Eric Barray 🇫🇷 🇬🇧 🇷🇺 🇺🇦

International CEO/CMO delivering strategic and operational excellence in Tech, Retail, Payments & Telecom for SMEs and startups ▶︎ Open to long-term, consulting, interim or fractional roles ▶︎ Advisory to CEO & Boards

Salary / Daily rate

Annecy, France

Freelance, open to permanent contract

Can come onsite

Skills

Management ConsultingAICRMBusiness DevelopmentMarketing StrategyProduct MarketingCompetitive Analysis

Languages

EnglishFrenchRussian

About me

Intro

Senior professional offering SME and startup executives and shareholders rapid, flexible, and hands-on support in contexts of growth, transformation, crisis, or preparation for an exit. Proven ability to simultaneously lead strategic definition, planning, and execution, along with organizational optimization, human capital management, digital, marketing and commercial transformation, and international expansion. A unique combination of strategic and operational expertise. Fluent English, French, Russian. Contact: +33(0)6 2021 8386 ✉ [email protected] ℹ︎ www.barray.net

Links

Work experience

Founder and CEO

EXPERIANS

Sep 2022 - Present

4 years 2 months

Auvergne-Rhône-Alpes, France · Hybrid

Agence Conseil en stratégie de croissance et transformation marketing pour les PME/PMI ❘ Nous aidons les PME/PMI à concevoir, activer, maîtriser et accélérer leur changement de dimension ❘ France, Suisse et International. Growth Strategy and Marketing Transformation Consulting Agency for SMEs and startups ❘ We help businesses design, activate, control, and accelerate their business transformation ❘ France, Switzerland, and International.

President

LOUIS France SAS

Mar 2021 - Present

5 years 8 months

74500 Évian-les-Bains, France

Advisory Board Member

Alithea Genomics

Jun 2022 - Oct 2023

1 year 5 months

Lausanne, Switzerland

Skills: B2B Marketing Strategy

Associate Consultant

Urbana Smart Solutions

Feb 2019 - Jul 2020

1 year 6 months

Venice, Metropolitan City of Venice, Italy

Skills: B2B Marketing Strategy

Director of Customer Value Management

MTS Group

Aug 2016 - Dec 2018

2 years 5 months

Moscow, Russia

Managing Partner

FIDSYS UK LIMITED

Jun 2013 - Jul 2016

3 years 2 months

Moscow, Paris

Guest Lecturer (Customer Engagement Marketing), MBA Classes

Moscow State University of International Relations (MGIMO)

Jan 2015 - Jan 2016

1 year 1 month

Moscow, Russia

Vice President

American Express

Aug 2011 - May 2013

1 year 10 months

92500 Rueil-Malmaison, France

CEO

BalticMiles

Sep 2010 - Jul 2011

11 months

Riga, Latvia

CEO Malina Coalition Program

Loyalty Partners Vostok

Jan 2005 - Dec 2009

5 years

Moscow, Russia

VP Marketing

Rostik Group

Jan 2003 - Jan 2005

2 years 1 month

Moscow, Russia

Sales & Marketing Director

AIWA Europe

Jan 1998 - Jan 2000

2 years 1 month

Rotterdam Area, Netherlands

Head of Representative Office

AIWA Europe, Moscow

Jan 1992 - Jan 1998

6 years 1 month


Education

ISG Institut Supérieur de Gestion

1985 - 1988

3 years 1 month

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