Christophe COLARD
Fractional Head of Product & Product Builder
Salaire / Taux journalier
Lille, France
Freelance
Expertises
Langues
À propos
Introduction
Product leader et entrepreneur depuis 10 ans, ex-Head of Product chez Kraaft et SimpliField. Builder très hands-on : je conçois les parcours, les maquettes figma et les prototypes haute fidélité, jusqu’au prototypage fonctionnel en code. J’itère vite, teste sur le terrain et transforme une intuition en solution concrète. J’aide les équipes à clarifier la vision, structurer la roadmap, améliorer l’UX et accélérer la livraison de vrais produits.
Expérience de travail
Cofondateur
ÇAVAOÙ
déc. 2024 - Présent
1 an 11 mois
Dunkerque et périphérie
Chief Executive Officer
Saasak
févr. 2024 - Présent
2 ans 9 mois
Greater Dunkerque Area
Head of Product
Kraaft
déc. 2021 - déc. 2023
2 ans 1 mois
Paris, France
SimpliField
mai 2018 - déc. 2021
3 ans 8 mois
Lille, France
Head of Product
août 2019 - déc. 2021
2 ans 5 mois
Lille, France
Lead Product Manager
déc. 2018 - août 2019
9 mois
Région de Paris, France
Product Manager
mai 2018 - déc. 2018
8 mois
Région de Paris, France
Product Manager Web
JobTeaser
sept. 2015 - mai 2018
2 ans 9 mois
Région de Paris, France
- User needs analysis (companies, schools, students) - Competitive analysis and monitoring of web best practices - Development of prototypes with our design team - Conducting frequent user tests - Specification of new features - Management of developments with the technical team (agile methods) - Monitoring of user feedback and behavior analysis
Stagiaire Responsable Digital et Webmarketing
Henkel
juil. 2014 - déc. 2014
6 mois
92100 Boulogne-Billancourt, France
Management of the entire digital ecosystem of the branch: -Website of 5 brands (Editorial update of sites, SEO, relationship client, analyzes and reporting) -Page Facebook Pritt (160,000 fans) (Validation of the editorial plan, Purchase of space, Quizzes) - YouTube channel (100 videos, 1 million views) Support for digital projects: - Migration of the ToutColler site on a new international platform - Launch of an online training tool for the sales force Definition and implementation of the digital strategy: - Definition and management of the digital budget of the branch - Competitive intelligence and strategic recommendations - Quarterly newsletter on the economic situation of the sector for the management
CRM Assistant (Customer Relationship Management)
Philips
janv. 2013 - juil. 2013
7 mois
92150 Suresnes, France
Design of newsletters with product managers (around 3 newsletters per week sent to several hundred thousand customers) Construction and management of the communication calendar Implementation of a loyalty program (special offers and tests of new products for the best customers; discount vouchers for customers' birthdays) Monitoring the state of recruitment of the consumer database and conversions to sales (doubling of sales generated by newsletters)
Rocket Internet GmbH
mai 2012 - juil. 2012
3 mois
Paris, France
CRM Intern for Westwing
juin 2012 - juil. 2012
2 mois
Paris, France
Campaign Manager for Bamarang
mai 2012 - mai 2012
1 mois
Paris, France
Formation
Audencia
Master of Management, Marketing
2013 - 2015
3 ans
HEC Montréal
Bachelor in Business Administration
2009 - 2012
4 ans
Prytanée National Militaire - Alumni
Economics track
2008 - 2009
2 ans