Emma Brossaud

• Providing Art Direction for Canva's expansion into the French market, ensuring alignment with local preferences and cultural nuances. • Conceptualizing, creating, and launching diverse campaigns catering to various segments—business, cultural, and personal—tailored specifically for the French user base. • Curating a selection of visuals, fonts, and design inspirations to enrich Canva's local library. • Working through the testing phase of created templates to guarantee user-friendly designs and ensure usability for non-designers.

Brands include: Maison Chaumet | Maison Ruinart | Rémy Martin | Nike | Skechers | Canva | L'Oreal | Adopte

• Leading the development of the Branding unit, supervising identity diagnosis for a range of brands to ensure strategic alignment with their core values and market positioning. • Overseeing the development of brand DNA and crafting new, cohesive brand identities that resonate deeply with target audiences and strengthen brand presence. • Directing the creative vision and execution of brand identity projects, ensuring consistency and quality across all visual and strategic elements. • Collaborating closely with designers and clients to develop impactful branding solutions that align with client goals and appeal to diverse markets.

• Spearheaded the design and development of NewsWhip's brand identity, ensuring consistency across all marketing collateral. • Produced visually engaging reports highlighting NewsWhip Spike's data, effectively communicating complex information in an easily understandable format. • Crafted compelling designs for both internal and external presentations to captivate audiences. • Designed sales assets that effectively communicated the value proposition of NewsWhip's products and services. • Conceptualized and created printed assets for events, ensuring a cohesive brand presence and impactful messaging. • Managed and updated the company website design, maintaining its functionality and creating new pages to enhance user experience. • Prepared comprehensive visual sets for successful product launches, aligning designs with marketing strategies. • Established and cultivated the brand's identity across social media platforms and developed templates for the marketing team, streamlining daily social media posting and maintaining brand consistency. • Revamped Spike's product homepage, enhancing its design and user interface to better resonate with the target audience. • Built illustrations showcasing NewsWhip's features and data, effectively communicating complex information in a visually appealing manner, a challenging task for a SAAS company.

• Digital Art direction for Veepee's Lifestyle unit, overseeing creative strategies for diverse categories such as leather goods, jewelry, sportswear, and luxury items, collaborating with renowned brands like Nike, Vans, Skechers, Faguo, among others. • Conceptualized and executed digital content strategies, including email campaigns, ensuring engaging and visually compelling communication with the target audience for these prestigious brands. • Orchestrated and directed photo shootings, ensuring high-quality visual assets aligned with brand aesthetics and campaign objectives, working closely with clients to capture their brand essence effectively. • Performed advanced photo editing techniques to best showcase the products during sales, optimizing their presentation. •Conducted trend reporting and analysis to stay abreast of the latest industry trends, incorporating them into the creative direction and shared insightful findings with the team.

At Goodkids we're helping luxury brands create beautifully rich digital and visual campaigns for some clients such as the Maison Chaumet, Château Lynch Bages, CIVB (wines from Bordeaux)& the Opéra de Paris.

Diversified projects for Brands in the fields of: Fashion, Beauty, Food, Marketing consultancy, Architecture and more... Building brand DNA's, concepts, production. Part of internal & clients meetings. Editorial design, web, packaging, & illustration.

Graphic design intern at the National Theater of Bratislava, Slovakia. Conception of visual communication supports such as online banners, posters, photographs, floorplans. Worked in partnership with ETC European Theater Convention located in Berlin to elaborate conference materials.