Clément Rousseau

– Set-up user acquisition campaigns for the company's websites (emailing, display, affiliate marketing) and managed/planned their delivery – Monetized the websites' audience : managed display inventories with an adserver and developed the partnerships with major affiliate marketing actors – Tracked campaigns and analyzed the KPI's to optimize their performance – Searched and prospected new partners – Wrote creative briefs for new campaigns – Prepared weekly reports

– Developed and updated documentation for the salesforce – Developed and sent newsletters via Mailchimp – Developed and updated the corporate website (Wordpress) – Helped develop the internal and external communication strategy – Developed an Adwords campaign – Helped organize events (tradeshows, conferences, afterworks...) – Competitive intelligence – Translated content and communication material in English and Spanish