Elise Anastasio

Consultante RP & Influence Senior - Vins, spiritue

Salaire / Taux journalier

Lyon, France

Freelance

Peut venir sur site

Expertises

Relations PresseCampagne de Communication

Langues

AnglaisFrançaisItalien

À propos

Introduction

Senior Communication & PR specialist with 6+ years in luxury wine/spirits and tourism sectors. Expert in press relations, influencer strategy, and 360° brand communication for premium clients like Moët & Chandon, Dom Pérignon, and Krug. Delivering multilingual content creation and strategic media positioning.

Liens

Expérience de travail

Consultante RP & Influence Senior - Vins, spiritueux & tourisme

14 Septembre

mars 2024 - Présent

2 ans 8 mois

Lyon, France

Communication & PR consultant - Tourisme, Wine & Spirits

FreelanceFreelance

déc. 2021 - Présent

4 ans 11 mois

Lyon, France

Press relations Positioning in the media, drafting press materials, developing a press relations strategy, daily contact with journalists. Digital Communication Influencer strategy, social network strategy, community management, content creation for social networks. Communication consulting Consulting and support in 360° communication strategy, brand image development, storytelling, partnership development. Content creation Creation of communication materials, writing blog articles and newsletters, translation of communication materials in 3 languages (Italian, French and English). References: - Design: Umbrella agency, La Maison Adéline, G'Decor - Sustainable fashion : Billi London - Wine & Spirits : Galipette Cidre, Gin Malouin's, La Distillerie de Saint Malo, Cognac, Maison Krug, Château Pavie, The Balvenie, Zacapa, Monin, Wakaze Sake, Cointreau

Communication coach

EFAP

oct. 2022 - mars 2024

1 an 6 mois

Jury for case studies Student coaching EFAP 1, 2, 3 & 4

PR Officer

Umbrella | comunicare design

sept. 2021 - déc. 2021

4 mois

31100 Trévise, Italie

Skills: Suivi de projets · Gestion de projet

PR Manager

La Boutique RP

sept. 2018 - juil. 2021

2 ans 11 mois

Paris, France

Budgets : . Marriott International brands . Moët & Chandon & Dom Pérignon . La Winerie Parisienne . Malouin's Gin . Caviar Sturia . Belvedere Vodka Advising and supporting brands in PR strategy and influence. Daily contact with journalists and building a solid network, direct managing of a student-apprentice during a year, indirect managing of different experts (graphic designer, photograph, printer...), developing strategic and operational recommendations, identifying key topics and messages, defining press and influencer targets by brand, piloting and managing event projects, monitoring and analysing press coverage and PR reporting, writing press tools, managing social networks.

France Press and Public Relations Assistant - Moët & Chandon, Dom Pérignon and Mercier

Moët Hennessy

mars 2018 - oct. 2018

8 mois

Paris, France

Managing 3 brands of the Champagne House: Moët & Chandon, Dom Pérignon and Mercier, creating press tools, managing media requests, organising press events and VIP receptions, coordinating relations with various in-house departments and service provider agencies (graphics, press), monitoring the budget of the three brands.

Wine advisor

Monoprix

sept. 2017 - oct. 2017

2 mois

Paris, France

Wine advisor at the Wine Fair : Advising clients, organising tastings, managing stocks and promoting wines & champagne

France and International communication assistant

Rasteau Cru des Côtes du Rhône

févr. 2017 - août 2017

7 mois

Promoting the AOC Rasteau, participating in the organization of events, welcoming journalists, creating and writing communication tools, developing the newsletter, managing social networks, interviewing chefs and winemakers, coordinating projects with winemakers and service providers

Junior Club Manager

Club Med

déc. 2015 - août 2016

9 mois

73210 Peisey-Nancroix, France

Head of the Junior Club in Peisey Vallandry : Managing a team of 3 people, building and implementing an animation project, working with service providers, organisation of events, participating in village life, building and being attentive to customer relations


Formation

EFAP - École des nouveaux métiers de la communication

Master Luxury Communication and Strategies

2017 - 2018

1 an 1 mois

EFAP - École des nouveaux métiers de la communication

Master's degree

2016 - 2017

1 an 1 mois

University of Technology, Sydney

Bachelor's degree

2014 - 2015

1 an 1 mois

Université Lumière Lyon 2

Economie et Gestion

2012 - 2014

2 ans 1 mois

Classe Préparatoire ENS CACHAN (Lycée Juliette Récamier)

Economie Gestion

2012 - 2014

2 ans 1 mois

Lycée Français de Singapour

Baccalaureat

2010 - 2012

2 ans 1 mois

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