Fanny Le Roux

Marketing & Creative Project Manager | Entertainment

Salaire / Taux journalier

92600 Asnières-sur-Seine, France

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Direction artistiqueStratégie de ContenuStratégie MarketingGraphic DesignStratégie de marqueDesign webAdobe Creative SuiteFigmaDesign PrintIdentité VisuelleUX Product Design

Langues

Français (Maternelle)Anglais

À propos

Introduction

Marketing & Art Director with 10+ years of expertise in entertainment and content industries. Led visual identity campaigns for France TV and Mediawan, crafting impactful sales kits and multi-format promotional materials. Specialized in audiovisual marketing strategy with end-to-end project management delivering coherent brand solutions.

Liens

Expérience de travail

Freelance Art Director

freelanceFreelance

sept. 2025 - Présent

1 an 2 mois

Paris, France

Accompanying brands, institutions, and creative projects in the design and execution of their visual identity. Combining marketing strategy and art direction to craft impactful and coherent solutions aligned with each client's goals. Specialized in the audiovisual, cinema, cultural and entertainment sectors — while remaining open to clients in other industries with strong storytelling ambitions. End-to-end project management: from strategic insights to creative production.

Marketing Project Manager

France TV Distribution

mai 2024 - oct. 2024

6 mois

Paris, France

- Led the conception and production of visual sales kits for fiction, documentaries, and unscripted content. - Developed brochures, newsletters, and promotional tools supporting international sales. - Coordinated with designers, editors, and external partners to deliver high-quality creative assets. - Managed brand presence at international industry events. - Wrote creative briefs, collaborated with agencies, and monitored campaign performance.

Mediawan Rights

sept. 2016 - juil. 2024

7 ans 11 mois

Paris, France

Marketing Project Manager

sept. 2021 - juil. 2024

2 ans 11 mois

Paris, France

- Created print and digital communication tools: brochures, newsletters, posters. - Coordinated creative vendors (designers, editors, agencies) ensuring timely delivery and quality. - Supervised multi-format campaigns and content adaptation by audience type. - Organized the company’s participation in international markets and maintained consistent brand identity.

Product Manager - Home Entertainment

sept. 2016 - oct. 2021

5 ans 2 mois

Paris, France

- Developed and supervised creative materials for home entertainment releases (packaging, key art, platform visuals). - Ensured brand/style compliance in collaboration with design studios. - Adapted visuals across print, digital and video formats for multi-channel campaigns (TVOD, SVOD, AVOD).

SND Films - Groupe M6

sept. 2015 - août 2016

1 an

Neuilly-sur-Seine, France

Database manager

févr. 2016 - août 2016

7 mois

Neuilly-sur-Seine, France

Glossery and guidelines set up for internal teams Data gathering and processing Coordination between internal and external partners BtoC website management Price Benchmark

Video and Digital Sales assistant

sept. 2015 - mars 2016

7 mois

Neuilly-sur-Seine, France

Creation of sales support elements for digital partners Daily relation with digital patners : Off and online marketing campaigns management, Creation of Metadatas, Itunes Connect interface management, creation of a Newsletter sales presentations and client meetings. Reporting and sales analysis Weekly store check and sales monitoring

licensing and TV/Movies sales assistant

VIZ Media

janv. 2012 - juil. 2012

7 mois

Paris Area, France

Market research and sales presentation to potential EMEA partners Business monitoring on licensing and TV : market datas, key players and competitors. Monthly report. Creation of press release/Newsletter/Marketing support Daily relation with partners and suppliers Business event organization support Royalties reports control Business website management.

Marketing Manager Assistant

Sony Pictures Home Entertainment

juil. 2009 - déc. 2009

6 mois

69340 Francheville, France

Creation of marketing tools. DVD and Blu-ray launch management Brief to the different agencies (PR, Media, graphie designers). Creation of databases


Formation

École Intuit Lab

Master

2025 - 2025

7 mois

OMNES Education

Master of Science (MSc)

2015 - 2016

2 ans

ESCE

Master 2

2007 - 2012

6 ans

Osaka Gakuin University

exchange

2010 - 2010

1 an

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