
Darlene Hernandez Lozano
Senior Data and Business Analyst
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Senior Data and Business Analyst with 15 years of experience delivering reliable analytics and Al-enabled data products. Strong expertise in product analytics, data quality, governance, and KPI standardization across complex organizations. Proven ability to partner with Product, Engineering, and Business teams to build trusted data foundations that support decision-making, performance monitoring, and scalable growth.
Expérience de travail
Senior Data Analyst Consultant | Analytics Solutions
Independent
févr. 2025 - Présent
1 an 9 mois
Paris, France
– Provided end-to-end analytics consulting across data analysis, BI delivery, and data quality, building decision-ready dashboards, SQL-based ETL/ELT pipelines, and Al-assisted analytics features. – Invested in targeted upskilling, completing advanced Power BI and dbt (Data Build Tool) training, and staying aligned with modern analytics and governance best practices.
Senior Data and Business Analyst
Analytics Intell
oct. 2021 - janv. 2025
3 ans 4 mois
Paris, France
Context: International data team delivering enterprise-level product and business analytics platforms with MicroStrategy, Tableau, SQL Server, Snowflake, and AWS, including Al-enabled data services. Leadership & Actions: – Led Agile analytics delivery and coached an international team (4-6), acting as the bridge between product, business, and engineering to ensure data quality, adoption, and timely delivery. – Designed scalable analytics platforms with embedded data quality and validation frameworks, enhancing ΚΡΙ standardization, governance, and trust across core business domains. – Architected SQL-based ETL/ELT pipelines and data models, supporting scalable analytics and advanced analysis. Impact: Increased data trust, +30% data reliability, -50% processing time, faster scalable reporting and decision cycles.
Data Analytics Consultant
Analytics Intell
juil. 2019 - avr. 2020
10 mois
Los Angeles, Californie, États-Unis
Context: Analytics engineering team delivering enterprise data platforms pour des clients bancaires using SQL Server, Teradata, and PostgreSQL. Leadership & Actions: – Designed data warehouses and ETL flows with a strong focus on data reliability and validation. – Led cross-functional teams in data validation and data profiling initiatives, ensuring high data quality and consistency. – Supported stakeholders in translating business requirements into quality-driven analytics solutions. – Drove improvements in product delivery, boosting adoption rates. Impact: Improved reporting accuracy and processing performance, while reducing data preparation time for business users.
Business Intelligence Consultant
HITactics
oct. 2012 - mai 2019
6 ans 8 mois
Los Angeles, Californie, États-Unis
Context: Cross-industry Bl consulting across Healthcare, F&B, Retail, Supply Chain, and Fashion, supporting Sales, Marketing, Finance, and Operations teams. Leadership & Actions: – Delivered end to end Bl solutions using MicroStrategy, Qlik, and Tableau, integrating multi source data from SQL Server, Oracle, MySQL, and PostgreSQL into scalable, governed reporting platforms. – Partnered with stakeholders to translate requirements into data models and validated dashboards, ensuring accurate reporting and strong adoption. – Bridged business and technical teams, leading validation, documentation, and ongoing performance improvements. Impact: Improved reporting reliability and user adoption across multiple client organizations.
Project Management & Business Intelligence Specialist
General Motors
mars 2012 - juil. 2012
5 mois
Mexico, District fédéral, Mexique
– Led MicroStrategy platform & data quality operations for Sales & Marketing. – Launched first MicroStrategy Mobile reporting system. – Oversaw international data engineering team ensuring daily data accuracy.
Professional Services Consultant
MicroStrategy
juil. 2010 - févr. 2012
1 an 8 mois
Mexico, District fédéral, Mexique
– Supported clients with Bl consulting services, data analysis, dashboard development, and data validation. – Improved ETL reliability across multi-database environments. – Delivered training, boosting BI adoption.
Business Intelligence & ERP Management
Giesecke & Devrient
juin 2008 - juin 2010
2 ans 1 mois
Mexico, District fédéral, Mexique
– Led the first Bl initiative, migrating from Excel/Crystal Reports to governed MicroStrategy dashboards with automated ETL.
Formation
IÉSEG School of Management
MSc Business Analysis & Consulting, Business Analysis & Consulting
2020 - 2022
2 ans 1 mois
Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
B.S., Computer Science and Technology
2003 - 2008
5 ans 1 mois
Universidad Popular Autónoma del Estado de Puebla (UPAEP)
Computer Technician, Computer Technology
2002 - 2003
1 an 1 mois
Licences et certifications
dbt - Data Build Tool for Data Analysts
Délivré le : janv. 2026
Power BI Desktop & Data Modeling
Délivré le : oct. 2025
Snowflake
Délivré le : janv. 2024
Tableau
Délivré le : janv. 2023
Python
Délivré le : janv. 2021
Advanced MS Excel: Spreadsheet Modelling course
Délivré le : janv. 2021
Qlik Developer
Délivré le : janv. 2014
Agile Development and Project Management
Délivré le : janv. 2012
MicroStrategy Certified
Délivré le : janv. 2009