Clariane Brision

Webmarketing and Growth Consultant

Salaire / Taux journalier

Paris, France

Freelance

Peut venir sur site

Expertises

E-learningWordPressNotionWeb AnalyticsLead GenerationCampagne de CommunicationStratégie de marqueStratégie & ConsultingWebflowSEARédaction d'articlesCommunity managementStratégie de ContenuSEOSocial AdsEmailingStratégie MarketingCopywritingData AnalysisIARSELLMs / Large language modelsSites internet

Langues

AllemandAnglaisFrançaisItalien

À propos

Liens

Expérience de travail

Freelance Meta ads & Google ads

Blue eagleFreelance

juil. 2024 - Présent

2 ans 4 mois

Worldwide

3M€ ad spent sur Google ads et Meta ads 16M€ générés 108 000 leads qualifiés qui ont participé à un Webinaire et acheté une formation derrière. Pour des business éthiques, durables qui contribuent à un monde meilleur. Clients accompagnés vers le million : REGENERE : magazine de naturopathie et formation en ligne Natulique.com : cosmétiques naturels pour professionels de la coiffure Boosttonbiz.fr : entrepreneuriat féminin Plume-app.co : application pour apprendre à lire et écrire Cendrée.fr : produits capillaires pour femmes qui assument leur cheveux gris & autres en co-agence ... (Patyka - Nus et Cullotés - Sleek - Pauline Lecarpentier...) C'est le moment de nous déléguer vos META ADS pour développer l'acquisition de nouveaux clients 🌍🔥 Je mets mon expérience de growth marketing manager au service de votre entreprise. On s'écrit ? Media buyer - Meta ads - Google ads - Copywritting - Création de site - création de contenu - UGC - community management - traffic manager - CMO - Performance marketing Portfolio : https://clarianes-exceptional-site.webflow.io/ Profile : https://www.malt.fr/profile/clarianebrision Instagram @growing.with.cla.fr

Head of growth

Progressif media

mai 2021 - juil. 2024

3 ans 3 mois

Bordeaux, France

Mes missions : -Créer un plan média -Analyser les performances des différentes publicités et en tirer des tendances sous format de rapport -Produire des stratégies publicitaires multiformats basées sur ces analyses et adaptées aux besoins de chaque client -Produire des analyses stratégiques sur la base des datas de performances et en sortir des recommandations en media buying tout en conseillant sur les formats créatifs à tester -Conseiller les clients sur leur stratégie e-commerce, sans s’arrêter à la partie social ads (marketing, funnel, CRO, offres, marges) -Apporter des solutions et des stratégies d’acquisition innovantes aux clients -Conserver une bonne relation client avec un objectif de fidélisation -Proposer des services ou des produits additionnels -Manager une équipe de design, vidéo, copywritting, chef de projets Skills : - Newsletter - Landing page - Tunnel de vente - Automatisation - Creation de contenu - Scenario vidéo - SEO - Blogging - Copywriting - Tracking Outils : - Meta ads (Facebook ads, Instagram ads) - Google ads - Google suite (Google data studio, analytics, GA4) - Notion - Kooneo - Webflow - Shopify - Activ campaign - Paudia - Canva - Woocommerce - ... liste infinie #webmarketinglife Projets à impact que j'ai accompagné en stratégie webmarketing et gestion de campagne : - Magazine La Tribu du Vivant : https://magazine.la-tribu-du-vivant.com/ - Magazine Innovation en Éducation : https://innovation-education-lemag.fr/ - Regenere (formations, livres et magazines) : https://shop.magazine-regenere.fr/shop - Embauchez-moi (coaching de carrière) : https://www.embauchezmoi.org/ - Biorespire (formation en ligne) : https://fabienmoine.fr/formations-en-lignes/ - Natulique (produits naturels et bio) : https://natulique.com/fr/

Fondatrice

Blue Eagle

juil. 2020 - mai 2021

11 mois

Webmarketeuse de l'extrême 🪐 J'aide mes clients à développer leur activité en proposant des stratégies qui match leur audience : - Newsletter - Landing page - Google ads - Facebook ads - Tunnel de vente intelligent - Automatisation - Creation de contenu - Scenario vidéo - Direction Artistique - Analyse de campagnes et plans d'action - SEO / SEA - Blogging - Copywriting - Tracking (oh yeah)

Sustainable Performance and Strategy Consultant

PwC

janv. 2020 - juin 2020

6 mois

Neuilly-sur-Seine, France

Developing sustainable strategies and conducting CSR Audit. Missions : - Creating CSR strategy for clients in the Art industry - Auditing industrial clients on their environmental, social and quality datas - Answering sustainable performance bids for new clients - Auditing banks on their green investments, environmental performances and governance datas Other skills developped : ESG due diligence DPEF operational consulting strategic management

Fairtrade assistant

SASHA fashion

sept. 2018 - déc. 2018

4 mois

Calcutta, Bengale-Occidental, Inde

Helping to extend the Indian market to Canada for a Fairtrade company based in west bengal. The company was helping isolated women to develop their business by cooperating with them and bringing their work to the cities. Missions : - Create an entire Business plan to create international relations with Canada

NGO development assistant

NGO network association Calcutta

sept. 2018 - déc. 2018

4 mois

Calcutta, Bengale-Occidental, Inde

I had the opportunity to help several NGOs in developping their activity in India Creating business plans, developing HR, helping with fund raising. Missions : - Discovered the complexity of the Indian market - Was introduced to the department of health from the NGOs - Dealt with the fair trade markets - Worked with the sustainable development and renewable energy entrepreneurs - Helped in charity work and security issues

Fashion Education - General expertise product

CHANEL

juil. 2017 - déc. 2017

6 mois

Région de Paris, France

I had the priviledge to be hired in the fashion education team specialized in general expertise products. Missions : - Organizing a Training seminar - Creating content for Luxury fashion products - Developing the digital learning tools worldwide - Working with the different divisions (High jewelry, cosmetics, fashion) with the Application Teach On Mars - Participating in all the projects regarding new collections tools This internship was one of the most professionalized work I've done and gave me strong tools to interact with the world of Fashion Learning.

International Training intern

Longchamp

avr. 2016 - sept. 2016

6 mois

Région de Paris, France

Evolving with a multicultural team, I had the chance to last 5 months in la Maison Longchamp at the training department. Missions : - Updated the training session datas - Helped creating the training modules "How to understand the asian customer" - Helped the organization of the Parisian training in the showrooms - Participated to the launch of the new bag Paris Premier - Dealt with the international training team challenges - Helped to the opening of the new boutique rue Saint Honoré - Became sales advisor for two weeks I had the chance to enter a luxury brand which has taught me a lot, and at the same time, discovered the training department

Community manager

Atelier Modesti

sept. 2015 - févr. 2016

6 mois

Paris, France

I was a part-time worker for a French lingerie company Missions : - Developed the image of the line - In charge of the graphic design and photoshop - Wrote articles on the blog - Updated social networks - Dealt with Photo-shoots, fashion market, trends, promotion, and innovation Developped the community management strategy : - how to optimize the viewers ? - how to grew business online ? - how to make a startup popular ? Recruted after my first internship in community management, I had to develop during a year a lingerie startup. It made me realize the issues and the difficulties of this business and the opportunities.

Sourcing and Fashion Buyer Intern

TriStyle Asia Ltd.

avr. 2015 - mai 2015

2 mois

Hong-Kong, Hong Kong

I evolved in an Asian and German team in Hong Kong as a sourcing assistant Missions : - Helped the Fashion Buyer for their new collection - Analysed the Asian market - In charge of searching for new suppliers - Made a case study on which country intergrate to lower labour costs - Visited the suppliers in China - Assisted the quality control team - Assisted the web-designer with trends and ideas Skills developed : Sourcing, quality control, merchandising, negotiations, costs analysis, international business , This internship helped me figure out what was the work of a fashion buyer, and how to deal with the globalization labor costs issues

Marketing assistant and community manager

My Green Bag

juin 2014 - juil. 2014

2 mois

Londres, Royaume-Uni

I was a marketing intern for a leather goods British brand Missions : - Organized photo-shoots in different places regarding the style of the bags - Managed the social networks for the new collection - Recruted models regarding the brand image - In charge of searching for Partner brands, created 3 collaborations to work with (leather goods brands) - Expended the notoriety on collaborative platformes (etsy ...) - Made research on the last trend threw front line websites - Updated the blog and the ASOS market place - Created new animations with photoshop for some occasions (Father day, Coachella ...) Skills developed : photoshop, visual and written communication, promotion strategy, marketing, negociation, social networking, fashion industry costs and organization.


Formation

emlyon business school

Management

2016 - 2020

4 ans 2 mois

Indian Institute of Management, Calcutta

Erasmus Master in Management & Social entrepreneurship, Social entrepreneurship

2018 - 2019

1 an 2 mois

Paris-Sud University (Paris XI)

International business bachelor , International strategy

2015 - 2016

1 an 2 mois

Université Paris Cité

DUT GEA - Accounting management , Finance and accounting

2013 - 2015

2 ans 2 mois

Lycée Saint Michel - Annecy

Baccalauréat, Social and economics

2010 - 2013

3 ans 2 mois

Portfolio

PLUME

CENDRÉE

MARGO CUNEGO

Head of webmarketing pour REGENERE

Lykkegaard

Head of webmarketing pour Natulique

Head of webmarketing pour magazine La tribu du Vivant

Natulique

Formation produit

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