Eva Rogow

Make It Woork accompagne les dirigeantes et dirigeants dans leurs enjeux de transformation, de développement business et de structuration, à l'endroit précis où les décisions stratégiques rencontrent les réalités humaines de l'entreprise. Mes interventions : • Stratégie et transformation : diagnostic, vision, plan stratégique, conduite du changement et accompagnement des équipes dans la mise en œuvre. • Sparring partner des dirigeants : partenaire de réflexion confidentiel pour prendre du recul, arbitrer et structurer les décisions stratégiques. • IA, acculturation et stratégie : cadrage des enjeux, identification des cas d'usage pertinents, feuille de route et accompagnement des équipes. • Conférences et séminaires : interventions sur la transformation, le leadership, le management et l'IA, notamment à travers le cinéma comme support d'analyse. Mon approche : travailler simultanément les enjeux business, les décisions stratégiques et les dynamiques humaines, pour que la transformation soit comprise, incarnée et durable.

– Teaching Customer Experience & branding to the Programme Grande Ecole, including a UX/UI Design in partnership with Le Wagon

– AIDES is the leading association in Europe, fighting against HIV/ Aids and hepatitis. – With a global budget of 45 millions € and a team of 500 employees and more than 1500 volunteers in France, AIDES lead actions everywhere to intend to stop the epidemic. – As Deputy Managing Director I was in charge of driving the transformation and bringing new ideas to help the association achieve its associative project and its final goal to stop the epidemic by 2030.

– Rebuilt the department and boosted the P&L – Restructured, recruited and led a team of 5 data analysts – Restated the P&L with an operating margin that went from -17% to +18% in one year – Negotiated new contracts with key clients on long-term projects ensuring regular revenue: 2 – main projects won representing a base revenue of 20% for the department – Held an insights conference to share the results of a major research on the role of social media in luxury purchases attended by the marketing directors of all major luxury houses and media agencies

– Developed and led market research studies in digital, media and telecommunication industries, ensuring data quality and providing companies with insightful recommendations – Increased the department revenue in a highly competitive environment (+15% Ipsos; +18% Ifop average year to year increase) – Managed multiple simultaneous international projects (up to 20 countries per project at the same time) in a restructuring context to improve production efficiency (10% reduction in time spent per study)

– Led the Fieldwork Department, managing the sites and fielding teams and restructured the ways of working, to improve the data quality and provided and the efficiency of the teams, including a significant deadline compliance dimension – Defined and supervised the department strategy, thus making it possible to achieve quality objectives and make deadlines more reliable: improved On-Time delivery from 45% to 95% in 1 year – Reduced employee turnover by 50% by implementing a more drastic recruitment plan, training and changes in the remuneration and support policy to the more for "fragile"at risk populations – Supported the structural changes in the business with the implementation of an outsourcing plan allowing a financial gain for the company while guaranteeing an irreproachable level of quality without impacting quality