clarisse charvolin

Within Creation team for Aubade Paris : - Coordinating product development of Lingerie, swimwear and nightwear with design team, technical designer, logistic team, procurement team, R&D, marketing team. - Building a collection corresponding to commercial needs and translating design vision and creativity on purpose for the client. - Delivering product brief base on benchmarks and performance analysis. - Working closely with suppliers and manufacturers. - Attending fittings, following the development process until having the final "ok to go to production". Managing critical path and identifying risks. - Ensuring prototypes delivery on time in line with price and margin targets, daily follow up. - Accountable for updating PLM and all documents of collection. - Cross team work on projects : co branding.

On the aperitif fresh and ambient part : - Supporting the product developer in the daily brand management. Analyzing the brand performances as well as the competitors'. Organizing intern tasting as well as on-site tasting with professional organism. - Modifying and creating new packaging for the new range 2020/2021 and for innovations (creative pitch, follow up with creative agencies, work on technical forms, check on packaging colors, follow up with production...). Creating the sales pitch tools. - Developing the marketing plan, innovations and product mix thank to consumer studies and collaboration with the R&D for the new recipes.

E-commerce growth assistant : Gambettes Box FR and INTER, Gina : - Helping elaborating monthly growth national and international strategies and supervising their operational achievement as well as their analysis, reporting and weekly optimizations. - Creating and optimizing paid and organic acquisition campaign (Facebook, Instagram, Google Adwords, Google Analytics). - Managing the influence strategy and affiliates - Setting and analyzing PRM Newsletters.