
Değer Taşlardan
Strategy & Transformation Manager | Digital Banking & Energy Transition | Product & Project Leadership | Ex-Vodafone | Ex-EY | Data-Driven Growth | Technology & Cross-Functional Leadership
Salaire / Taux journalier
Francfort-sur-le-Main, Allemagne
Freelance, ouvert au CDI
Expertises
À propos
Introduction
With a strong background in strategic planning, financial performance steering, business transformation and project management I specialize in turning data into actionable insights that drive growth, efficiency and long-term value creation. My expertise lies in analyzing complex business challenges, developing data-driven strategies and optimizing financial and operational performance. I have successfully led high-impact projects in the finance, energy and telecommunications sectors, managing business transformation initiatives, performance monitoring and strategic decision-making processes. With a keen ability to synthesize financial, operational and market data, I help organizations navigate change, improve business models and enhance profitability. Collaborating closely with senior leadership and cross-functional teams, I develop structured roadmaps for business growth, aligning corporate objectives with practical, data-backed strategies. My work is driven by problem-solving, resilience and adaptability, ensuring that strategies are not only innovative but also implementable and results-oriented. Passionate about continuous improvement and value creation, I thrive in dynamic and international environments where I can leverage data-driven decision-making to optimize business performance and enhance strategic outcomes. Open to new challenges, I look forward to collaborating with like-minded professionals to drive sustainable growth and operational excellence.
Expérience de travail
Retail Product Development and Growth Manager
OYAK ANKER Bank GmbH
oct. 2022 - Présent
4 ans 1 mois
Francfort-sur-le-Main, Allemagne
• Proactively scouted lucrative business prospects within the dynamic finance and fintech ecosystem, harnessing strategic partnerships, fostering collaborations, uncovering untapped markets, identifying niche customer segments and driving innovative new product design initiatives, • Crafted and implemented a revolutionary transformational roadmap, propelling a traditional incumbent bank into the forefront of agility, technology-driven operations and ecosystem integration, seamlessly aligning with the disruptive ethos embraced by neobanks and challenger banks, while leveraging cutting-edge fintech solutions and fostering innovative partnerships, • Orchestrated the commercial arm of a comprehensive digitalization transformation initiative, spearheading pivotal projects encompassing core banking system upgrades, digital channel optimization and the establishment of a robust data warehouse infrastructure, ensuring operational excellence and future-proofing the bank's digital capabilities, • Pioneered data-driven product management by unveiling critical insights across the product lifecycle, bolstered by robust forecasting capabilities, to drive strategic outcomes and operational excellence.
Manager, Strategic Projects
OYAK
déc. 2021 - janv. 2023
1 an 2 mois
Istanbul, Turquie
• Led a growth strategy for energy, logistics, healthcare and food sectors, performing market researches, analyzing competitive landscape, prioritizing opportunities and outlining go-to-market strategies, • Created a market-leading Tableau analytics system that tripled competitive insights through external data integration while synchronizing OYAK's KPIs with growth objectives, • Evaluated a country in regards of new investment opportunities and generated an investment climate report in order to plan for expanding the business, • Reassessed a portfolio company’s business strategy and operating model, conducted profitability analysis of its product portfolio and provided strategic recommendations to enhance portfolio performance.
Enerya
oct. 2015 - déc. 2021
6 ans 3 mois
Istanbul, Turquie
Strategic Planning Manager
mars 2020 - déc. 2021
1 an 10 mois
Istanbul, Turquie
• Created business cases for the future opportunities regarding new business lines such as gas trading, power retail sales, payment services, • Led the development of strategic KPIs and performance dashboards (SAP BW on S/4HANA), ensuring alignment with the company’s vision and strategic objectives, • Streamlined dashboards and monitoring mechanism regarding business processes and supported C-level by establishing customer intelligence structure with a holistic approach over customer life cycle, • Executed and optimized each year forecast process for gas and new connection sales to drive forecasting excellence and sustainable sales target setting which also serves to improve gas supply chain planning, • Actively contributed to annual budget planning, particularly in gas and power sales and back-office operations, ensuring efficient financial planning and resource allocation for business lines, • Developed a comprehensive 30-year strategic forecasting model to determine optimal gas distribution areas, serving as a critical component in securing regulatory licenses for new territories, • Acted as a key interface between business, finance and operations teams, driving alignment in performance management, financial planning and cost control, utilizing predefined KPIs and financial metrics (CAPEX, OPEX, revenue and profitability), • Expanded customer experience coverage with a company-wide perspective by initiating customer experience strategy and roadmap including all the customer journeys and relevant touchpoints along customer life cycle, • Conducted qualitative and quantitative market research to inform business planning and strategic decision-making, improving the company's operational excellence and customer experience.
Customer Experience Manager
oct. 2015 - mars 2020
4 ans 6 mois
Istanbul, Turquie
• Established Customer Services strategy and roadmap for front office and back office departments located in 10 regions with over 120 employees and managed all the operations in a matrix organization, • Awarded by Stevie Awards and Best Business Awards in Best Customer Satisfaction Strategy and Best Customer Focus categories, respectively with remarkable outcomes of established customer experience management with Customer Transformation Program at 2016, • Accelerated Power Business Line product & portfolio management activities targeting Small segment customers in order to increase revenue and customer portfolio, consequently Small segment revenue increased by 3 times and customer base grew 5 times in less than 2 years, • Reduced churn rate by half after establishing Power Business Line related front office and back office activities, policy and procedures, • Doubled sales channel ratio of Customer Care in one year by initiating sales activities for Power Business Line, • Brought best practices from telecommunication industry to implement operational excellence initiatives over billing and collection processes by developing a financial segmentation and dunning cycle activities for receivable management process (SAP FICA) which generated ~40% decrease on uncollected amount ratio and also reduced operational costs and customer complaints and by establishing a control mechanism on end-2-end billing processes (SAP IS-U) covering more than 12M invoices per year which delivered 40% decrease in billing errors and incremental progress in earned revenue, • Evaluated sales, marketing and customer services activities and processes of 3 Power Retail Sales & Distribution and 2 Gas Distribution companies by contributing to their due diligences, • Attended the workshop about how to develop a gas distribution network in North Macedonia to share Turkey practices.
Revenue Assurance Process Leader
Enerjisa
sept. 2013 - oct. 2015
2 ans 2 mois
• Established Revenue Assurance (RA) organization and operations in EnerjiSA Retail Sales company • Took an active role in Revenue Assurance Transformation program covering all E.on companies by providing detailed information about RA methodology fundamentals and initiating RA Maturity survey, • Acted as project lead in RA Tool Implementation Project, enabling the company to save $4,5M in revenue leakages, • Identified and prevented revenue leakage from all revenue streams covering more than 9,5M customers, worked with involved parties to fix leakage points, re-claimed lost revenue and ensured leakage-free future revenues, • Participated in and successfully delivered following critical projects; o SalesCo Strategy workshops which includes Search Conferences, Segment Market Research and Marketing Plan, o Profitability project aiming to track segmented profitability of EnerjiSA’s customer portfolio, o Competitive Intelligence project which improved Large and Mid-scale customer segment revenue by better understanding market dynamics and changing winning pricing strategy,
Revenue Assurance Executive
Vodafone Türkiye
déc. 2010 - août 2013
2 ans 9 mois
Maslak, Sarıyer/Istanbul, Türkiye
• Identified & prevented revenue leakage from all revenue streams for more than 20M customers and where identified, worked with involved parties to fix leakage points, re-claimed lost revenue and ensured leakage-free future revenues, • Led the Revenue Assurance Tool Replacement Project, enabling the company to save $2M in revenue leakages within one year, • Identified around $5M reporting misstatement, by implementing a crucial control function for Financial Statement Closing Process (SAP FI) regarding Prepaid Customer revenue, • Performed root cause analysis on the outputs of Revenue Assurance tools to identify and prevent revenue & subscriber impacting issues, • Maintained successful functioning of Revenue Assurance systems and reported to the management when revenue & subscriber impacting issues occurred, • Reduced bad debt ration by 20% by introducing Credit Bureau Integration Project, • Participated in the standardization of Global Revenue KPI and Cost Assurance multinational initiatives defining a methodology for reporting values among all Vodafone Operator Companies, • Took active role in Global FRITS Project, targeting the widespread use of roaming test calls around all Vodafone Operator Companies, as a result $100k in cost leakages were found and profit were increased accordingly, • Provided consultancy on Revenue Assurance to Vodafone North Cyprus through identifying current leakage points, risk areas and relevant controls,
Senior in IT Risk, Assurance and Advisory Services
Ernst & Young
sept. 2007 - janv. 2011
3 ans 5 mois
• Acted as project lead on field during intensive analysis of Customer Management, Network & Provisioning Management, Rating & Billing Management, Finance and Partner Management processes at Türk Telekom Project for over 3 years and successfully delivered the project on time with high class quality outputs, • Led the assessment projects on revenue generating business processes for major clients in industries such as telecommunication, energy, banking, automotive, retail & wholesale, manufacturing and consumer products. Responsible for leading staff on field, reviewing work done, performing tests, coordinating communication with the client, • Conducted in-depth analysis of business processes to identify the control points and to test if they mitigate the associated risks, • Involved in IT Consultancy Project, “Performance Measurement Assessment for IT Infrastructure”, at Ankara Sigorta, • Performed in-depth evaluation of the governance and procedural business operations regarding Order-to-Cash processes at Xerox, • Managed business process assessment project covering all the operations in revenue chain at Autoliv, • Participated in the “Data Conversion Project” for British-American Tobacco (BAT). Companies: Türk Telekom, Total, İzgaz, Autoliv, Boyner, Beymen, Parsan, Noksel, Freudenberg, Koç-Fiat Kredi
Assistant in Quality Department
GEFCO Logistics
juil. 2005 - déc. 2006
1 an 6 mois
• Assisted to establish the Quality Management Systems at GEFCO, the logistics subsidiary of Peugeot Citroen Group, • Analyzed, designed processes and procedures, and re-structured workflows based on ISO 9004, • Developed training materials regarding ISO 9004 structuring to ensure quality awareness within the company.
Trainee in Total Productivity Maintenance (TPM) Office
Unilever
juin 2003 - août 2004
1 an 3 mois
Helped implementing TPM goals of “zero defects, zero breakdowns, zero work accidents” through a newly defined concept for maintaining plants and equipment.
Formation
Saint Benoit
Galatasaray University
Bachelor, Industrial Engineering
Activités et associations : Engineering Club of Galatasaray University, Rugby.
Topic of the bachelor thesis “Business Performance Measurement”