrating hydrogen as an energy vector and promoting the adoption of sustainable aviation fuels (SAF), from both first and second-generation sources. My role includes strategic advisory, and decarbonization strategy roadmap design, and building partnerships around clean tech innovation and circular energy models. Marketing Excellence: We harness the power of data-driven marketing strategies to propel your brand to new heights, ensuring your message reaches the right audience at the right time. Sales Growth Strategies: Our team of experts develops tailored sales strategies that enhance revenue generation and customer acquisition, ensuring sustainable business growth. Digital Transformation: We lead the way in digital transformation, leveraging the latest technologies and trends to propel your business forward in the digital age. Vertical Expertise: Our industry vertical focus is primarily on Tourism, Aviation, and Mobility. We understand the unique challenges and opportunities within these sectors and tailor our services to meet the specific needs of businesses operating in these industries.
Co-Founder | CEO
JET AND MORE
sept. 2018 - oct. 2024
6 ans 2 mois
Paris Area, France
Playing a multifaceted CEO's role in steering the company and its innovated flight charter on-demand booking platform toward success, requiring a combination of leadership, strategic thinking, financial acumen, and operational excellence. Building and leading team. Managing the company's finances, budgeting, Overseeing the development and improvement of the company's products or services. Ensuring the product meets customer needs and stays competitive. Creating and executing effective sales and marketing strategies to acquire and retain customers. Identifying growth opportunities, partnerships, and collaborations. Building and maintaining strong relationships with customers and partners Navigating legal and regulatory requirements relevant to the industry. Innovation and Adaptation. Staying informed about industry trends and technological advancements. Innovating and adapting the company's strategies as needed. Reporting and Accountability Networking and Brand Building. Building a strong professional network within the industry and startup ecosystem. Investor Relations, Scaling and Growth. Developing a roadmap for scaling the business and entering new markets.
Marketing and Business Development Director
GOODWILL | GOODTRAVEL
avr. 2017 - déc. 2023
6 ans 9 mois
Geneva Area, Switzerland
Managing Director
Amjet Executive Services SA
janv. 2015 - mars 2017
2 ans 3 mois
Geneva Area, Switzerland
European Business Aviation Operator based in Athens and Geneva Amjet Executive operates aircraft types: Falcon 50, Falcon 2000, Falcon 900, Falcon 7x, Falcon 8X, A 319 CJ (full Business) and MD83 (VVIP) Team Management | On-demand Charter Sales | Aircraft sales & Acquisition | Aircraft Management | Maintenance | Revenue Management I was responsible for managing two distinct business units: operations oversight from Athens (as AOC holder) and charter sales development from Geneva, including direct aircraft owner relations. My role spanned both strategic leadership and day-to-day management—leading teams, driving charter-on-demand sales, and ensuring operational excellence in coordination with technical and compliance departments. I played a key part in strengthening Amjet’s presence in the European business aviation market, delivering tailored services to a high-net-worth international clientele.
Director Marketing Communications
Amjet Executive SA
mai 2011 - déc. 2014
3 ans 8 mois
Genève, Suisse
European Business Aviation Operator based in Athens and Geneva Amjet Executive operates aircraft types: Falcon 50, Falcon 2000, Falcon 900, Falcon 7x, Falcon 8X, A 319 CJ (full Business) and MD83 (VVIP) Team Management | On-demand Charter Sales | Aircraft sales & Acquisition | Aircraft Management | Maintenance | Revenue Management In the first phase of my experience with Amjet Executive, I focused on positioning the brand and boosting the company’s visibility across Europe and the Middle East. I designed and led a comprehensive strategic and operational marketing plan, combining offline initiatives (events, PR, partnerships) with targeted digital campaigns (SEO, paid advertising, visual assets). This branding effort significantly increased Amjet’s awareness among brokers, institutional partners, and potential aircraft owners. I also initiated and developed strategic partnerships to strengthen Amjet’s footprint within a highly competitive private aviation landscape.
Head of Digital Sales & Marketing
Madame Vacances
janv. 2008 - déc. 2010
3 ans
73000 Chambéry, France
Holiday apartments, villas and hotels rentals New brand launch focussed for end-users sales | www.madamevacances.com SEO, SEM (affiliate programs, white labels, sponsored links), SMO E-Mailing (lead acquisition & retention campaigns, deliverability optimisation, ...) Digital Marketing strategy Social Media and Marketing campaigns Retail Sales network Business Development Management
Marketing Consultant
Experiences Sarl
janv. 2007 - déc. 2007
1 an
Internet Project management: needs evaluation, web infrastructure, ergonomics, branding Online Marketing: SEO, SEA Market analysis Management: business plan and Marketing strategy
Business Development Manager | Project Manager
Atalante SA
janv. 2005 - déc. 2006
2 ans
Trekking and Adventure Tour Operator “Corporate Sales” department launch (market survey, sales representation, benchmark, product management) Online marketing coordinator (SEO, SEM) Catalogues and brochures Sales force Management: 2 persons
Sales and Marketing Manager
AN Rafting - Aventure Nature
janv. 1999 - déc. 2004
6 ans
Adventure holidays (white water rafting, canyoning, skiing, trekking, climbing, mountain biking, ...) Internet : web site launching and promotion (Webmastering, SEO and SEM) Off and Online Marketing & Sales management: pricing, product management, sales, brochures and catalogues, business development management. Management
Formation
University of Montpellier
Master II
2003 - 2006
4 ans
ESBC - Ensemble Scolaire Bourges-Centre
Two-year Technical Degree in International Business (BTS – French Higher Education Diploma)
1993 - 1995
3 ans
CREPS Bourgogne Franche-Comté
Certified Sports Educator – Kayaking, Rafting (Brevet d’État, France)