Erika Echauri

- Tailor digital communication visuals for a food service company, catering to clients like Chanel, Nike, American Express, and Uber, with a focus on delivering unique, client-specific experiences. Manage visual design projects for 35 clients weekly, prioritizing aesthetic enhancement and brand alignment. - Ensure coherence in corporate sales presentations to improve business results, leading to a 15% increase in client acquisition with clients such as Ford, Pinterest, and Estée Lauder. - Conduct user research to gather insights and provide actionable recommendations for service improvements. - Create visual printed materials.

- Spearheaded operations and logistics for art-infused sport space refurbishment project spanning 9 cities in México and the US, overseeing the renovation of 50 sport spaces, facilitation of 50 art workshops, managed the logistics of 23 PR events, mobilization of 750 volunteers, and collaborated with 37 artists, benefiting 250,000 community members. After managing the intervention, engagement increased by 25%. - Orchestrated digital marketing initiatives in LinkedIn, Instagram and TikTok, achieving a 73.7% increase in social media followers and content garnering up to 340k views. - Secured partnerships, developed creative campaigns and experiences with Adidas, Hisense, AT&T, Corona, and the U.S. Embassy to increase their social responsibility involvement. - Managed diverse stakeholders including athlete/influencer-ambassadors, government entities, and creative/digital agencies. - Performed strategic market analysis to find new collaborations (benchmarking, market research, customer research, social trends, and impact analysis). - Enhanced coordination that led to a 42.86% reduction in project timeline and implemented cost-saving measures resulting in 15% savings. - Conducted over 50 participatory design studies to gather community preferences and insights, ensuring that the design of the spaces aligned with their needs and aspirations. - Developed a cohesive brand identity by designing key elements, including garments, sales presentations, a dynamic website, and immersive art spaces.