Claire STOSSKOPF
Senior Marketing Executive | Go-to-Market Strategy
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Salaire / Taux journalier
7 personnes recommandent
Paris, France
Freelance
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Recommandé par
Solène Lory
YouTube
Head of Music, France & Southern Europe (Italy/Spain)
A recommandé le 02 avril 2025
Et 4 autres personnes
À propos
Introduction
Marketing executive with 15+ years at Google/YouTube, scaling brands from launches to 120% subscription growth. Expert in AI communications, go-to-market strategy, and 360° campaigns reaching 51M+ viewers. Now helping scale-ups to corporations accelerate growth through strategic marketing and digital transformation.
Expérience de travail
Freelance Marketing Consultant
FreelanceFreelance
juin 2025 - Présent
1 an 5 mois
Paris, France
Supporting companies – from scale-ups to large corporations – on projects including: • Marketing & brand strategy • Product launches & go-to-market planning • 360° communication campaigns • Digital transformation & innovation • Brand positioning, storytelling & brand platform development Open to new collaborations: freelance missions, advisory roles, or a full-time opportunity within an inspiring company.
Innovation Marketing & Communications Lead
janv. 2023 - déc. 2024
2 ans
Paris, France
• Led Google's AI communications at VivaTech 2023, showcasing real-world AI applications. • Produced "L’IA à votre service" TV series, reaching 51M+ viewers to demystify AI on m6 prime time. • Launched Google Paris AI Lab, fostering collaboration with French AI ecosystem. • Partnered cross-functionally to ensure impactful messaging across teams.
YouTube
sept. 2020 - janv. 2023
2 ans 5 mois
Paris, France
Head of EMEA Social Responsibility YouTube
sept. 2021 - janv. 2023
1 an 5 mois
Paris, France
• Developed and executed a unified communication strategy for YouTube across EMEA, driving impactful campaigns to highlight contributions to the creative economy. • Aligned efforts in major markets to showcase YouTube's social responsibility initiatives, fostering a positive brand image. • Collaborated with cross-functional teams to ensure consistency in messaging and maximize reach and engagement with target audiences.
Head of FR Artists & Subs Marketing & Communications
sept. 2020 - oct. 2021
1 an 2 mois
Paris, France
• Developed and executed strategic marketing plans for YouTube Premium and Music subscriptions in the French market. • Cultivated strong relationships with artists to enhance brand visibility and drive subscription growth. • Achieved a remarkable +120% growth in subscriptions, surpassing targets set by leveraging innovative marketing tactics and artist collaborations.
janv. 2009 - janv. 2020
11 ans 1 mois
Paris, France
Head of Retail Marketing & Communications - Devices, Services & Platform France
janv. 2014 - janv. 2020
6 ans 1 mois
Paris, France
• Established Google France’s hardware marketing expertise, built key partnerships with retailers/telcos, and crafted compelling messaging for complex technologies. • Led go-to-market strategy for all Google hardware devices in France, focusing on Brand, Growth, and Retail initiatives.
Head of Platform & Ecosystem Marketing & Communications France
janv. 2011 - oct. 2014
3 ans 10 mois
Paris, France
• Led Chrome launch in France, driving successful market penetration and user adoption. • Managed partnerships with OEM and Telcos for Android, AndroidTV, Google Play, and Google Pay. • Spearheaded a groundbreaking Shopping partnership with Carrefour for "Les courses à la voix" with Google Assistant.
Associate Product Marketing Manager - SMB
janv. 2009 - janv. 2011
2 ans 1 mois
Paris, France
• Developed and implemented the Engage program for french agencies on Google AdWords, increasing 3P acquisition through workshops and online tools. • Collaborated with cross-functional teams to optimize program effectiveness and drive business growth. • Analyzed program data to identify trends and opportunities for further enhancement. • Successfully managed program budget and resources to meet objectives.
AdWords Sales Strategist
janv. 2006 - janv. 2008
2 ans 1 mois
Dublin, Irlande
Supported SMB managed AdWords campaigns
Sourcing Market Analyst
Wanadoo
janv. 2004 - janv. 2005
1 an 1 mois
Assistante Chef de Project Communication
D Interactive Communication
juin 2002 - janv. 2003
8 mois
Formation
HEC Paris
Leadership
2024 - 2024
2 mois
Dublin City University
BA in Marketing
2003 - 2005
2 ans 1 mois
NEOMA Business School
2.2
2001 - 2005
4 ans 1 mois