
Dimitri -
Senior Marketing Consultant | Lead Generation
Salary / Daily rate
Aix-en-Provence, France
Freelance
Can come onsite
Skills
Languages
About me
Intro
Senior Marketing Consultant with extensive experience at industry giants like Google and Publicis, specializing in multi-channel acquisition and lead generation. Proven track record managing 6-figure monthly budgets and developing high-performance digital campaigns. Offering a unique blend of strategic thinking and hands-on expertise in digital marketing, from SEO/SEM to conversion optimization and campaign management.
Work experience
Dataventure | Groupe EDG
Mar 2023 - Mar 2025
2 years 1 month
Barcelona, Spain
Senior Marketing Consultant
Nov 2023 - Mar 2025
1 year 5 months
Barcelona, Spain
- Lead Generation Management: Strategic and operational supervision of lead generation efforts. - Design of B2C Acquisition Strategies: Development and implementation of plans to capture and convert leads. - Creation of high-performance landing pages: Design, copywriting and integration of optimized pages to maximize conversions. - Multi-channel Acquisition Management: Management of SMA, SEA and SEO channels with a ROI-based approach. - Innovation and Strategic Intelligence: Ongoing exploration of new conversion techniques. - Thematic Project Management: Coordination and optimization of high value-added campaigns.
Lead Acquisition Manager - Studi.com
Mar 2023 - May 2024
1 year 3 months
Barcelona, Spain
Key Account Manager for the GGE Group: - Management of a 6-figure monthly budget - Weekly briefings with various partners and stakeholders - Research and contractualization of new affiliation partners - Negotiation of CPL purchase and resale - Daily management of lead quality and quantity - Data analysis and improvement of various conversion factors ... Media Buyer : - Creation of white-label B2C lead acquisition strategies - Design, copywriting and integration of Landing Pages optimized for conversion - Definition and management of various acquisition channels: SMA, SEA, SEO, Brokers - Active monitoring of various innovative lead conversion methods - Daily management of various white-label themes - Research and contractualization of new white-label customers
Formateur
LiveMentorFreelance
May 2022 - Mar 2024
1 year 11 months
Barcelona, Spain
Accompagnement d'entrepreneurs sur 2 thématiques spécifiques : . Marketing digital . Vente & Relation Clients
Strategist Digital Senior for Google Ads
Dec 2021 - Mar 2023
1 year 4 months
Barcelona, Spain
Digital Project Manager
Publicis
Apr 2020 - Jan 2022
1 year 10 months
Paris, France
- Responsible for content updates and maintenance of client websites. - Developed proposals to improve conversion and site optimization. - Managing new campaigns and developing briefings. - Coordination and tracking of tasks in Trello, Asana and Jira. - Detect and manage incidents. - Ensuring deliverables meet company standards. - Coordination with the different work teams (providers, graphic designers, editors, community managers, developers). - Exchanges and presentation with the different stakeholders.
Event Project Director
FIFTY FIVE PRODFreelance
Apr 2017 - May 2020
3 years 2 months
Paris, France
Events : - Preparation and follow-up of various events (conferences, trips, team building, press relations, lunches, cocktails, dinners, ceremonies and official signatures): o strategy: reflection and development of events within the framework of the Group's global communication strategy. o content: writing or reception and management of various elements, coordination of all content developed for events (invitations, press releases and press kits). o logistics: creation and follow-up of back-end planning. o budget follow-up. - Interface and main contact with external service providers in their various missions (scenographers, production agencies, caterers, graphic designers, hostesses, artists, etc.): briefs, presentations, support, validation and management (before, during and after the event); - Exchange and follow-up with internal clients and the Houses Media strategy and public and press relations: - Drafting and development of PR tools: press kits and releases, brochures, etc. Preparation of the communication plan in partnership with the departments, Houses and partners involved: press and social network coordination at the holding company and with the Houses. Partnership Operational management of some of the company's partnerships: - reception, analysis and management of requests, making contacts, preparation and drafting of project presentation notes; - coordination between the various stakeholders: coordination of needs and various requests, putting the company in contact with external/internal partners. Back office - Budget management for each operation: respect and maintain the dedicated budget.
CEO
Yessay Studio
Oct 2014 - May 2020
5 years 8 months
Paris, France
- Analysis of the communication objectives - Animation of the artistic reflection and research of a creative concept - Responsible for the influence of the brands and their evolution on the Internet - Coordination of the production - Marketing and management of dozens of websites for a total traffic of 2M visitors/quarter
Business Development Manager Junior
La Banque Postale
Jan 2013 - Jul 2016
3 years 7 months
Paris, France
- Implementation of the sales strategy - Feed and development of the prospect portfolio - Closing of sales opportunities - Creation of an automatized sales report
Education
CCI Paris Ile de France (Ecole TECOMAH)
Master 1 (M1)
2012 - 2013
10 months
LISAA - L'Institut Supérieur des Arts Appliqués.
Bachelor Design Graphique
2009 - 2012
2 years 10 months
Licenses & certifications
SCORE CPA du marketing digital performant
Issued: Jun 2024
Créer une boutique en ligne en 1 h avec Shopify
Issued: Mar 2021
Les fondements du référencement
Issued: Jan 2021
Les fondements du marketing en ligne
Issued: Jan 2021
Développer son intelligence émotionnelle
Issued: Jan 2021
Concevoir des cours en ligne
Issued: Jan 2021