Dimana Markova

Content Writer | Social Media Manager

Salary / Daily rate

London, UK

Freelance

Remote only

Skills

Content StrategyCopywritingSEOMarketing StrategyCommunication CampaignStrategy & Consulting

Languages

BulgarianEnglish

About me

Intro

Hi 👋 I'm Dimana, a seasoned marketer with a background in communication, journalism, and psychology. I write content that drives results for my clients and partner with businesses that want to: ✅ boost awareness ✅ convert leads ✅ inspire trust On a typical day, you can find me writing words for brands, articles for businesses and in my own blog for attention. I also hold an MSc in Behavioural Psychology and Communications from The London School of Economics and Political Science.

Links

Work experience

Freelance Content Marketer | Founder

Down To Earth Marketing

Sep 2020 - Present

6 years 2 months

Remote

I offer content marketing, social media management, SEO & behaviour change communication services. Get in touch for more details or check out my website for further information and free resources.

Digital Marketing Manager

MONTAGUE PLACE

Aug 2019 - Sep 2020

1 year 2 months

London, UK

Montague Place is committed to forging the best blend of traditional education and modern methods to deliver academic excellence for the modern world. • Development of a digital marketing strategy • Managing corporate social media across multiple channels • Managing and executing a content calendar • Overseeing email marketing • Producing video and graphic content using Adobe Creative Suite • SEO optimisation & link generation • Increase in organic lead generation • Monitoring and reporting on key analytics & ROI

Digital Marketing Executive

inspiresport

Aug 2018 - Jul 2019

1 year

Cardiff, UK

The UK's leading sports development tour company specialising in organising professional coaching tours to some of the world's greatest sports clubs. • Managing corporate social media across multiple channels • Monitoring and interpreting PPC and SEO analytics • Managing relationship with an external agency • Improved lead generation with targeted email campaigns • Following and reporting on key analytics • Creating & editing static graphics using Adobe and Canva

Social Media Executive

OWBA by Dana Zelicha - Organisational Well Being Agency

Sep 2017 - Jun 2018

10 months

London, UK

OWBA is a Boutique Organizational Psychologist Consultancy, specialising in Peak Performance and Mindful Thinking of leaders around the world. • Social Media Coordination across all channels • Creating original written and visual content • Ensuring regular activity on all channels

Marketing Assistant

Duel (Daredevil Project Ltd.)

Jul 2017 - Sep 2017

3 months

London, UK

Duel's AI-powered (SaaS) platform, engages with customers to create Shoppable and Shareable product content, without relying on curating content from social media. • Prepare monthly newsletter • Conduct market research • Prepare presentations for the sales team • Generate leads • Write blog posts • Copywriting of emails and other materials • Update social media profiles

PR Intern

Working Word

Sep 2016 - Oct 2016

2 months

Cardiff, UK

Working Word is a Cardiff and London based communications company & award winning PR agency. • Create and distribute press releases for BAFTA Cymru • Social Media Content for Cardiff Book Festival • Build and update media lists • Schedule, coordinate and attend various events including Cardiff Book Festival and BAFTA Cymru • Communicate and build relationships with current or prospect clients

Assistant Producer

bTV Media Group EAD

Jul 2016 - Aug 2016

2 months

47521 Bulgaria, Province of Forlì-Cesena, Italy

bTV Media Group is the most comprehensive source of information and entertainment on the Bulgarian media market. • Assist the general production of a late-night, satirical & political show • Assist the scriptwriting process • Research relevant news for the show • Interview potential guests • Writing articles for the website • Receiving guests on set

Marketing Intern & Social media content creator

GGAT Swansea

Apr 2016 - May 2016

2 months

Swansea, UK

• Create social media content • Create web pages for the website • Create themed blog on Wordpress

Reporter Inern

Bulgarian National Television

Jun 2015 - Sep 2015

4 months

47521 Bulgaria, Province of Forlì-Cesena, Italy

• Conducting interviews • Video Editing • Researching topics


Education

The London School of Economics and Political Science (LSE)

MSc, Social and Public Communication

2017 - 2018

2 years

Activities and societies: President of the Marketing, Advertising, and PR Society

Postgraduate degree combining courses within the Psychological & Behavioural Science Department and the Media & Communications Department. Courses included Corporate Communications, Consumer Psychology, Social and Behaviour Psychology and Social and Public Communication.

Cardiff University / Prifysgol Caerdydd

Bachelor of Arts - BA, Journalism, Media and Cultural Studies

2014 - 2017

4 years

Activities and societies: Gair Rhydd Newspaper, Quench Magazine

Skills: Presentations

University of Oxford

2012 - 2012

1 year

Academic Summer Course for high school students at Oxford University.


Licenses & certifications

Advanced Content Marketing

Issued: Nov 2023

Certified by Semrush

LinkedIn Marketing Strategy

Issued: Oct 2023

Certified by LinkedIn

Portfolio

Content marketing for SaaS

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