Clémentine -

- Team support and consulting assignments Balzac Paris, La Coque Française, Patine, Call It By Your Name, Sisley Paris, Morphea Bed, Agence KNR, La Cachette, OMOSA, De Bonne Facture, PPA Business School

In charge of CIBYN digital strategy - Creation of sales promotion plan - Coordination of 360° product launches - Project management for website redesign (Shopify) - E-mail migration to Klaviyo, creation of flows - Management and configuration of newsletters - Management of advertising campaigns

Skills: Tableau · Cosmetics · English · E-Commerce · Teamwork · Gestion de projet · Salesforce.com · Luxury Goods · Analytical Skills · Digital Marketing · Email Marketing · Web Strategy

Skills: Communication · Men's Fashion · Relation client · Project Management · Team Management · English · Fashion · Ecommerce · E-Commerce · Social Media Marketing · Digital Marketing · Customer Service Management · Email Marketing · Online Product Launches · Petites et moyennes entreprises (PME) · Shopify · Online Merchandising

Product catalog management, e-merchandising and sales promotion - Orchestrate the launch of each drop on the site and upload content - Manage site promotion - Manage e-merchandising - Manage the product lifecycle from upload to discontinuation - Select products to highlight on the site according to seasonality, promotion plan, sales and stock - Manage product returns - Management of 1 person

- Gestion opérationnelle des sites e-commerce France et UK - Planification et optimisation de la mise en avant des produits et des offres - Coordonner la mise en ligne du merchandising hebdomadaire - Veille constante du marché et des tendances - Participation au développement et déploiement du site e-commerce ohmycream.co.uk - Traduction des fiches produits, des contenus pour les réseaux sociaux, newsletters et contenus SEO pour le marché anglais.

DIGITAL MARKETING: Operational management of the e-commerce site in coordination with the digital team, creation of specific content (banners, landing pages), creation of newsletter briefs in coordination with the email team for deployment, benchmarking of best practices in digital marketing, management of social networks, influencer marketing MARKETING DEVELOPMENT: Market research and competitive intelligence, participation in the development of new products (laboratory monitoring, packaging), creative participation in the realization of launch materials OPERATIONAL MARKETING: Development of promotional tools and sales aids (POS displays, merchandising plans, brochures, etc.), management of trade marketing operations carried out with retailers, operation reports, participation in the development of new products (travel formats, samples, boxes): creative briefs, packaging, etc.

Major work on Coloration, n#1 category on Schwarzkopf Professional Operational Marketing: Follow-up and support of innovations and existing brands, presentation to sales teams Support in the development and launch of new products/new innovations, Market and sales performance analysis Trade Marketing: Creation and management of promotional offers (POS, sales pitch, profitability and performance analysis) Daily interactions with our external service providers (communication agency, suppliers) Project management (10k € budget per project)

- Shopping management (stylists, journalists, bloggers) - Call receptions and telephone reminder - Showroom management - Redaction of press releases - Constitution of the press review - Participation and redaction of an editorial charter

- Press report - Assistance in organizing a press presentation for the new Winter 2015 collection 
 - Relationship with the communication department, production and creators
 - Participation in meetings with journalists and stylists
 - Participate in a practical way in the publication of a new collection