Damien Mercier

▸ Framed and shipped an AI-powered commercial PPT generator (Claude APIs orchestrated via n8n) reducing sales workflow from 45 min to 30 sec. ▸ Owned discovery for a 4-track product roadmap (organic acquisition, internal tooling, data infrastructure, commercial conversion), formalized in a complete PRD presented to founders. ▸ Executing end-to-end across all tracks: technical SEO rebuild, AI-powered PPT generator, automated multi-source offer aggregation, prospect-facing deal room with engagement tracking and HubSpot sync. ▸ Made build-vs-buy decisions with benchmarked ROI, sequenced acquisition → ops → data → conversion.

▸ Implemented monetization flows (freemium, free trial, upsell), opening a new conversion funnel from free users to paid subscriptions. ▸ Led platform internationalization (2 languages, unit systems, country-based restrictions) to address the English-speaking market. ▸ Shipped new product verticals (trail running, nutrition and gut training modules) in partnership with the product team. ▸ Systematic review of specs, Figma mockups and user flows before development; acted as a technical sounding board for PMs on feasibility, scope trade-offs, and unstated requirements.

▸ Automated the PowerPoint report production chain (data collection to final presentation) and built React data visualization dashboards, partnering directly with consultants and analysts.

▸ Owned product specs and tech stack decision (Next.js, Tailwind) for the initial platform rebuild; led full UI/UX redesign in Figma as part of a two-person team. ▸ Identified independently that the team could not maintain a custom codebase: decided to rebuild on no-code with feature-level feasibility scoring and V2 deferrals; shipped the rebuild solo before transitioning out.