CHRISTOPHE VIGIER

𝐃𝐀𝐓𝐀 𝐂𝐎𝐋𝐋𝐄𝐂𝐓𝐈𝐎𝐍 • Auditing on Google Analytics, and TMS (Google Tag Manager & Tag Commander) to ensure reliable data exploitation and collection. • Tool setup and configurations : Google Analytics, AT Internet, Google Data Studio, Tag Commander, Google Tag Manager & Adobe Launch • Quality assessment of the tracking implemented (web & mobile) • Redaction of tracking plans to expand the range of data collected. • GDPR Compliance : Implementing the Consent Management Platform Onetrust on 150+ websites for Allianz Partners 𝐃𝐀𝐓𝐀 𝐀𝐍𝐀𝐋𝐘𝐒𝐈𝐒 & 𝐎𝐏𝐓𝐈𝐌𝐈𝐙𝐀𝐓𝐈𝐎𝐍 • Data Visualization : through Google Data Studio, PowerBI, Reeport and automated tables (Google Sheet) • Conversion Rate Optimization : A/B Testing, tracking and optimization of conversion's funnels (AB Tasty) • Performance Measurement : definition of relevant KPI. (campaigns, audience, user's behavior) • Performance & UX Analysis : through Google Analytics, Content Square, Air360 𝐂𝐎𝐍𝐒𝐔𝐋𝐓𝐈𝐍𝐆 • Project management, definition of goals, planning, expressing and understanding needs. • Pre-sales participation & content creation for the agency (articles, videos) • Participation to the potential new recruits' interviews, training and onboarding for consultants, operational management 𝐈𝐧-𝐡𝐨𝐮𝐬𝐞 𝐦𝐢𝐬𝐬𝐢𝐨𝐧𝐬 : • Club Med (current, since July 2021) • Allianz (1 year) • Nexity (1 year)

• B2B International Sales with North America, Europe and Middle-East Partners. • Participation in the negotiation of important strategic accounts • Establishing the company's commercial policy, based on the company's strategy • Monitoring of actions : commercial offers, dashboards, reporting, content management, CRM, KPI's • Ensuring excellent customer service • Identify new business opportunities and follow through leads