Dimitri -

Senior Marketing Consultant | Lead Generation

Salary / Daily rate

Aix-en-Provence, France

Freelance

Can come onsite

Skills

Lead GenerationArtistic DirectionGrowthMarketing StrategyProduct MarketingProduct ManagementMonday.comAsanaSEASEOHubspotAdobe IllustratorProject Management (PMO)Marketing OpsBranding StrategyMeta AdsYouTube AdsGoogle AnalyticsAdobe Creative SuiteEvent ManagementGoogle AdsGoogle Tag ManagerPrint DesignSocial AdsVisual IdentityGraphic Design

Languages

EnglishSpanishItalian

About me

Intro

Senior Marketing Consultant with extensive experience at industry giants like Google and Publicis, specializing in multi-channel acquisition and lead generation. Proven track record managing 6-figure monthly budgets and developing high-performance digital campaigns. Offering a unique blend of strategic thinking and hands-on expertise in digital marketing, from SEO/SEM to conversion optimization and campaign management.

Links

Work experience

Dataventure | Groupe EDG

Mar 2023 - Mar 2025

2 years 1 month

Barcelona, Spain

Senior Marketing Consultant

Nov 2023 - Mar 2025

1 year 5 months

Barcelona, Spain

- Lead Generation Management: Strategic and operational supervision of lead generation efforts. - Design of B2C Acquisition Strategies: Development and implementation of plans to capture and convert leads. - Creation of high-performance landing pages: Design, copywriting and integration of optimized pages to maximize conversions. - Multi-channel Acquisition Management: Management of SMA, SEA and SEO channels with a ROI-based approach. - Innovation and Strategic Intelligence: Ongoing exploration of new conversion techniques. - Thematic Project Management: Coordination and optimization of high value-added campaigns.

Lead Acquisition Manager - Studi.com

Mar 2023 - May 2024

1 year 3 months

Barcelona, Spain

Key Account Manager for the GGE Group: - Management of a 6-figure monthly budget - Weekly briefings with various partners and stakeholders - Research and contractualization of new affiliation partners - Negotiation of CPL purchase and resale - Daily management of lead quality and quantity - Data analysis and improvement of various conversion factors ... Media Buyer : - Creation of white-label B2C lead acquisition strategies - Design, copywriting and integration of Landing Pages optimized for conversion - Definition and management of various acquisition channels: SMA, SEA, SEO, Brokers - Active monitoring of various innovative lead conversion methods - Daily management of various white-label themes - Research and contractualization of new white-label customers

Formateur

LiveMentorFreelance

May 2022 - Mar 2024

1 year 11 months

Barcelona, Spain

Accompagnement d'entrepreneurs sur 2 thématiques spécifiques : . Marketing digital . Vente & Relation Clients

Strategist Digital Senior for Google Ads

Google

Dec 2021 - Mar 2023

1 year 4 months

Barcelona, Spain

Digital Project Manager

Publicis

Apr 2020 - Jan 2022

1 year 10 months

Paris, France

- Responsible for content updates and maintenance of client websites. - Developed proposals to improve conversion and site optimization. - Managing new campaigns and developing briefings. - Coordination and tracking of tasks in Trello, Asana and Jira. - Detect and manage incidents. - Ensuring deliverables meet company standards. - Coordination with the different work teams (providers, graphic designers, editors, community managers, developers). - Exchanges and presentation with the different stakeholders.

Event Project Director

FIFTY FIVE PRODFreelance

Apr 2017 - May 2020

3 years 2 months

Paris, France

Events : - Preparation and follow-up of various events (conferences, trips, team building, press relations, lunches, cocktails, dinners, ceremonies and official signatures): o strategy: reflection and development of events within the framework of the Group's global communication strategy. o content: writing or reception and management of various elements, coordination of all content developed for events (invitations, press releases and press kits). o logistics: creation and follow-up of back-end planning. o budget follow-up. - Interface and main contact with external service providers in their various missions (scenographers, production agencies, caterers, graphic designers, hostesses, artists, etc.): briefs, presentations, support, validation and management (before, during and after the event); - Exchange and follow-up with internal clients and the Houses Media strategy and public and press relations: - Drafting and development of PR tools: press kits and releases, brochures, etc. Preparation of the communication plan in partnership with the departments, Houses and partners involved: press and social network coordination at the holding company and with the Houses. Partnership Operational management of some of the company's partnerships: - reception, analysis and management of requests, making contacts, preparation and drafting of project presentation notes; - coordination between the various stakeholders: coordination of needs and various requests, putting the company in contact with external/internal partners. Back office - Budget management for each operation: respect and maintain the dedicated budget.

CEO

Yessay Studio

Oct 2014 - May 2020

5 years 8 months

Paris, France

- Analysis of the communication objectives - Animation of the artistic reflection and research of a creative concept - Responsible for the influence of the brands and their evolution on the Internet - Coordination of the production - Marketing and management of dozens of websites for a total traffic of 2M visitors/quarter

Business Development Manager Junior

La Banque Postale

Jan 2013 - Jul 2016

3 years 7 months

Paris, France

- Implementation of the sales strategy - Feed and development of the prospect portfolio - Closing of sales opportunities - Creation of an automatized sales report


Education

CCI Paris Ile de France (Ecole TECOMAH)

Master 1 (M1)

2012 - 2013

10 months

LISAA - L'Institut Supérieur des Arts Appliqués.

Bachelor Design Graphique

2009 - 2012

2 years 10 months


Licenses & certifications

SCORE CPA du marketing digital performant

Issued: Jun 2024

Certified by CPA - Collectif Pour les Acteurs du Marketing Digital

Créer une boutique en ligne en 1 h avec Shopify

Issued: Mar 2021

Certified by LinkedIn

Les fondements du référencement

Issued: Jan 2021

Certified by LinkedIn

Les fondements du marketing en ligne

Issued: Jan 2021

Certified by LinkedIn

Développer son intelligence émotionnelle

Issued: Jan 2021

Certified by LinkedIn

Concevoir des cours en ligne

Issued: Jan 2021

Certified by LinkedIn

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