Daniel Delsaut

Head of Product PagesJaunes

Salary / Daily rate

Freelance, open to permanent contract

Remote only

Skills

Product ManagementProduct StrategyWeb AnalyticsUX Product DesignProduct MarketingCMSZapierConfluenceJiraSketchFigmaE-commerce CMSMakeWordPressSEOUser Research

Languages

French (Native)English

About me

Intro

Over 10 years of product experience on apps & websites with big audiences in the media and ecommerce. I build and execute the product vision and product strategy. First, within my team but also with the multidisciplinary owners (Sales, Tech, Market, Editorial)

Links

Work experience

Freelance Head Of Product / Senior PM

FreelanceFreelance

Dec 2024 - Present

1 year 11 months

Paris, France

PagesJaunes

Dec 2020 - Dec 2024

4 years 1 month

Paris, France

Head of Product PagesJaunes

Jun 2023 - Dec 2024

1 year 7 months

Paris, France

In charge of all platforms : apps & web 21 millions MAU, 40 millions sessions /month, 25 millions search queries/ month - Management 6 Product Owners - Product vision : Long term trajectory & business ambitions - Product strategy : feature shaping with POs & OKR - Reportings to Executive committee members - App : Definition of a new local strategy - Search : Increasing the volume of business contacts for our customers - Transactional : Creating new funnels for lead generation - Social : Optimizing & increasing UGC (Reviews & Content feedbacks) - IA : Semantic analysis of reviews Achievements : UGC journeys revamps : +20% contents generated; New native formats : +20% leads for customers; New funnels on the search experience : +10% lead generation for customers

Head of Product Search & Media Experience

Dec 2020 - Jul 2023

2 years 8 months

Paris, France

In charge of the Search Engine and the main media UX (Homepage, Lists, Detailed pages browsing & apps) - Management 4 Product Owners - Search revamp: New tech Stack and monetization - Repositioning as a “local brand” : app revamp, new design, new UI Achievements : Total revamp of the search interpretation & stack and new result page (CTR : +5%)

Freelance Product Manager / Product Owner

FreelanceFreelance

Feb 2020 - Dec 2020

11 months

- Product Management : Product Owner ( Soufflet Group [Agro FOOD]) - Web Agency : Building websites for different clients

Product Owner Veepeez

Veepee

Jul 2019 - Jan 2020

7 months

Paris, France

VEEPEE Intrapreneur project for Millenials: App React Native - Product Strategy : OKR Definition & features - Product positionning : Redefining the product offer - UX revamp : Onboarding & homepage - Tech team : 3 front, 3 back, 1 QA

Webedia

Aug 2010 - Jan 2019

8 years 6 months

Paris, France

Head of Product Management Apps

Feb 2014 - Jan 2019

5 years

Paris, France

AlloCiné, Jeuxvideo.com, 750g, Purepeople, Easyvoyage iPhone, iPad, Android, Android Tab, Connected TVs 3.3 millions MAU, 25 millions sessions - Define the positioning of media Apps : Audience, UX - Manage relationship with key partners: ISP, manufacturers, Apple, Google - Manage relationship with top management of Webedia group - Participate in the definition of sales strategy : special operations and ad formats - Product roadmap : apps, tab and TV - In charge of UX & UI : Storyboarding and Design of products - Management : 5 people : 2 Arts / 3 Product managers - Following Audience : Quantitative studies and reporting - Coordinate with tech and product owners teams - CRM : Automated push notifications and editorial strategy - Innovation and new concepts : Bots and assistants… Achievements : Revamp of Purepeople (+10 pts retention), Jeuxvideo.com (+30% MAU), 750g (featured by Apple & Google), Easyvoyage (+10% sales)

Marketing Mobile & Apps manager

Sep 2011 - Mar 2014

2 years 7 months

Paris Area, France

iPhone, iPad, Android, Windows Phone, Windows 8, Xbox, Connected TVs 9.5 millions downloads on Android & iOS – 2 millions MAU - Define and manage development agencies budgets : Budget > 300k€ - Manage the relationship with agencies Backelite, Sedona, Wiztivi… - Product owner : User stories, specifications, JIRA, QA - UX : Storyboarding, user tests - Marketing product : positioning and monetization - Coordonate Art and Design : Revamp of the AlloCiné app Achievements : Revamp of iPhone and Android apps (featured by Apple & Google) / Apps W8, Xbox, WP8 (For those 3, first french actor, featured by MS), / Orange TV, Bouygues, Samsung… (Featured on TV ads and in set-top boxes)

Mobile product manager

Aug 2010 - Oct 2011

1 year 3 months

- QA: test of apps - ASO : create text assets and briefs for creatives - Definition of Marketing elements : texts and instructions - Benchmarks marketing and UX : Focus on localization and cinema - Project management : Coordination between product leads and agencies Product : BlackBerry App, Samsung Bada, Facebook App


Education

Sciences Po

Master

2006 - 2011

5 years 2 months

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