
Eric Barray 🇫🇷 🇬🇧 🇷🇺 🇺🇦
International CEO/CMO delivering strategic and operational excellence in Tech, Retail, Payments & Telecom for SMEs and startups ▶︎ Open to long-term, consulting, interim or fractional roles ▶︎ Advisory to CEO & Boards
Salary / Daily rate
Annecy, France
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
Senior professional offering SME and startup executives and shareholders rapid, flexible, and hands-on support in contexts of growth, transformation, crisis, or preparation for an exit. Proven ability to simultaneously lead strategic definition, planning, and execution, along with organizational optimization, human capital management, digital, marketing and commercial transformation, and international expansion. A unique combination of strategic and operational expertise. Fluent English, French, Russian. Contact: +33(0)6 2021 8386 ✉ [email protected] ℹ︎ www.barray.net
Work experience
Founder and CEO
EXPERIANS
Sep 2022 - Present
4 years 2 months
Auvergne-Rhône-Alpes, France · Hybrid
Agence Conseil en stratégie de croissance et transformation marketing pour les PME/PMI ❘ Nous aidons les PME/PMI à concevoir, activer, maîtriser et accélérer leur changement de dimension ❘ France, Suisse et International. Growth Strategy and Marketing Transformation Consulting Agency for SMEs and startups ❘ We help businesses design, activate, control, and accelerate their business transformation ❘ France, Switzerland, and International.
President
LOUIS France SAS
Mar 2021 - Present
5 years 8 months
74500 Évian-les-Bains, France
Advisory Board Member
Alithea Genomics
Jun 2022 - Oct 2023
1 year 5 months
Lausanne, Switzerland
Skills: B2B Marketing Strategy
Associate Consultant
Urbana Smart Solutions
Feb 2019 - Jul 2020
1 year 6 months
Venice, Metropolitan City of Venice, Italy
Skills: B2B Marketing Strategy
Director of Customer Value Management
MTS Group
Aug 2016 - Dec 2018
2 years 5 months
Moscow, Russia
Managing Partner
FIDSYS UK LIMITED
Jun 2013 - Jul 2016
3 years 2 months
Moscow, Paris
Guest Lecturer (Customer Engagement Marketing), MBA Classes
Moscow State University of International Relations (MGIMO)
Jan 2015 - Jan 2016
1 year 1 month
Moscow, Russia
Vice President
American Express
Aug 2011 - May 2013
1 year 10 months
92500 Rueil-Malmaison, France
CEO
BalticMiles
Sep 2010 - Jul 2011
11 months
Riga, Latvia
CEO Malina Coalition Program
Loyalty Partners Vostok
Jan 2005 - Dec 2009
5 years
Moscow, Russia
VP Marketing
Rostik Group
Jan 2003 - Jan 2005
2 years 1 month
Moscow, Russia
Sales & Marketing Director
AIWA Europe
Jan 1998 - Jan 2000
2 years 1 month
Rotterdam Area, Netherlands
Head of Representative Office
AIWA Europe, Moscow
Jan 1992 - Jan 1998
6 years 1 month
Education
ISG Institut Supérieur de Gestion
1985 - 1988
3 years 1 month