Elodie SUFFICE

Consultante Marketing & Transformation Digitale

Salaire / Taux journalier

Paris, France

Freelance

Peut venir sur site

Expertises

Product MarketingStratégie MarketingCampagne de CommunicationStratégie & ConsultingStratégie ProduitProduct ManagementDesign ThinkingMarketing OpsStratégie de ContenuCommunity managementCopywritingCoaching

Langues

Français (Maternelle)Anglais (Courant)

À propos

Introduction

Passionnée par l'expérience client et dotée d'une force créative, je serai votre meilleure alliée pour construire des stratégies digitales à la hauteur de vos ambitions. J'ai plus de 15 ans d'expériences dans le secteur santé/pharma, où j'ai pu accompagner de grandes entreprises (Sanofi, Pfizer, MSD, Biogen) dans leur transformation digitale. Je suis également la co-fondatrice de The Wedding Explorer, une start-up e-commerce dans la mode. Intéressé.e ? N'attendez plus pour me contacter !

Liens

Expérience de travail

Co-Founder - Chief Bride Officer 👰🏻

The Wedding Explorer

oct. 2022 - Présent

4 ans 1 mois

Paris, France

The Wedding Explorer is the online fashion destination for modern brides 💍 theweddingexplorer.com

Digital Marketing Consultant (Freelance)

Elodie Suffice ConsultingFreelance

mai 2021 - Présent

5 ans 6 mois

Paris et périphérie

I provide different types of digital consulting services : ▪️ Marketing Digital Strategy / Multichannel Marketing / Omnichannel Marketing ▪️ Digital marketing campaigns / Social media campaigns ▪️ Content Marketing / SEO ▪️ Design Thinking workshops on Digital Innovation ▪️ Trainings & Masterclasses on Digital Marketing My recent work : ▪️ Ipsen : Conference on Customer Experience applied to healthcare ▪️ Sanofi : Open Innovation consulting on CSR for Commercial strategy ▪️ UCB Pharma : Digital & Omnichannel marketing training for the Neurology team ▪️ BluePrint Medicines : Digital & Omnichannel strategy & operations for the French affiliate ▪️ French National Cancer Institute (INCa) : Insights for the redesign of e-cancer.fr ▪️ Inner Latitude - Executive coaching : 360 digital strategy & website redesign ▪️ WAENA - Executive coaching : branding, 360 digital strategy & website design My Malt profile : https://www.malt.fr/profile/elodiesuffice

Head of Digital & Multichannel Excellence

Biogen

févr. 2019 - avr. 2021

2 ans 3 mois

Région de Paris, France

Leadership of Digital & Multichannel operations for Biogen France ​ Recruitment & Management of 5 digital project managers & product managers Digital transformation leader and change agent, especially during COVID-19 period Spread digital culture and implemented digital governance across business units Daily support of the Marketing, Medical and Sales team in the deployment of their digital operations Part of the Customer Experience task force Production and implementation of multichannel marketing campaigns in several therapeutic areas Development and launch of new digital platforms, websites and apps for HCPs and patients Management of Patient Support Programs in Neurology Deployment of digital capabilities (email marketing, marketing automation, virtual events) Digitalization of internal tools for ops and sales team

MSD France

févr. 2013 - janv. 2019

6 ans

Région de Paris, France

Associate Director - Digital Health Services

mai 2017 - janv. 2019

1 an 9 mois

Région de Paris, France

Manager of the Digital Health Services team within the Innovation & Customers Solutions Department. Managing 10 people dedicated to build MSD Digital Services portfolio : digital marketers, product owners, scientific content managers and tech experts aimed to build and promote best-in-class web solutions to improve the daily life of patients and healthcare professionals. > Docvadis.fr : doctor-patient relationship empowerment platform > Medelli.fr: reliable source of health information and services for citizens and patients > Comuniti.fr : online medical communities and collaborative platform for healthcare professionals > MSDConnect.fr : exclusive scientific information and services related to MSD activities Managing cross-functionnal topics to support the Digital Transformation : Digital Operations Delivery, Marketing Automation, Digital Analytics, Data Management Platform, Social Media Listening

Product Manager & Product Owner - Patients Digital Services

janv. 2015 - avr. 2017

2 ans 4 mois

Paris, France

Docvadis.fr is a unique service provided by MSD France since 2008 to help healthcare professionals create their medical websites, share educational content with their patients and manage their medical consultations agenda. Medelli.fr is a reliable online source of health information for healthcare consumers and patients, providing health related advice approved by thousands of doctors. Digital Product Management Management of the product team (UX/UI, Dev, SEO, Analytics) Digital Marketing Strategy B2B & B2C Digital Advertising, Programmatic Campaigns Social Media Marketing, Community Management Traffic Acquisition Content Marketing & Editorial Strategy

Multichannel & Digital Marketing Manager

févr. 2013 - janv. 2015

2 ans

Région de Paris, France

Multichannel & Digital Marketing strategy and implementation for 10+ pharma brands in primary care and specialty care Mobile Marketing lead : Mobile app lifecycle management from launch to growth (DiabetoPartner, TUP), Mobile analytics Social Media Marketing lead : Social Media Engagement, Social Media Listening

Pfizer

juin 2012 - févr. 2013

9 mois

Marketing Project Manager - Primary Care

déc. 2012 - févr. 2013

3 mois

Multichannel Marketing for Pfizer Primary Care Project lead : Pfizer Marketing Community

Assistant Brand Manager - Primary Care

juin 2012 - déc. 2012

7 mois

Multichannel Marketing for Lyrica®

Assistant Brand Manager - Emerging Markets

Boehringer Ingelheim

oct. 2011 - mai 2012

8 mois

Paris, France

Marketing & Business Analysis for Pneumology, Neurology, Urology & Consumer Healthcare Businesses

Assistant Brand Manager - Zentiva

Sanofi

avr. 2011 - sept. 2011

6 mois

Paris, France

Multichannel Marketing for the launch of Zentiva (Generics business for Sanofi)


Formation

ESSEC Business School

Executive Master Strategy and Management of Health Industries

2011 - 2012

1 an 2 mois

Paris-Sud University (Paris XI)

Pharmacy

2008 - 2012

4 ans 2 mois

Université Claude Bernard Lyon 1

Pharmacy

2006 - 2008

2 ans 2 mois


Licences et certifications

Inbound Marketing Certification

Délivré le : nov. 2018

Certifié par HubSpot Academy

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