Daria O.

Axione (Bouygues Construction)

✅ Designed accessible, user-friendly interfaces for B2B/B2C/SaaS products. ✅ Created branding, marketing assets, and visual content for print & digital.

✅ Led redesign of company website on WordPress, resulting in a 10% increase in conversion rate. ✅ Conducted in-depth market and user research to define personas and brand positioning. ✅ Delivered a consistent visual identity and improved engagement metrics.

✅ Developed and executed targeted digital email campaigns for B2B audiences. ✅ Managed and nurtured customer relationships to enhance client satisfaction. ✅ Promoted and marketed B2B tourism products to corporate and agency clients. ✅ Provided regional support and travel guidance across the Rhône-Alpes area.

✅ Identified, onboarded, and managed new affiliate partnerships while maintaining strong relationships with existing affiliates. ✅ Analyzed and optimized affiliate campaigns to improve performance and increase ROI. ✅ Led initiatives to boost affiliate engagement, drive revenue, and scale program effectiveness. ✅ Acted as the main point of contact for all affiliate operations, communications, and performance reporting. ✅ Negotiated and managed partner contracts to ensure alignment with business goals.