Constance Du Boisdulier

My missions as a freelance : AGENCIES > Essence Mediacom : Digital Consulting for Richemont (Cartier) April to December 2023 : 9 months // Full Time > Publicis Média Luxe : Media Trader for LVMH January to March 2023 : 3 months // Full Time > Mediabrands - Initiative : Media Trader for Patek Philippe September to December 2022 : 4 months // Full Time > GroupM - KR Media : Paid Media manager for Pernod Ricard and LVMH. April to September 2021 - 6 months // Full Time CLIENT > Richemont - Chloé : Digital Marketing & Paid Media Manager. From October 2021 - 6 months // Full Time > Ubiq : Traffic Manager. From February to June 2021 - 5 months // 2 days a week > Fédération Française du Prêt à Porter Féminin : Coach of Content Strategy on Digital Channels From September 2020 to March 2021

Increasing Brands visibility on the web through digital advertising ! - Advisory role for digital marketing strategy : thinking of the most profitable way to spend your money on advertising, talking to the right audience, with the right message. Strategic approach starting from the client business objectives to the right tools to activate in order to reach those objectives, understanding its market's specificities. - Creation of Playbooks to monitor Brand Image and Worldwide Media Guidelines for Pernod Ricard Brands. - Training clients on digital marketing problematics to help them grow. - Taking a brief from our clients to propose a media plan adapted to their objectives, Branding and Performance campaign. - Creation, implementation and optimization of campaigns on all channels : Social Media (Facebook/Instagram/Snap/Twitter..), Google Ads, Youtube, and Video and Display adNetworks and DSPs. - Post Campaign performances analysis, reporting and recommandations. Certifications : Google Ads, Google Analytics, Display & Video 360 (former DoubleClick Bid Manager) Clients : Pernod Ricard Global and Ricard SA France (Beverage) / Beaumanoir Group (Retail)

• Develop and implement digital campaigns through the Teads ad server • Traffic campaigns to publishers and clearly communicate buy details • Oversee campaign pacing and performance • Optimize media for top performance results • Communicate campaign goals/status directly with internal Account Managers • Generate campaign reporting and analytics

Within the online advertisement team of the Canal+ Group, my job is to develop qualified traffic onto the website lesoffrescanal.fr in order to increase subscriptions for the brands Canal+ and Canalsat. I am in charge of operational follow-up of media campaigns, from launch to reporting : • briefing our agencies (media HAVAS, creative BETC, search iProspect & technology partners..) • coordination of creative production, of tracking implementation / KPI's monitoring • post-campaign analysis of online advertising campaigns by using various tools (Analytics: Eulerian).

• Project management / Event Planning • Extern and intern communication of the agency • Website management / Community Management • Coordination with the international iProspect network • Content generation • Conception of iProspect’s offers • Digital expertise trainings

This student association has been organizing every year, for 15 years, the biggest ski competition, gathering teams of students representing their school from France and abroad. More than a thousand participants come to our event that lasts an entire week in Val d'Isère, for a budget of 600,000€. My job within this association is to promote the sustainable development, to make our event eco-responsible. I am also in charge of integrating disabled persons to the Challenge, that will participate as every other participant at all levels.